Chapter 331 An instant success, full of popularity
Xingchen Motors' new car launch conference was a successful conference.
All the goals Cao Yang wanted to achieve were achieved.
Even some effects that he had not considered have been realized overtly and covertly.
After the press conference, all the media hurriedly rushed back to the hotel to write articles, and did not even attend the thank-you dinner. You can see how much useful information today's press conference brought to everyone.
The competition for online traffic is actually very fierce.
This is closely related to the platform’s advertising revenue.
How to use the content of today's press conference to write something that everyone will like to hear will naturally depend on the level of editors and reporters on each platform.
"Mr. Cao, we are going to take advantage of this press conference to completely push you to the forefront."
"Both Autohome and some online forums are already arranging the promotion of relevant content."
Zeng Tingting is very excited today.
Everyone can directly feel the success of Ziweixing's press conference, and no special explanation is needed.
As the head of the sales department, she will definitely be busy all night tonight.
"It's up to you, just don't make it too exaggerated."
This thing didn't just appear suddenly today.
Cao Yang had already accepted it.
Learn from the new car-making forces of later generations and let the bosses go out and do marketing. It is obviously a method with low investment and high output.
Look at how active Ideal, NIO, Xpeng, and Tesla bosses are on various publicity platforms.
"I will communicate with Mr. Fang later to see when Weibo can be officially launched."
“You can also make good use of this platform when the time comes.”
Zeng Tingting feels that the most important task now is not to sell more cars, but to make everyone recognize the Xingchen Automobile brand.
"It should be soon. It's just a matter of a website. The initial structure is not that complicated."
"The trouble is the various information audits and security precautions that will be required after the number of users increases."
Cao Yang is naturally well aware of the progress of the Weibo project.
Fang Sisi had to discuss this topic with him almost every day.
"At that time, we can ask all the users of the group to register for Weibo, and then spend a lot of money in the initial stage to invite some celebrities and other celebrities to join us. We can even open an official Weibo in the district to make full efforts."
"Once we develop our influence, we can provide some conveniences to our Xingchen Automobile."
Zeng Tingting is still looking forward to Weibo.
This is related to the future publicity plan of Xingchen Motors.
"For your content, Nanshan Film and Television, Nanshan Investment, Weibo and Xingchen Motors can unite and act together instead of working independently."
After Cao Yang said this, he saw Liu Tianwu taking the initiative to walk towards him.
He has heard the news that Yangcheng City will put more burdens on Liu Tianwu this year and let him enter the Yangcheng City/Committee Committee.
As a result, Liu Tianwu's level was increased by half a level.
As a deputy ministerial-level city, the two big bosses in Yangcheng City are both deputy ministerial-level, and the deputies and committee members below are all department-level.
Liu Tianwu has been able to rise all the way in recent years, and his achievements are very remarkable.
"Mr. Cao, your activity is very innovative."
"Which car company will organize activities in the future, there will be great pressure."
Liu Tianwu was in a very good mood.
The better the development prospects of Xingchen Auto, the stronger the promotion effect will be on the district.
This was a scene he was happy to see.
"It all depends on the support of peers and the support of leaders."
"I hope there won't be a lot of people scolding me online tomorrow."
Cao Yang is now much more casual in dealing with Liu Tianwu.
After all, we have known each other for so many years.
"Your first car has been able to make such a big splash. Now I am full of expectations for the new models you will launch later."
"Among China's independent brand car companies, which one can bring the most expectations to everyone, it has to be Xingchen Automobile."
Liu Tianwu also continued to say good things today.
I can't help it, I'm in a good mood.
He had just watched the press conference with many other leaders, and it was obvious that he was also praised.
"Thank you for the leadership's support. We still have a long way to go."
"But I believe Xingchen Motors will not disappoint everyone."
When Cao Yang said this, Liu Tianwu's smile became even brighter.
But he also knew that Cao Yang was probably very busy today, so he didn't waste too much time on Cao Yang.
After exchanging pleasantries, he left on his own.
…
Don’t think that only programmers stay up late.
For media people, staying up late is actually commonplace.
When everyone sees their beautiful side, they have to say that they also have a hard-working side.
Under the rapid coverage of various media, the relevant content of Ziweixing's launch conference immediately became the hottest news in the automotive industry.
Even this time, there are many related reports not only on the car channels of various portal websites, but also on the homepage.
China’s first four-door high-end luxury coupe is launched!
Breaking the industry rules, Xingchen Motors’ new car is officially launched!
The catfish of the automobile industry, the new hope of China’s independent brands!
Leading the world in many technologies, Ziweixing is shockingly launched!
Cao Yang, a Chinese car design master!
See Cao Yang’s counterattack from the listing of Ziweixing!
With a starting price of 799,900, Xingchen Automobile sets a new record for independent brands!
All kinds of news appeared all over the Internet in one night.
Both people in the automotive industry and ordinary netizens outside the automotive industry have paid more or less attention to this news.
"Mr. Cao, congratulations on your great success at Xingchen Automobile."
Although the actual emotions in his heart were a bit complicated, Yi Jia, the general manager of Changan Automobile, still personally called Cao Yang.
This year, Changan Automobile will launch a comprehensive cooperation with Nanshan Group.
New SUVs equipped with Nanshan engines and Nanshan transmissions will be launched quickly in the second half of the year.
To a certain extent, the success of Xingchen Automobile, Nanshan Engine and Nanshan Transmission is also a good thing for Changan Automobile.
"It's just a beginning, there's still a long way to go."
"Mr. Yi, in the future, if the sales volume of China's own brands exceeds that of joint venture car companies, it will still be up to you."
Cao Yang's words were not entirely polite.
Xingchen Automobile, which takes the high-end route, naturally cannot compare with Changan Automobile in terms of sales.
At least in the short term there is no way to compare.
"I plan to improve the after-sales terms appropriately when the new car is launched, so that everyone can see the excellence of Nanshan engines and Nanshan gearboxes."
"Even the last time you called us, we all jointly promoted the quality of the engine and gearbox. I think we can start it faster."
Congratulations is a purpose, and talking about topics related to Changan Automobile is naturally what Yi Jia wants to communicate.
Naturally, Cao Yang had no reason to refuse such a topic that was in line with the development of Nanshan Group.
Soon, both parties reached a lot of consensus.
The relationship between Nanshan Group and Changan Automobile has become closer invisibly.
And Yi Jia's phone call seemed to open a Pandora's box.
Soon, Wang Fu from BYD, Li Su from Geely, Wang Ying from Great Wall and others also called Cao Yang one after another.
Suddenly, Nanshan Group's status in the hearts of various car companies has risen a lot.
Chapter completed!