Chapter 470: Pull the reins(1/2)
The popularity of "Wild" almost broke everyone's glasses.
Although under Li Yuan's insistence, he spent a lot of money on preparatory work and basically relaxed a lot of margins, even wasting a lot of money. However, when faced with the rapid spread of "Wild" to all Internet cafes, he still found that
Too conservative.
As long as you are in an Internet cafe, almost everyone is playing "Untamed" in front of you. When you start the computer, it is also the "Untamed" interface, and there are many viewers watching behind you, ready to grab seats at any time. And during the prime time in the evening, if you are not playing "Untamed"
》, some Internet cafe owners will kick people out directly? It’s such an exaggeration!
Many people are saving money, even saving their bus fares and meal expenses, just to go to the Internet cafe to play "Wild Wilds" for a few hours. Including many students, it has become a common topic in the entire class, and with the teacher
The kind you play with?
I won’t go into details about crowds of people, mining and grabbing BOSS. What’s interesting is that in this era, computers were basically limited to operating only one account, so the only people who could move in the game were living people, and there were people all over the map.
And it can't be passed through as a blur, just huddled together like this.
And the first generation of power leveling was also born. The equipment is also very expensive. After the top-quality equipment is released, it can be bought for thousands or tens of thousands? It has also become one of the part-time incomes of many people.
In addition, of course, there are guilds, team battles, etc. - we are brothers, let’s fight together!
I miss this passionate youth!
It didn’t take long for “Wild Wilds” to have more than 5 million people online at the same time in China. It became a phenomenon-level trend among all netizens.
Especially Parabola Technology's revenue from the "Wild Wilds" project. It exceeded 11 million in the first month, and soared to 27 million in the second month...
This scared the shit out of Wu Yongping and the others. You know, more than half of the current revenue is pure profit. What kind of money-absorbing speed is this? It has already surpassed people's imagination during this period. That is several thousand per month
Ten thousand!
One thing to say is that in this era, the social atmosphere is still quite conservative. The popularity of the game "Wild Wilds" has not been included in the mainstream news at all. This is because most ordinary people have not yet felt the influence of this game.
After all, there are only 17 million Internet users. After all, it does not even reach 2% of the total population. The Internet has not been fully popularized at all. Therefore, it feels that the games played by our children are quite far away from us.
But the level of money-making is quite exaggerated. No one would have thought that such a small game could generate hundreds of millions in net profit every year?
Recall that Hurun Rich List, those with 50 million to 100 million entered the top 50 in the country. The top few richest people were only "more than 1 billion."
Can you imagine?
How can such a broken game reach over 100 million in a few months? This makes a small number of insiders dumbfounded.
Now it has become like this - most ordinary people are indifferent. The vast majority of netizens know about the popularity of "The Wild". Only a very small number of insiders understand how profitable "The Wild" is.
Because there is still a big fragmentation of information. For example, Parabola Technology's financial statements will not be released directly to the outside world. They must wait until the quarterly report or annual report. Therefore, there is a big lag in such information.
Because of this lag, those well-informed bookmakers must have taken action, so the parabola hit the daily limit for several times in a row, and soon rose to more than 150 yuan...
"...Zheng Jie, did you hear that? Throw it all away tomorrow!"
"Hey, Xiaomei, haven't I done some research? It will definitely rise to 200 yuan!" Zheng Jie looked helpless.
"Hey, it's already doubled! We've already earned 20,000! Please, I'm scared. Good husband, can you just let it go?" The daughter-in-law looked worried.
"No culture means no culture." Zheng Jie scolded with a smile, "You don't need to worry. I have already read the introduction article of Parabola Technology. They are the leader of the domestic Internet!"
"We don't even want faucet toilets, so why don't we quickly exchange them for soft coins? I really can't sleep. The stock price is already 150, which makes me scared just looking at it."
"Then don't look at it." Zheng Jie chuckled, "Just wait a few more days! My goal is 250!"
"You are only 250. Zheng Jie! How dare you disobey me?"
"Alas! You have to respect culture!"
"..."
…
Parabolic Technology's daily limit came very suddenly, leaving many investors stunned, making some happy and others worried!
Many domestic Internet start-ups were also enlightened. They finally discovered a new profit model, and they all started to make plans...
It's like a timely rain, and finally found a way to make money. Isn't it just a game? Even if I don't have the technical ability to develop it, wouldn't I go out to buy it? Or... go to Hexagon's Mr. Li to discuss it.
?You can pay a fee and be an agent?
However, at this time, Li Yuan was no longer in the country. He and Ying Xin came to the headquarters of Parallel Line (Book).
Seeing that the employees in the company were full of energy, most of them were recent graduates from prestigious schools. Li Yuan joked to Morimura Yukichi: "Morimura-kun, now it finally looks a bit like a big-ticket company."
Yuichi Morimura laughed: "Li San, our current total market value exceeds 850 billion, and we hope to reach one trillion yen in a few years. In that case, we will be a truly big company and become the leader of our domestic Internet."
"So what's the profit situation like?"
"It's okay. The club is expanding rapidly. At present, it is still focused on gaining users. In addition, it has acquired and invested in many Japanese and Korean startups. With the increase in users, especially U2's promotion activities, last quarter's
The loss has been reduced to 2.2 billion yen. However, with the release of "Wild Wilds", there is hope to break even this quarter and strive to start making profits..."
This chapter is not over yet, please click on the next page to continue reading! During the conversation, Yukiichi Morimura's style changed drastically, and he seemed to have transformed into a veteran in the Internet industry.
To be honest, due to the huge power of chaebols in Japan and South Korea, as a new industry, the promotion of the Internet is also extremely difficult.
For example: U2's user promotion, those big communication companies don't trust the Internet at all, and are not even willing to participate in equity, directional allotment, etc. They only care about gold and silver, so they paid a large sum of money to the communication companies to burn.
Having said that, the effect is pretty good. Relying on the monopoly position of those communication companies, software such as U2 is bundled and sold. Therefore, the growth rate of users is also very fast.
Drinking precious Shizuoka tea, Li Yuan and the others chatted relaxedly:
"Morimura-kun, the most difficult step should be over. Now we are just waiting for the technology to explode."
"Oh? What kind of technological explosion?" Morimura Yukiichi asked with concern.
"You should have discovered that in terms of network, platform, users and traffic, etc., we have already done everything we should do. Some are even much ahead of the curve. Now we need the development of software and hardware to let them catch up with our progress and provide
Newer, better, more comprehensive and more fun Internet services. At that time, our parallel lines will be able to exert their greatest capabilities."
What Li Yuan is talking about in the near future is broadband services and mobile phone Monternet services. These will bring rolling cash flow to the Internet and completely stabilize the basic part of the Internet.
Morimura Yukiichi nodded slightly, he also noticed this contradiction: "So in the near future, we can only wait?"
"That's it. Wait patiently and survive."
“What about games like Untamed?”
"A temporary method. The Internet is a new media. In the future, games will be one of the most important subfields, and they can be fully entertainment. But again - it is too advanced at the moment. We can only say one or two subsidies..."
In the current global game industry, Benzi is the top group, and South Korea is closely followed by the second echelon. Therefore, games like "Wild Wilds" cannot be said to be unpopular, but they will certainly not be as popular as in China.
Phenomenal level. In other words, it can only be regarded as a second-rate game in Japan and South Korea.
And in order to grab progress, "Wild Wilds" imitated RPG online games such as "Diablo". Anyway, I copied what I could, and just changed the game style to a classical Chinese style.
Therefore, in the eyes of players in Europe, America, Japan and South Korea, there is no freshness at all. It is completely unlike in China. Those domestic netizens have never seen this kind of game?
The other is the point card model. Foreign players have become accustomed to spending money to play games. In China, there is no concept of "payment" at all.
Of course, everyone should know in the future that the free one is the most expensive. But during this period, "Wild" was a hit domestically, and... it was a minor hit overseas!
It’s not that it doesn’t make money, but the speed of attracting money is far inferior to that of the domestic game market.
Li Yuan smiled and suggested: "Morimura-kun, you should take advantage of your game production expertise and develop more new games. If you feel that the speed is too slow, you can purchase the copyright of mature games."
Yuki Morimura nodded. Since quality is not good, then quantity will win. Anyway, there are countless small game studios in Japan and South Korea. They still have to burn money, so it is better to burn profitable game projects.
"Li Sang, you inspired me just now, and I decided to fully acquire and build an Internet cafe alliance in Japan and South Korea."
"Oh? Have you studied the feasibility?"
"The Investment Department has already studied it. It should be a good investment direction now..."
As introduced before, currently only less than 2% of domestic Internet users, and only less than 10% in developed countries in Europe and the United States. On the contrary, in the United States, due to the continuous stimulation of the miracle of Silicon Valley, it has almost reached 50%. As for other
The place? It's almost blank.
It will have to wait until the emergence of broadband and the digital services of CRBT and Montnets that the Internet will bloom all over the world.
It can be seen that the battle for traffic has just begun. Even in the most developed United States, there are still 50% of new users.
Under this circumstance, Japan and South Korea are also good new markets for Internet cafes. However, the cost is relatively high and the return rate is relatively low.
After thinking for a few seconds, Li Yuan nodded: "Yes, including the Internet Cafe Alliance, everything will focus on game projects in the near future. Reduce money burning in other areas and control as much cash flow as possible."
"Oh?" Yuki Morimura was stunned, "Li Sang, shouldn't we learn from the United States? Now everyone in the United States is pursuing exposure, and the competition for traffic has become extremely fierce. I am also planning to launch a huge publicity plan soon."
"Don't! Stop it for now." Li Yuan quickly stopped him, "Morimura-kun, you must remember - we pursue traffic and burn money for traffic, not because of the traffic itself! It's because of the massive customer base brought by the traffic.
, and ultimately monetize it based on the customer base.”
Yuichi Morimura was thoughtful. After thinking for a while, he decided to listen to the founder Li Yuan: "I understand, except for game projects, other things will temporarily reduce the money burn."
"Yes! We are not running this company for the stock price, but..."
“Climb new heights!”
The two said this sentence in unison, and then laughed. The parallel line (book) also stopped growing wildly, and slowly began to shrink the front line...
…
After visiting Parallel Line (Benzi), Li Yuan played in the book for a few more days, and then the two of them flew to the United States.
On the plane, Ying Xin finally returned to her chirping nature: "Yuanzi, why don't you hang out for a few more days? I think the service here is great. How does it look like the capital? From time to time, an old man and an aunt with a fleshy face pops up."
snort!"
To be continued...