Some people who have become rich need a window for consumption. Food, clothing, housing and transportation are all promising industries, and the Asia-Europe Garment City has just caught up with the opportunity.

In the three days since its opening, the Asia-Europe Garment City's cumulative turnover has reached 365,000 yuan, with gross profit approaching 65%. The final estimated net profit is about 87,000 yuan, which is definitely a good start.

In the next few days, as Lin Chaoyang said, after experiencing the excitement of the opening, the turnover of the Asia-Europe Garment City continued to fall, from 120,000 at the peak to 100,000, 90,000, 80,000...

For a week in a row, Du Feng was distraught as his sales dropped. Although he was mentally prepared, he still felt a huge gap.

Fortunately, after several consecutive days of declining sales, the clothing city's business finally stabilized at the beginning of April, with a daily turnover of around 35,000 yuan.

This figure is definitely not comparable to when it opened, but it has stabilized at least. According to this figure, it is not a problem for the clothing city to make a net profit of one or two million a year.

But at this time, Du Feng began to worry again, because he found that if the clothing city continued to operate according to this turnover, it was very likely that it would not meet the sales amount and profit and tax requirements of Xidan Shopping Mall.

As one of the most well-known department stores in the country, the counters and stores of Xidan Mall are not only rentable if you have money, but also the mall values ​​not only economic benefits.

This situation made Du Feng scratch his head. He wanted to do some promotional activities, but he felt it was impossible.

The opening event has just been completed less than half a month ago, how can we hold another event so soon!

However, without activities, the popularity was not strong enough, and the sales volume could not increase, Du Feng felt that he was trapped in an endless cycle.

Ten days ago, he was in high spirits, as if the whole world was at his feet. Ten days later, he couldn't sleep well all night long, and his hair fell out in handfuls.

It was obviously a smooth start and a lot of money was made, but why did it become like this?

Du Feng couldn't understand. He was even more afraid that his clothing city would face the dismal fate of being taken back by a shopping mall after only one year of operation.

After suffering internally for several days, he finally couldn't help but run to Xiaoliubukou Alley.

When he arrived, Lin Chaoyang was entertaining Li Tuo, Zheng Wanlong and others.

It's already early April. At this time in previous years, the National Outstanding Short Story Awards have already been awarded, and the Cultural Salon is in full swing.

But this year the situation is different, because the National Outstanding Short Story Award has changed its awarding mechanism, from one review per year to one review every two years.

This is not because the Literary Association and the Cultural Salon are targeting each other. The main reason is that in the past two years, the domestic literary environment has quietly changed.

The most critical factor is of course the change in social atmosphere.

First of all, the reason why the literary wave in the late 1970s and early 1980s was able to cause a nationwide sensation at every turn was largely due to the explosion of pent-up demand in the previous decade.

But after so many years, the spiritual and cultural needs of the people are constantly being met by various forms of entertainment.

The impact that literary works bring to people is far from what it was back then.

Secondly, with the surging tide of reform and opening up, the trend of "focusing on money and making a lot of money" is spreading to the entire society, and the focus of the entire society is also changing.

Not only are readers' concerns changing, but so are writers.

One of the most intuitive changes is that short stories, which had a spurt of development three to five years ago, have experienced a serious decline in both quantity and quality in the past two years.

This is also the main reason why the National Outstanding Short Story Award was changed from a yearly review to a biennial review.

Finally, another influencing factor is that starting from the year before last, the state issued the "Notice on Implementing Self-Finance and Loss Responsibility for Periodical Publishing."

In the past few years, due to the booming literary journal market, almost every prefecture-level city across the country has a literary journal of its own, and many places even have one at the county level.

However, this type of magazine usually does not have the ability to produce its own blood. They rely on financial blood transfusions. The state makes them responsible for their own profits and losses, and directly sends these small magazines to the morgue. The better ones are still lingering in the ICU.

In the past few years, Lin Chaoyang's novels have been illegally reprinted, mostly by these local magazines.

A large number of local magazines have been dumped. The advantage is that some magazines that fish in troubled waters can show their true colors. The disadvantage is also obvious, that is, many amateur literary creators are blocked from publishing their works.

Perhaps not many of these people will become famous or have families, but they are the foundation that supports the entire literary journal market.

All in all, by the mid-to-late 1980s, the once fiery literary world had begun to show signs of decline.

Li Tuo and the others have always been fond of fussing over things. This year's salon didn't work out, so they came up with a weird idea and wanted to hold an awards ceremony in private.

"Come on. Let's forget about the Cultural Salon. They are already crazy about the Cultural Salon. We also need to organize awards. Are you going to let the Cultural Association fight with us?"

Lin Chaoyang categorically rejected the ideas of Li Tuo and others, making them very disappointed.

Although Lin Chaoyang usually doesn't care about things, his words are still very effective. After all, he is the financial owner.

"I now understand that whether we hold a salon once a year or every two years, we must always follow the pace of the Cultural Association."

Li Tuo's words were not unreasonable and won the approval of several people present. Lin Chaoyang asked: "Then what do you mean, do we leave it to the literary association and awards? Open a separate salon?"

Li Tuo nodded, this is the best way.

Chen Jiangong said: "I'm afraid that without a reason to award awards, no one will be willing to come!"

"Then you underestimate the influence of our salon. It has been running for so many years.

Not to mention writers from other places, many writers from Yanjing also flocked to the salon.

It’s just that the threshold for winning an award has always been there before, and many people could only watch helplessly.” Li Tuo said.

Zheng Wanlong thought: "Then there is another problem here. In the past, there was a threshold for winning awards, and there was a basis for inviting and not inviting anyone. Now if we leave aside the awards, how do we invite guests? Who are invited? Who are invited?

What’s the reason? Why did they come?”

His series of questions made everyone fall into silence.

Chen Jiangong sighed, "It's hard to handle!"

Li Tuo said: "It has to be done even if it is difficult. The salon has been running for so many years and it is not easy to have such a big influence in the literary world. It would be a pity if it stopped."

"How could it be stopped? It's just done once a year instead of once every two years."

"Then what if the Literary and Art Association doesn't hold this award in the future?"

Everyone was silent again. After running the salon for so many years, everyone already had feelings about this matter. It would be a pity if it really turned out like that.

Seeing that the mood of several people was a little low, Lin Chaoyang said with relief: "It's just a dinner treat, so you don't have to take it too seriously. Besides, it's not like the Literary and Art Association won't do it anymore. Let's wait until the day he doesn't do it.

, you should stop worrying unfoundedly.

Even if the Literary and Art Association no longer holds awards, so what?

It’s not that we don’t know which works in the literary world will be influential after they are published each year, and it’s not that we can’t contact the authors, so we can just send invitations directly.

You said that the standard for invitations is not word-of-mouth among readers. Isn’t the aesthetics of us literary workers the standard?

As for whether they are willing to come, not all the award-winning writers came to the salon in the past!

It's voluntary, this is a platform for communication.

No matter what you do, don’t forget your original intention, and you will always succeed.”

Lin Chaoyang's open-minded words suddenly made everyone feel cheerful.

"You will always succeed if you don't forget your original intention. What Chaoyang said is so good!" Everyone praised in unison.

Yes, the worst we can do in the future is to issue invitations ourselves. The most important thing about cultural salons is to provide a platform for communication. If we pay too much attention to form, wouldn’t it become formalism and bureaucracy?

We have reached a consensus on the future development plan of the Xunweizhai Cultural Salon. Everyone is very happy and even hopes that the Cultural Association will stop organizing awards as soon as possible, so as not to have to follow their lead.

After everyone left Lin Chaoyang's house, Du Feng, who had been waiting for a long time, finally had a chance to speak.

He told Lin Chaoyang about the situation in the clothing city these days and asked: "Brother-in-law, do you think the business in this clothing city will continue to be half-dead in the future?"

Lin Chaoyang teased him, "Didn't you feel confident a few days ago? Why do you lose confidence after just a few days?"

Du Feng's face was full of sorrow, "Brother-in-law, please don't make fun of me. I understand. I used to be blindly confident. Now I'm afraid that if I can't complete the task of the mall this year, then we will have to ask people to clear it next year."

Got it!"

Lin Chaoyang said calmly: "It has only been open for a few days. Is it useful to worry about next year now?"

"Can I not worry? This is a business worth one or two million a year!"

It is true that Du Feng has been in business for several years, but before that, whether it was a stall or a video studio, it could only be considered a small undertaking compared to the clothing city.

He has not experienced the baptism of strong winds and waves, so it is difficult for him to have an unshakable concentration.

Listening to his brother-in-law's worries, Lin Chaoyang could only say: "Business is not a one-and-done deal, you have to be patient."

Du Feng was originally downcast, but after hearing what he said, he raised his head and said, "Brother-in-law, I have patience, but I'm afraid that if I have been patient for a year, it will end badly in the end."

"What's wrong with the bleakness? Didn't you make the money?"

Lin Chaoyang's rhetorical question left Du Feng speechless.

Indeed, even if the shopping mall really does not allow the clothing city to continue to operate, wouldn't it still make money?

But people are like this. When they have to go to Long to look at Shu, their desires are hard to satisfy.

Du Feng was about to speak but stopped.

Lin Chaoyang continued: "Instead of worrying about this or that now, you should think about how to improve product quality and service level. Gold cups and silver cups are not as good as the reputation of the people."

When Du Feng heard this, he felt that Lin Chaoyang just stood and talked without pain in his back, but he definitely couldn't say this.

"Brother-in-law, you have to be able to survive even if you have a good reputation!"

"With word of mouth, are you still afraid that you won't be able to survive?"

At this point, Du Feng became silent as he was about to become aggressive.

Lin Chaoyang didn't continue to say anything to him. With a mentality like Du Feng's, it was useless for anyone else to say anything now. Only after he had gone through a series of ups and downs would his mentality calm down.

Not getting a satisfactory answer from Lin Chaoyang, Du Feng left depressed.
To be continued...