The words "First Prize" were clearly written on the small card. The curly-haired woman was stunned for a moment, and then she became elated and eagerly showed the card in her hand to the staff.

"Look, look! I won the color TV! I won the color TV!"

Her voice became extremely loud due to her sudden luck, attracting the attention of many guests around her.

Winning color TV?

For ordinary people who have not yet experienced the baptism of welfare lottery and sports lottery, the joy of winning a color TV worth more than 1,000 yuan for nothing is no less than winning a 5 million lottery ticket in later generations.

Crowds of people flocked to see if the curly-haired woman had really won the color TV show.

The staff member took the card and checked it carefully. After confirmation, he said to the curly-haired woman: "Madam, you have indeed won the first prize, a 16-inch Yanjing color TV."

Hearing the confirmation from the staff, the surrounding crowd was in an uproar.

I really won the lottery! This is more than a thousand yuan, just like picking it up for free.

The onlookers wished they were the one who won the lottery. While they were surprised and envious, the curly-haired woman was so shocked by the huge joy that she was speechless.

She was a little confused and followed the staff's instructions to leave her personal information and sign for confirmation.

"Ma'am, the TV is too heavy. Should you pick it up today or let us deliver it to your home in two days?"

Delivered to your home?

The curly-haired woman came back to her senses and thought, is there such a good thing?

Then she felt something was wrong. She said she would deliver it in two days. What if she regretted it? What if she delivered a bad one?

"No, I'll take it away myself."

The curly-haired woman picked up the TV, which weighed almost thirty kilograms including its packaging. She said hello to the staff and left the clothing store at a brisk pace.

In a short time, the news that she had won a color TV had spread to most of the shopping mall. As she walked out of the shopping mall, hundreds of salespersons and customers cast envious glances at her.

After walking out of Xidan Mall, the curly-haired woman couldn't help but look back at the mall, and the location of the Asia-Europe Clothing City was deeply engraved in her mind with her eyes.

From now on, I will go to Asia-Europe Clothing City to buy clothes!

After the curly-haired woman left, the Asia-Europe Clothing City fell into a fanatical atmosphere.

Many customers who were originally looking at clothes came to the lottery area to watch the excitement because of the color TV prize. Some customers who were originally shopping in the mall were also attracted to the clothing city.

Unfortunately, the spot where the color TV set was originally placed in the lottery area was already empty, which disappointed many customers who came to watch the excitement.

Without the color TV, the biggest prize, everyone's excitement for the lottery couldn't help but weaken.

Seeing this scene, Du Feng decisively asked his subordinates to bring another color TV set from the mall, and also replenished the electric fan and golden quilt that had been taken away.

Then, under the witness of hundreds of onlookers, an equal proportion of lottery cards was put into the lottery box.

He stood up and delivered a speech. The key words were "enough prizes," "repaying customers," and "opening rewards."

The happy customers who were watching burst into bursts of warm applause and cheers. It felt as if the lottery was free of charge, and the atmosphere gradually became fanatical.

Many customers who had not planned to buy anything or enter the clothing store were beginning to make a move at this time.

Having experienced the addiction of being a "big boss" in front of people, Du Feng was still not satisfied with his thoughts, his face was full of aftertaste, and he could hardly close his mouth when he looked at the crowded clothing city.

"The opening is considered a success, and we will see if we can maintain this momentum in the future," Tao Yushu said.

Du Feng was full of confidence at this time, "It will definitely be no problem."

Lin Chaoyang poured cold water on him, "The quality and pricing of the clothing city are higher than those of department stores and clothing companies outside. It's good if a grand opening like this can be maintained for a few days. After that, it slowly declines, which is the real test."

It’s your time.”

There are three days of celebrations for the opening of the Asia-Europe Garment City. Today is the first day. After Liu Xiaoqing and others took the stage, there was also a performance by the cultural troupe.

Tomorrow there will be movie stars from the Shanghai Film Studio, and the day after tomorrow there will be Zhu Shimao, Chen Peisi, Tang Guoqiang and others.

Three consecutive days of celebrations are enough to set off a frenzy of public opinion in the city of Yanjing, and hopefully stabilize the brand image of the Asia-Europe Garment City. Next, it depends on the consumption power of the people of Yanjing.

"In recent years, there have been more and more wealthy people in Yanjing. It should not be a big problem to support a relatively high-end clothing store." Du Feng said.

"I asked them to do the math just now. In just over an hour, our turnover has reached nearly 20,000 yuan." When Du Feng said this, the smile on his face became even brighter.

Nowadays, the clothing store is very busy and it is impossible to keep accounts. A simple way is to count the number of draws.

The staff has registration information, and there is a lottery for every 20 yuan spent, so the actual sales are only a lot more.

When Du Feng thought about today's sales, he couldn't hold back his smile.

After boasting for a while, Du Feng said to Lin Chaoyang and his wife: "Sister, brother-in-law, I'm going to greet those reporters."

"Go ahead."

Today is the opening of the clothing city. We cannot relax our publicity work. We have invited reporters from Yanjing TV, Yanjing Daily, Evening News, Youth Daily and many other media in order to make the reputation of the Asia-Europe Garment City known.

When every Yanjing citizen wants to buy clothes, the first thing they think of is the Asia-Europe Clothing City.

Du Feng left happily. Lin Chaoyang and his wife decided to leave after watching the excitement for a long time.

When they walked to the entrance of the shopping mall, the couple found that there were still many people pouring into the shopping mall. Today's Xidan shopping mall was much busier than in the past.

After returning home, Tao Yushu completely relaxed. Now that the Asia-Europe Clothing City has opened, the rest can be left to Du Feng.

After enjoying the rare parent-child time for most of the day, at around ten o'clock in the evening, after finally putting both children to sleep, the couple also lay down and prepared to go to bed.

Not long after I closed my eyes, I heard an urgent knock on the door of the courtyard.

Lin Chaoyang stood up and opened the door, only to see Du Feng's face full of joy mixed with a bit of fatigue.

"Why did you come here so late at night without sleeping?" Lin Chaoyang said angrily.

Du Feng looked excited, "Brother-in-law, I can't sleep!"

He ran into the courtyard without waiting for Lin Chaoyang to say anything. After entering the room, he boasted to Lin Chaoyang and his wife about the garment city's performance today.

"100,800! It was sold for 100,800!"

"Thanks to the fact that we have enough stock, otherwise we wouldn't be able to sell it for a week."

"In one day's work, the gross profit is 70,000 yuan, which is faster than robbing money!"

"If we can maintain this level in these three days, we will have paid out most of the year's rent."

Because of his high excitement, Du Feng was eloquent from the moment he entered the room, with no intention of stopping.

The little money he made from doing business in the past was nothing compared to the Asia-Europe Garment City. It was completely incomparable.

Taking in tens of thousands of dollars a day was something he had never dared to imagine before.

"Okay, don't get too happy too early. Your brother-in-law said that such a hot scene as the opening is not the norm.

The gross profit is 70,000. If we divide the messy expenses such as advertising, marketing, labor, space, water and electricity, taxes, losses, and logistics, it would be good to have one-third left."

In the clothing industry, gross profit is already high, and the Asia-Europe Garment City takes a relatively high-end route. It is not surprising that the gross profit reaches more than 60%.

Du Feng was a little dissatisfied when he heard what his sister said. One-third of 70,000 yuan is more than 20,000 yuan. More than 20,000 yuan a day, which is several million yuan a year.

Even if the business in the clothing city cannot be like this every day, if it is cut in half and then in half again, there is still one or two million a year. Why does it become so unworthy of mentioning in my sister's mouth?

Then he thought of the information she casually mentioned when chatting with Tao Yumo.

According to Tao Yumo, his brother-in-law's current royalty settlement is hundreds of thousands.

Thinking about it this way, this money seems to be nothing to my sister's family.

Du Feng then thought about how he had worked hard for more than half a year, worked hard and overcame all obstacles to build such a large stall, hired dozens of people, and found 20 or 30 cooperative units. In the end, there might not be a brother-in-law sitting there.

Make money by writing novels at home.

When he thought of this, the pride and complacency in his heart dissipated completely in the blink of an eye, and he even felt a little disheartened.

"We got off to a good start on the first day, which is a good thing after all. Next, we have to keep up our efforts and strive to let the Asia-Europe Garment City gain a firm foothold in Yanjing City."

Seeing that Du Feng was shocked by Tao Yushu's words, Lin Chaoyang said a few words of comfort.

"Brother-in-law, what you're saying is that it's only the first day of business. There's still a long way to go."

After gathering his emotions, Du Feng cheered up again. He chatted with the couple for a while before leaving.

The next day, the news of the opening of the Asia-Europe Garment City appeared on the pages of several media outlets in Yanjing. In the evening, the news even appeared on the Yanjing TV station.

Although the Yanjing Daily and Yanjing Evening News are not national media, due to geographical constraints, the content reported by these media is mainly local news in Yanjing.

On the contrary, it gave them greater influence than some authoritative media in the daily lives of Yanjing people.

Such localized influence has greatly promoted the promotion of Asia-Europe Garment City and further established the reputation of the Garment City.

On the second day of the Asia-Europe Garment City's opening, there were still movie stars appearing, and with the news media's promotion, the popularity was even more intense than on the opening day.

Shopping in the Asia-Europe Garment City has become a fashion trend in Yanjing this spring. Even if many people think the things there are expensive, it does not prevent them from going to see the excitement.

By the way, let’s experience the highly praised service attitude of Asia-Europe Clothing City.

From a macro perspective, China's economic development in 1986 had already shown overheating.

Of course there are many problems, but it is undeniable that some lucky people have indeed made their first pot of gold through policy liberalization.

If someone stands on Chang'an Street and counts for half a day, they will find that the number of private cars on the street has more than doubled or tripled compared to the early days of reform and opening up.

China is a large country with a large population, but Yanjing is the capital. Among the small group of people who have become rich, the proportion of people from Yanjing is not necessarily the highest, but it is definitely at the forefront.
To be continued...