Chapter 1064 Going to Black History
Within Lo International, in the past year, in addition to the emp that attracted much attention and attracted various limelight and topics, another extremely dazzling existence is Lotong.
Since the second half of 2006, the emergence of the lophone shocked the entire industry and caused an uproar in the world. After opening up a new definition of smartphones, Letong has become a new celebrity in the global communications industry.
As early as the beginning of the release of the lophone, traditional mobile phone giants sneered at large-screen keyboard-free mobile phones like the lophone, thinking that it is fragile and not resistant to falling and cannot be blindly hit. In their eyes, it is simply useless. However, Letong has a daunting development speed that makes these mobile phone giants dumbfounded one by one.
More importantly, lophones have led a trend around the world. Many technology enthusiasts have fun playing lophones and have even become the target of abuse by many rich people in various ways. lophones are no longer just a mobile phone, a communication tool, but also an entertainment product and an indispensable tool in life.
Futukang, which is OEM for Letong, is almost working overtime to produce lophones, but still cannot stop people's enthusiasm. Whether in China, North America or Europe, as soon as the products arrive at the store, they will be sold out by people who flock to them.
The impact of the American subprime mortgage crisis has spread all over the world. The impact on China is that foreign companies have reduced orders from domestic OEM companies. Because the number of exports has dropped sharply, it is also a devastating blow to domestic export companies.
But in this situation, Letong was an accident. The playability shown by the lophone series did not disappoint these people who bought it. Whether it was the picture, clarity, or intelligence, it far exceeded other products of the same era, letting people know that it turned out that mobile phones could still be played like this!
More importantly, compared to those phones full of keyboards, the lophone's appearance is really beautiful.
The same thing is said, because Bai Ningyuan has more than ten years of experience in this era, which allows him to save the path of exploration and shorten the development time of three or four years, and he can be a classic when he takes action.
Because of this, the popularity of the lophone series products has made its orders rise almost with a huge number, giving Futukang, which is on the verge of bankruptcy, a chance to breathe. So now Futukang is holding Letong's thighs tightly, for fear of losing such an important customer. At this time, Lotong is almost ranked first in Futukang's customer sequence, and they are all trying their best to meet Letong's needs.
In today's mobile phone industry, the leader in sales is still dominated by giants like Nokia and Motorola, but whether they admit it or not, the lophone is changing the direction of mobile phones in this era.
The same amazing performance is the Lopad, which was just launched in the second half of this year. Before that, people's impression of computers was the host monitor, keyboard and mouse, and easy-to-carry notebook. However, such a product called computer has never been unveiled. It has refreshed people's aesthetics with its lightness and smooth performance.
Although its appearance looks like an enlarged lophone, the all-metal edge and rear shell make it look more stunning and noble than the lophone.
Coupled with its powerful performance and corresponding mobile office capabilities, it has attracted people's pursuit once it has come true.
Throughout 2007, the lophone series sold a total of 23 million units, including 18 million units of lophones and more than 4.8 million units of lophones.
During the entire 2007 year, the global mobile phone sales were around 1.14 billion units, among which Nokia's "boss" status is still unshakable. It sold a total of 437 million units throughout the year, accounting for 38.2% of the global mobile phone market. Samsung, Motorola, Sony Sony and LG ranked 2 to 5th, among which LG ranked fifth, sold 80.5 million units in the whole year.
It seems that Lotong is still a gap with them, but don’t forget that whether it is Nokia or other companies, the products they use to increase volume are still civilian machines worth about 1,000 yuan. The sales of flagship phones worth more than 1,000 yuan does not occupy much of the share. At this point, the cheapest lophones starting at 3,998 are undoubtedly better than them.
In addition, Letong's current business is not only the lophone series and lopad, but also counterfeit machines. Although Letong has gradually abandoned its counterfeit machine business under the instructions of Bai Ningyuan, it has still shipped a lot in 2007.
At the beginning, because of the profits of tens of millions of dollars a year, and now Lianfake has successfully opened up the domestic market, the chips it produces are already in short supply on the market, and there is no need to worry about sales anymore. In addition, the hot sales of Lophone's lophones in the global mobile phone market have caused a crack in the cooperation between the two parties.
In early 2007, after completing the contract for 4 million chips in 2006, Lianfake reduced the quota for Letong to 1 million in 2007, a full 70%.
Such a move directly led to the breakdown of cooperation between the two sides.
In addition, due to the large-scale shipment of Lianfake chips, the entry threshold for domestic counterfeit machines has been lowered again, and a large number of handmade workshops have also poured into this industry, and the profits of counterfeit machines have been squeezed to a very small level.
However, compared with other small workshops, Letong has an advantage that they cannot match. First, Letong is located in the north and has previously radiated to the entire northern market. Second, Letong's manufacturing capabilities are not comparable to those small workshops. Even if the profit per mobile phone is only ten yuan, once the quantity is large, the profit will also be very considerable.
It is precisely based on this idea that Ji Zhengzhen privately purchased a lot of chips from other counterfeit mobile phone manufacturers and continued to produce counterfeit phones. Although Lianfake gave only one million sets of chips, in 2007, in addition to lophones, Letong's sales of counterfeit phones reached 7 million units, and its profit in counterfeit phones alone exceeded 100 million.
Of course, the sales volume of these 7 million units was finally achieved. There are more and more counterfeit machines on the market, and it is quite difficult to complete the distribution of 7 million units. It is thanks to the good cooperative relationship between Letong and them before.
However, after working hard for a year, it only had a profit of more than 100 million yuan. Although such profits are already very good for many companies, Letong is a bit lost. Therefore, Ji Zhengzhen completely made up his mind to give up the counterfeit machine business and abandon those disgraceful dark sides. Now Letong will completely become a "glorious" flash company...
The first update today, please subscribe and reward!
Chapter completed!