Among the people present, Zhai Xiaolei was one of the absolute new faces, but she sat there as if she had an invisible aura, which made people feel a little awe of her.

She is not only the president of emp-Land Rover Automobile Company in China, but also one of the executive vice presidents of emp-Land Rover Automobile Company. She has a strong voice within Land Rover.

She appeared here as the official who was the Land Rover, and came to summarize her work over the past few months to Bai Ningyuan.

Although Land Rover is now only a wholly-owned subsidiary of emp, no one dares to treat it as a simple subsidiary on the scene. It is a luxury brand with a history of decades and a profound historical heritage. It was emp that invested billions of yuan to earn it, which is a very valuable thing.

If America was not facing an economic crisis now and the three major automobile companies were facing bankruptcy, emp would not have the chance to be related to such top luxury brands.

"Mr. Zhai, let's introduce the relevant situation of Land Rover!" Bai Ningyuan said to Zhai Xiaolei, with a polite tone in his words.

Although Zhai Xiaolei is now a subordinate of Bai Ningyuan, as an authoritative expert who has made achievements in many fields such as marketing, brand management, international communication, public relations, corporate social responsibility, and business training, she deserves Bai Ningyuan to lower her proud head.

Hearing Bai Ningyuan's words, Zhai Xiaolei nodded politely, and then seriously introduced the situation of Land Rover.

It was already late September when the emp and Volt completed the handover and completely owned Land Rover. In other words, Land Rover entered the Lo International system, but it was only more than three months.

"In 2006, Land Rover's global sales and China were 193,600 and 6,573 respectively, while this year, Land Rover's global sales were 226,400 and 13,008 units, an increase of 16.94% and 97.90% respectively. A net profit of 110 million US dollars..." Zhai Xiaolei reported the data of the previous year with a smile on Bai Ningyuan.

When everyone present heard what Zhai Xiaolei just said, he couldn't help but feel dissatisfied.

What? Almost all the funds of the entire group were gathered to exchange for Golden Phoenix. As a result, the profit in a year was just that little? It seems that it was 7800 million yuan to convert it into RMB, but for such an old luxury car brand with decades of history, it is a bit ugly, and it is simply smashing its own signature.

Many people even began to doubt whether Bai Ningyuan wanted to acquire Land Rover at all costs. After all, for this acquisition, they almost drained the entire group's funds.

But in the end, what is this exchange for? It makes a profit of hundreds of millions a year, which is not useful? Among the many companies present, there are many people who can meet this standard. Why do they have to spend a lot of money to buy such a company back? How many years will it take to recover the cost!

Some people involuntarily turned their eyes to Bai Ningyuan, wanting to see what expression Bai Ningyuan would have on his face after he learned the news.

But what disappointed them was that after Bai Ningyuan heard it, he didn't seem to have any special intentions, and he still looked like he listened.

Zhai Xiaolei also had no shame, and still had a calm smile and continued to tell Bai Ningyuan the data: "In 2006, Land Rover's global total revenue was -54 million US dollars. In addition, among the 193,600 sales this year, affected by the American economic crisis and Volt's sales of Jaguar Land Rover, before emp took over Land Rover, Land Rover's global total sales were 127,000 vehicles. After emp took over, the sales in October were only 627 vehicles. After we finalized Schwarzenegger as the spokesperson for Land Rover and filmed a brand new advertisement, the sales in the last two months of the fourth quarter reached 65,900 vehicles, especially in the Huaxia region, the sales in the first three quarters of the Huaxia region were 6,674 vehicles and 6,334 vehicles in the fourth quarter, which was almost the sum of the first three quarters..."

Well, when Zhai Xiaolei revealed this data, the disapproval of the people in their minds disappeared without a trace.

What is this concept? In just two months, Land Rover's sales have achieved a leapfrog development, which can be described by God's hand.

If Zhai Xiaolei's calmness before was interpreted as pretentious in everyone's minds, then now he is full of confidence.

In fact, Zhai Xiaolei is still the same Zhai Xiaolei, but the mentality of the bystanders is different.

"Smack!"

Bai Ningyuan's applause sounded, breaking the silence in the entire conference room. Everyone who came to their senses quickly followed Bai Ningyuan's actions. For a moment, the applause in the entire conference room was thunderous.

Zhai Xiaolei didn't look excited about this kind of scene. She even had a calm smile on her face. She just nodded to everyone and sat there honestly.

Land Rover just entered the first year of emp, and reversed the loss situation and achieved profitability. Of course, the Chinese rich people contributed a lot to it.

"I have nothing to say about Land Rover's work. There is only one thing, that is, I think Mr. Zhai has already noticed the potential of the Chinese market from the data. In the future, he will use the Chinese market as a key market for Land Rover. As long as he has created the high-end image of Land Rover, there will never be a shortage of wealthy people in China who will pay for it, especially in the northern region." Bai Ningyuan said to Zhai Xiaolei.

Zhai Xiaolei nodded to Bai Ningyuan, and then recorded what he had just said on his lopad.

Among the people present, she was the only one who used Lopad to take meeting notes, and it can be seen from this that she was ahead of everyone present.

After talking about Land Rover, the report summary and settlement of the emp sequence is officially over, and next, Letu Software is here.

Throughout 2007, Letu Software has always maintained a state of telling development, and has almost ushered in its golden period. In addition to the navigation orders of German luxury cars Mercedes-Benz, BMW, Audi and navigation orders of brands such as Chevrolet and Cadillac, which had previously owned, Jaguar and Land Rover, which had completed the change of ownership, also adopted Letu's navigation, and the cooperation of France's PSA Group was also under negotiation. In this way, in addition to the Japanese and Bad series, Letu's business scope now covers half of the global auto companies. As for the domestic market, there is no need to say more. Because of its reputation, many car companies also chose Letu to supply navigation. Now Letu has become a famous navigation all-in-one supplier among global auto companies.

This year, Letu completed the research and development of navigation all-in-one machines, organically combining navigation with mp3, mp4, broadcast, etc. to form a comprehensive set of players, and is currently working hard to promote it to the market.

Although it is expensive, it is very suitable for the needs of domestic consumers because of its powerful functions. Therefore, some domestic mid-to-high-end joint venture brands have begun to purchase such navigation all-in-one machines.

In 2007, Letu shipped a total of 400,000 units, with a net profit of more than US$60 million. In addition, the electronic map derivative business provided by Letu also has a profit of tens of millions of yuan here.

With the rapid development of the automobile industry and the explosive growth of the global automobile market, navigation all-in-one machines have an industry life of at least 7 or 8 years. Although with the continuous reduction of entry thresholds, various small workshops have mixed products and extremely fierce competition, at least there is a good market in the short term.

Therefore, Bai Ningyuan was too lazy to interfere with the development of Letu in the navigation all-in-one machine at this moment, but it was more of a high standard requirement for Letu's electronic map business.

At present, more and more forces have taken a fancy to the navigation market, and the competition in the field of electronic maps is becoming more intense, so what we are competing now is whose map is more accurate, whose map is updated faster, and whose map service is better.

Only when the map is made can more people attract to use their products. What's more, in the future, when the navigation all-in-one industry becomes a useless due to intensifying competition, electronic maps are still a very good profit point. After all, no matter how many navigation brands are there, since they are navigation, they will eventually use maps. There are only a few companies in China that have electronic map qualifications. Therefore, whoever masters electronic maps will be able to control the future navigation market.

After working with Bai Ningyuan for several years, facing one miracle after another created by Bai Ningyuan, Xiao Jun had already put away his pride.

After Xiao Jun finished the report, Bai Ningyuan looked at the time on his phone. Before he knew it, it was noon. After a morning of continuous meetings, everyone's faces could not help but look a little tired.

"I will come here for the meeting this morning. Everyone went to the cafeteria to have a meal and then had a break. At 1 o'clock in the afternoon, the meeting continued on time. By the way, are there any meal cards in the cafeteria in the International Building? Go to Ji Qin to get it. The food in the cafeteria is quite good." Bai Ningyuan announced the end of the morning meeting in the applause.

During lunch, I saw the rare senior leaders appearing in the cafeteria, and many of them were people they could only meet on TV. Almost all of them were open eyes. Although I knew that today was the day of the year-end meeting, seeing so many big figures still made them feel very curious.

Bai Ningyuan's side naturally became the most popular place in the audience. Zhai Xiaolei, Yan Banlei, Zhang Meng, Ji Zhengzhen and others sat next to Bai Ningyuan with quick eyes and hands, which made the other people who were slowing down half a beat and sighed.

After a lively lunch and a simple break, the afternoon meeting began, and the first one to report was the highly anticipated Letong Newsletter...

The second update today is, please subscribe and reward!
Chapter completed!