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Chapter 137 Why is there a piece of shit here!

There are many reasons why Li Ang made mobile games. The most important one is to build a stable financial path and provide funds for future promotion and operation of virtual reality equipment.

No matter how magical the virtual reality equipment is or how black technology is, it cannot be achieved overnight. It takes a certain amount of time to dispel people's concerns, smash others' covetousness, and gain national support. It does not mean it will be sold immediately, it will be sold immediately.

Before the equipment is fully popularized, Tian'ang Company must have sufficient financial support.

Virtual reality equipment is a cross-age product, and virtual games with almost real immersion will inevitably have a huge impact on the traditional electronic entertainment industry and destroy countless people's jobs.

Especially computer games and console games. Just imagine, there are more real and exciting, more fun and interesting virtual reality games. Who is willing to continue to type on the keyboard, move the mouse, and press the controller?

Just like the Primitive Man murals and modern bad Hollywood blockbusters, there is no comparison between the two at all.

Compared with computer games or console games, mobile games will suffer a smaller impact.

Most of the entertainment on mobile phones occupies fragmented time for people. They take a break from work, secretly play a game after class, get a physical copy when they take a break, wear headphones to watch a short video when they are on the bus, sit for a while when they are tired of shopping in the mall, and take a short erectile scrubbing, friends circle, and even take it out to chat with people anytime and anywhere...

And you can't bring a virtual reality helmet to work, class, take a bus, and go shopping in the mall, right?

Things like virtual reality helmets naturally come home, take a comfortable bath, then dry your hair, then lie on the soft bed, and finally bring your helmet to have fun.

Therefore, even after the proliferation of virtual reality helmets, smartphones and mobile games still have a place to make a certain profit.

Mobile games and PC games are also different. You don’t have to hold on to the top and sell some of the benefits to get the best promotion effect of the game.

In fact, in the mobile game industry, small works made by small companies have been sold out in the end, and have become popular products.

For example, the Taoyin Interaction of the developer of "Underground Castle", the Green Porcelain Network, the developer of "Incredible Maze", and the Adam game that rose to become a big company with "Dota Legend"... are all examples of small companies succeeding through mobile games.

Mobile games are also easier to go online than computer games. After the production is completed, after approval and adapting to the screens of each mobile phone model, you can go online on major app channels.

For example, the appstore of fruit mobile phones, the rice mobile phone’s rice application mall, the third-party app store, the broad bean clip, and various mobile phone assistants are all online channels for mobile games.

After years of chaos, competition, and compromise, except for a few idiots who are still stubborn, most of the channels have become regular, and almost 30% of them are in the process of flowing.

Just like a fruit company, the channel fee composed of 30% of the profits of these countless apps is also the bulk of its revenue, and it is not even much less than what it earns when selling mobile phones.

In terms of mobile games, Li Ang plans to operate it himself, first, to reduce the exploitation of third-party cooperative manufacturers to ensure profits, and second, to cultivate his own operation team.

After all, there are still many places to spend money in the future. It is better to make more money if you can make more money.

And there is almost a year left, virtual reality equipment and virtual reality games will be launched. Li Ang does not intend to cooperate with anyone or any capital. This is a destined path that requires fighting alone.

In order to deal with various situations after the sale, a mature operation team is necessary. Store opening, promotion, customer service support, and helmet after-sales service all require mature operation support.

The current mobile game projects are just the training and running-in of the team. When they mature, they will become the backbone of future virtual reality game operations!

The operation of mobile games is not a simple matter.

Now is no longer than decades ago. It was an era when wine was fragrant and fearing the deep alley. There were a lot of mobile games on the market, and millions of games were available for you to choose from. Most of them were made in a fancy way, and it was difficult to distinguish between true and false, which was enough to make people look dazzling.

At this time, what is competition is publicity and marketing.

Buy the list units in major mobile app stores; buy recommendation positions in third-party app stores; brush the rankings in fruit app stores; buy advertising positions in Tieba, Weibo, browser apps; produce soft advertisements in news apps; various popular marketing and hype...

There are all kinds of things, with deep knowledge, and professionals need to steer.

There is never a shortage of smart people in the mobile game market. Since "PlayerUnknown's Battle Royale" became popular, dozens of battle royale mobile games have been launched at home and abroad, and the competition is also very fierce.

Fortunately, this type of game has a certain development threshold, and it cannot be launched by just a little change of a fps mobile game, which requires large-scale modifications or even secondary development.

Now most projects are in the R&D stage at this time, and at most they will release some promotional videos, and there is still some time before they can be launched.

In addition, they almost all copied the realistic style of "PlayerUnknown's Battle Royale", which is different from the cartoon style of "Battle Royale".

Therefore, as long as the quality is excellent and the market is first occupied, the "Little Battle Royale" project still has great potential.

Thinking of this, Li Ang called Sister Hei and expressed his thoughts.

Under the command and arrangement of Sister Hei, the company's efficiency has been significantly improved several times. In a few days, the "Lekan Internet Culture Communication Company" opposite moved away.

The entire eighth floor of Huake Business Building was completely occupied by Tian'ang Company, and the sign of "Tian'ang Entertainment Co., Ltd. Mobile Game Branch" was also hung up.

Due to the new recruitment of some technical masters and the reorganization of the technical department, some of the technical department of the original Tianang Company failed to meet the standards, and the eliminated programmers were also transferred to the mobile game branch to become game testers.

New employees and game operation talents have also begun to recruit, hunt for headhunters, and are in place one after another...

Arrange network bandwidth lines, purchase servers, and form a game server room...

Open a company's exclusive account, open up various online payment channels, and apply for an online game operation license...

Sister Hei’s methods were amazing. In less than two weeks, she completed all the preparations.

The mobile game branch staff is fully equipped and formal work is started. The game is tested. The preliminary publicity work is started. The later operation plan is started, and the work is carried out one after another.

Everything is on track.

At the same time, Li Ang also met the head of the mobile game branch whom Heijie was poached by a high salary in the office.

An acquaintance who unexpectedly happened to him.
Chapter completed!
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