Chapter 297 GAMEBOY
The impact of this sales volume is sensational, which means that another powerful force is involved in the camp of dividing the grand and sweet cakes of electronic games.
However, both Mars Entertainment and Nintendo did not make any statement about Japan Electric, which had a good start.
In fact, it is very simple that Jester did not regard Nippon Electric's PC-E as a formal opponent. It is the same as the implicit truth that Ken Kutaraki and Hiroshi Yamauchi said at the time. It is that except for Namco and Hudson and a few small companies that are not worth mentioning, Nec Nippon Electric has not recruited enough third-party game development companies.
Just before, Hiroshi Yamauchi followed Ken Kutaraki's advice and renegotiated the contract for premiums with their third-party game companies under Nintendo. Under pressure from all sides, whether it was from Mars Entertainment, or from Japan Electric, Sega, or from their ally Sony, it greatly improved their third-party game company agreement.
Jester was naturally worried that the third-party game companies he had finally established in Japan would be poached at this time, so he privately paid many of them to him, and perhaps many of them would be beneficial. As for the others, Jester didn't care much, and Jester also believed that the other party would not spend too much money to poach these unfamous development companies.
However, not everyone sees this way.
Faced with his good start, whether it was Nec itself, Namco or Hudson, he seemed to see a beautiful future waiting for him not far ahead. The fruits of victory seemed to be drawn and he was just taking things. Just as they were having this kind of dream, a sudden release of news woke them up from the dream.
Mars Entertainment has taken action.
They took the lead in the United States that they will release their new console next month, and Mars Entertainment made a special explanation. This is not the sixteen console in development, but a very special console.
It happened that the release time was on the day when Sega announced that their MD 16-bit computer was officially pre-sale.
Finally, after many reporters asked, Mars Entertainment revealed more news. The latest game console of theirs is not a home game console, but a game console that can be played anytime and anywhere.
This statement reminds many people of the unsuccessful handheld game console called gw created by Junhei Yokoi, who was still in Nintendo, a handheld game console that was not very successful. Although this handheld game console is not very successful, the classic cross key setting on this handheld game console has become a great invention recognized by all game practitioners today.
The most important thing is that just a few months ago, Yokoi Junhei, who just resigned from Nintendo due to internal incompatibility, officially joined Mars Entertainment and went to the United States. After that, Yokoi Junhei basically did not appear in the public eye.
When many reporters discovered this, they began to collect all the news from Junhei Yokoi to Mars Entertainment. At this time, they suddenly discovered that Junhei Yokoi seemed to have disappeared from the earth in the past few months, and there was no news or reports about him.
Even if there is no gossip.
After Mars Entertainment announced the news that the palm phone was about to be released, the most shocking thing was Yamauchi Hiroshi. He knew that Yokoi Junhei had a falling out with him because of the palm phone incident. He also knew that Yokoi Junhei joined Mars Entertainment for the development of the palm phone.
But Hiroshi Yamauchi would never believe it. Mars Entertainment's R&D strength is so strong that it can produce the finished product within just a few months of joining Yokoi Junhei, because Yokoi Junhei had quarreled with him before leaving. According to Yokoi Junhei, even if Nintendo concentrates all R&D power, it will take at least one year of events to produce results.
Thinking of this, Yamauchi Hiro's face suddenly became gloomy.
"Is it because Yokoi Junhei didn't tell me the truth at that time?" However, this idea had just appeared and disappeared without a trace, because this was nonsense. If Yokoi Junhei had said that he could complete the research and development in a few months, he would not have rejected the development plan of the palm machine no matter what.
I really couldn't figure it out, and Hiroshi Yamauchi had to ask Masa Uemura before. Masau Uemura is now working hard in the joint development team of Nintendo and Sony. Because the news of Sega's sixteen home game consoles released put a lot of pressure on them. Although they were saying that Sega had completed the research and development of the sixteen-bit computer, there was no physical object after all, and the pressure was not too great. Maybe it was just a smoke bomb from Sega, but now Sega has brought out the actual products and said that it was not stressful and it was impossible not to be nervous.
After completing part of the tasks of the development center, Masayuki Uemura hurried to Hiroshi Yamauchi's office. Facing Hiroshi Yamauchi's questions, Masayuki Uemura sighed after thinking a little, "President, I'm afraid we were wrong about the reason why Yokoi Kun joined Mars Entertainment before."
Hearing Masayuki Uemura say this, Hiroshi Yamauchi becomes confused. He frowned and asked, "Why do you say that? Are there any other game companies in addition to Mars Entertainment interested in the palm of his handheld?"
"No." As he said, Masachi Uemura shook his head and frowned, "Indeed, besides us, Mars Entertainment will be interested in the palm machine project. And Mr. Jester has also said more than once that he appreciates Yokoi's talent very much, but in the end, Yokoi joined Mars Entertainment. Maybe Jester showed him that their Mars Entertainment, the results of the development of the palm machine allow him to make a decision within a week."
At this time, Yamauchi Hiroshi suddenly realized.
"What do you mean is that before Yokoi Junhei joined Mars Entertainment, Mars Entertainment had already started the development of palm machine and had achieved very high results?" When he said this, Yuki Yamauchi was a little surprised. He never expected that Jester and Yokoi Junhei had thought of a place.
And, most importantly, no mistake has been made in any judgment that Jester has made in the video game world at present.
"I'm afraid yes." Masayuki Uemura nodded a little heavy. He saw Hiroshi Yamauchi's face becoming a little gloomy, and he enlightened, "Actually, the president doesn't need to worry. It is precisely because we judged that before Yokoi Jun joined Mars Entertainment, Mars Entertainment had achieved great results in the development of palm machine. And based on the time of release, it may be that when Yokoi Junhei joined Mars Entertainment, Mars Entertainment's palm machine had basically taken shape."
Masayuki Uemura said something that made Hiroshi Yamauchi gain a hint of enlightenment.
"Humura, you mean..."
"President." Nodded, Masayuki Uemura did not deny it, and continued, "Even the palm machine made by Yokoi Jun will definitely be popular, and it can even form a huge market language that is not inferior to household machines. At that time, we really followed Yokoi Jun's advice and worked hard to develop the palm machine. Then, according to Yokoi Jun's judgment, we have to come up with actual products, at least next year, and even wait until our Nintendo Centennial Celebration, and Mars Entertainment, they are taking out the products now."
"In the first place, we have lost it. Even if this market is large, nearly one year interval, it is enough for Mars Entertainment to occupy this market. Moreover, if we invested all our energy in development at that time, then at the most critical time point we are developing, we have received news that Mars Entertainment will release its palm phones. So should we continue to plan or give up the plan?"
"If we continue to plan, we will face the end of not only when we do not have a new next generation of 16 home game consoles, but in our most important home console market, the newly-resurgent Sega, but also because we have also been seized by Mars Entertainment on the palm of our handset, the result is that we have nothing to get."
"And now, although we may lose the extremely attractive palm machine market described by Yokoi Kan, we can at least take out our sixteen-bit computers before our home machine market is lost, so that we will not even lose the sixteen-bit computers. This is the best choice."
Masayuki Uemura said it very earnestly and seriously, and his analysis was very organized. Hiroshi Yamauchi nodded repeatedly. He was originally a little nervous because of the sudden announcement of the news by Mars Entertainment. Now, after hearing what Masayuki said, he once again calmed down his panic.
Just three days later, Mars Entertainment bought the New York Times and Yomiuri News in a whole page. In these two newspapers with the largest circulation in their respective countries, a very brief message, or advertisement, was published.
This advertisement has only two very simple words, or rather, it is just a new word composed of two words.
There is no description or picture.
It just simply takes up the black words that occupy the entire page.
gameboy!
And this word once again aroused heated discussions among countless people. What is this gameboy? (To be continued, please search for Astronomy, novels are better, updated and faster!
Chapter completed!