467 【Big Sale】
Because of demonstrating magical skills, Ye Jin set off a frenzy in Yamerica, attracting countless teenagers to learn and imitate, and became popular for a while.
This trend has spread all over the United States, not only causing Ye Jin's popularity to soar, but also greatly increased the popularity of "Dragon Hard Boy 2". Therefore, after its release on July 1, the box office immediately soared and performed very well.
The box office was 9 million dollars on the first day, which was more than when "Jaws" was released. (Nine million dollars, most of which were pre-sale tickets, and a small number of them were pre-selling box offices)
In the following days, the box office of "Dragon Hard Boy 2" was still strong, with the first week of box office reaching 15 million US dollars, ranking first in the single-week box office rankings.
In addition to the box office hit, the surrounding areas of "Dragon Hard Boy 2" are also very popular.
It seems that the Jeet Kune Do uniform worn by Ye Jin ushered in a new wave of craze. "Dragon Hard Boy 2" sold as many as one million pieces before and after the release of the show. Ye Jin charged ten dollars of authorization for each set of clothing. In this way, he earned 10 million dollars.
There are also many dolls in "Dragon Wild Boy 2". The best-selling one is Ye Jin's doll in Jeet Kune Doo suit. Although each price is as high as twenty dollars, it still sells more than 500,000. For each doll, Ye Jin charges a licensing fee of five dollars. Five hundred thousand dollars is 2.5 million dollars.
In addition, many of them have been sold, such as the original soundtrack of "Dragon Hard Boy 2", "Dragon Hard Boy 2" T-shirts, etc., which have also made Ye Jin profit a lot.
In short, "Dragon Hard Boy 2" has become very popular.
...
Ye Jin was very happy that "Dragon Hard Boy 2" is so popular.
In fact, at the beginning, he was worried about the box office of "Dragon Hard Boy 2". Because this movie used too many Chinese actors, himself, Shi Jian, Dong Wei, Yuan Biao, Cheng Long, Zhao Yazhi, Zeng Zhao... Basically, the starring actors are all Chinese.
Such a movie is difficult to achieve high box office in Hollywood.
Of course, there are precedents. For example, in "007: Thunder Valley", except for 007, the villain Belloford and the killer Brandt, the others are basically Japanese; in addition to "Dragon and Tiger Fight", except for William and Rupert, the others are basically Chinese actors.
However, Ye Jin did not expect that the promotional effect of his performance in "The Joey Bishop Live Show" was so good, and it set off a craze of imitation throughout the United States.
As a result, the popularity of this movie has suddenly increased and it is so popular that people ignore so many Chinese people in the movie.
This is like the popular "Gangnam Style" back then. Although it was sung by South Korean singers and most of the characters appearing in MV are South Korean artists, because its melody is brainwashed and its dance is quite funny, it quickly became popular all over the world and became the first song in the history of the Internet with a click rate of over one billion.
...
"Dragon Hard Boy 2" was very popular. In addition to making Ye Jin's fame a higher level, it also made Dong Wei, Cheng Long, Yuan Biao, Zhao Yazhi and others famous.
I dare not say that I have become a popular superstar, at least I have become familiar with it. This will undoubtedly be of great help to their future entry into the Hollywood market.
The box office hit by "Dragon Wild Boy 2" also made Columbia Pictures very happy. When it first signed the issuance contract with Ye Jin, it was actually somewhat worried.
I am worried that if "Dragon Hard 2" and "Raiders of the Lost Ark" box office are not as expected, it will affect Columbia Pictures' revenue, which will make it already down and out once again worse.
But now it seems that it had a box office of $15 million in the first week, winning the first week of North America. This is a pretty good result. Moreover, judging from the market feedback, fans are still very satisfied with the movie.
According to this estimate, at the end of the first round of release, the box office of "Dragon Hard 2" is likely to reach $500 to $60 million. After the second and third rounds, the box office of North America is likely to exceed $100 million.
Columbia Pictures will have more than $60 million in revenue, which will greatly alleviate the company's financial tensions.
If "Raiders of the Lost Ark" can also be so popular, then Colombia can turn losses into profits and get rid of the fate of being on the verge of bankruptcy.
Therefore, Columbia Pictures not only invested in the promotion of "Dragon Hard 2", but also the promotion of "Raiders of the Lost Ark" is even more intense than before.
"Dragon Hard 2" originally had only $5 million in publicity, but now it has increased to $7 million. "Raptors of Lost Ark" was originally $7 million in publicity, but now the budget has also increased to $10 million.
...
"Raiders of the Lost Ark" is still in the post-production special effects, but its release date has been set, August 1st, and there is still more than half a month left.
Compared to the dozens of special effects shots that need to be completed, this time is quite tight. Jobs has been staying at Lucasfilm these days to supervise the post-production of the film.
To him, this movie is of great significance. If the movie can be sold at the box office, he will be able to avenge his previous shame and become a hot Hollywood filmmaker again.
On the contrary, he will be defeated and be disgraced. Even if Ye Jin is willing to give him another chance, he will be embarrassed to waste Ye Jin's money.
Ye Jin also attaches great importance to this movie.
Whether "Raiders of the Lost Ark" can be completed on time is directly related to the movie box office.
After all, its promotion has begun and the schedule has been set. If the special effects are not completed or the quality is not high and the box office will definitely be affected if it is released in a hurry.
Therefore, in addition to traveling all over the United States to do publicity, he also called Lucas every few days to ask about the progress.
"Ye, your box office in Dragon Hard 2 is getting higher and higher." Lucas said enviously.
"Dragon Hard Boy 2" has been released for two weeks and the box office has reached 30 million US dollars. Based on its cost of 5 million US dollars, Ye Jin has already made a fortune.
"Yes." Ye Jin nodded with a smile, "I think the box office of "Raiders of Lost Ark" will be higher."
"I dare not say this," Lucas smiled. "But I can tell you a good news. "Raiders of the Lost Ark" should be able to complete the task on time. Based on our latest experiments and the hardest special effects, we have found a way to make it."
The special effects used in "Raiders of the Lost Ark" are still made by Industrial Light and Magic. Some of the special effects are the first time they appear on the screen, and it is very difficult to produce.
Lucas had no confidence in completing it on time before because these special effects were difficult to solve. Now, after many experiments, the engineers of Industrial Light and Magic have finally developed a computer software that can synthesize this special effects on the computer, thus solving a big difficulty.
"That's really great." Ye Jin said happily when he heard this.
Chapter completed!