Chapter 150: Trailer release, drama
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Kong Yiji was also flipping through the information and asked, "That is, we can't ** release it?"
Peck nodded, "There is a lot of risk, I don't recommend this."
Hollywood producers and publishers are clearly distinguished. The producers refer to the person who invests in the production of this film, and the publishers are professional distribution companies that contact the film screenings, theaters and DVDs.
For example, the producers and publishers are the same, or they may not be the same, but basically the United States has the top ten film production companies that monopolize the film industry.
They first had an idea, then found a team in the early stage, and at the same time they did a series of things such as venture capital, such as bank loans, and then post-production editing. They basically monopolized American theaters, so they made profits from beginning to end, which was really considered a high profit.
If the premise is profitability, there are also bad things, such as taking on a large project, like "Future Water World". This film was produced in the United States in July 1995. Because it was one of the most expensive films in the history of world films at that time, the pre-production cost of the film was as high as 200 million US dollars, which immediately caused a huge sensation when it was released. As a result, it was a dog. Because the same company was borne from beginning to end, if the theaters did not make a good profit, there was a risk that the entire company would go bankrupt.
Chen Tiandu is not a stubborn person either. He naturally hopes that his movie can be seen by more people: "Which company do you like?"
Peck said: "Based on our film style, I think Paramount will be more interested."
Chen Tian didn't make a decision immediately, but just gave suggestions, saying: "You can talk first and see what conditions they are willing to give. This is just a small production. If the conditions are too harsh, I still tend to release it myself. Because we have a big killer!"
On March 5, Infernal Affairs finally released its first trailer.
A music promotional video is the theme song "Skyfall" sung by Whitney Houston for the movie. And it has released a new order with RCA and started sprinting to the Billboard.
How can a singer be called great? Enough sales, numerous trophies, and huge fans.
Actually, it is not. A truly great singer wants to create a trend and leave his own footsteps in the long history of music. Classic repertoire has lasted for a long time, cultural innovation has been passed down for a long time, and countless contributions in the music industry are all essential elements that great singers must have. As for sales, trophies, and fans, they are all additions to these countless great factors.
Some people may say that Whitney Houston has been troubled by conservative drugs recently. The marriage has also turned red and health problems have occurred. Even singing conditions are frequent, and it is often rumored that the concerts have been cancelled or postponed due to drug addiction. Everything makes the singing level of this former pop queen not as good as before. She even has hoarse voice and panting when singing, and her high notes are not exhausted.
How can Hollywood lose entertainment? Those entertainment gossip news will let it pass with the wind. The queen is still the queen. She is only 36 years old this year, and she is the golden age group of a queen.
The queen among the queen is well-known for her strong voice, her infectiousness and wide range of voice. She has sales records of more than 180 million albums worldwide. According to the Guinness World Record, Whitney is the most award-winning female singer. All of these are indelible.
At this moment, a good song will be unstoppable once it is re-emphasized.
——Just like now.
The song skyfall, combined with Whitney's classic singing style, received great praise once it was released.
The ethereal soul music perfectly combines classical instruments with modern music. From the first sentence "this-is-the-end", this song is destined to be extraordinary. The lyrics of this song reaching its peak are even more hailed by major musical impurities. The music comment column is praised as a classic, and the impurities of "Rolling Stone" are evaluated, "This is a song with a story."
Starting from "this-is-the-end", "It's here. Hold your breath and count down dozens of times. Feel the rotation of the earth, and listen to the sound of my heartbeat. This is the end of the day. I immerse myself in the moment of dreams, and come late. Take me away and let the sky fall. Even if it falls apart, we stand proudly and work together..."
It is difficult to tell what story this song will tell as the theme song of a movie. At least it cannot be seen in the lyrics, but you can hear the story from the music.
The wonderful thing about the lyrics of "skyfall" is not that it is close to life and touches the soul. On the contrary, the lyrics of this song are completely a poem. When I listen to it for the first time, I don’t even understand what it is talking about. The wonderful thing about the lyrics of this song is that every word contains a story, and the whole lyrics are like a poem.
"The sky falls, everything falls apart" doesn't seem like a comedy.
"Billboard" commented: "It's hard to imagine that Whitney's body can still sing such songs well. Maybe it's only in the studio, but the fans are satisfied. They are happy and worried that this will be Whitney's last song, because she has been in the public eye for a while since she last appeared in the public eye, and when she last appeared on a TV show, it's not that small because she hasn't been on TV for too long and has not been wearing well, and her soul is out of her body. While she was singing and twisting, her chest straps were loose, which made her adjust her inner clothes in front of tens of millions of TV viewers. "
This comment doesn't say much about "skyfall", but they have to admit that Whitney brought another classic.
"The Voice of Music" commented on the song "Skyfall", many exclamations were used, "Whitney is now decadent, and singing this soul instrument with a falling temperament is perfect. After this song, we realized a problem. Even if Whitney is bad, her singing is still amazing enough and trustworthy."
Among the many praises, there are many people who use praise words such as "perfect", "classic", and "pinning of soul music".
Whitney honestly cooperated with the publicity this time, and she had to do so. She also signed 100 million US dollars in foreign debt. If she didn't work, she would probably have no money to buy famous brands for her rebellious daughter. Online downloads, radio on demand, etc.
Facing a craze for Whitney to “resurrection”, the songs were airborne in the top ten Billboards in the first week.
Paramount is indeed very interested in this police and gangster movie with the temperament of "The Godfather", but it is not without risks. After all, the only selling point in this movie is Chen Tiandu.
I originally wanted to grasp it, but when I saw the theme song of the movie became popular in North America, I couldn't hold it anymore and quickly negotiated cooperation with Matrix. Both parties jointly released it, focusing on Matrix, enjoying Paramount's global distribution and promotional channels. When it was released in North America, it could not be less than 2,500 theaters.
As for the specific publicity expenses, we need to find a third-party person in charge to supervise the execution. This is also the consequence of Chen Tian being afraid of being divided by Warner and DreamWorks card. The publisher of a movie can get a maximum of 13% share. If both parties release it together, Paramount will not get more than 10%. As for the specific amount, it depends on how much publicity expenses they are willing to pay.
Hollywood is very good at opening up channels for films. Although many countries and regions in the world regard Hollywood movies as "fast food culture", this "fast food culture" has a certain attraction to the audience, especially in overseas markets.
In the 1990s, the production and publicity costs of films rose too quickly, and a film invested 70 million to 80 million or even hundreds of millions of dollars. Such a huge cost video only relies on the income from the United States, and the risk is too great. Therefore, production companies regard opening up overseas markets as a "life-saving straw."
There are three main purposes: First, it creates greater value. 2/3 of "Titanic" comes from overseas markets, "Phantom Crisis", "Notting Hill", and "The Matrix" also occupy the majority overseas.
Secondly, some films have average local income, hoping to achieve balance of revenue and expenditure through overseas markets, and even make a big profit. For example, "8mm" ended in the United States with a bleak 36 million yuan, but it barely passed the mark due to its overseas income of 48.8 million yuan; while "The Trap of the Sky" only earned 80 million US dollars in the United States.
Third, outstanding actors from these countries and regions flow into the United States, such as Hugh Grant from the United Kingdom, Ryan Neeson from France, Jean Renault from Spain, Antonio Banderas from China, Chen Long, Zhou Yunfa, Li Lianjie from China, etc.
They not only provide fresh blood to Hollywood, but also make the American films they star in easier to return to their regions to release and make greater profits.
Compared to Paramount's distribution in Asia, the matrix obviously values their overseas distribution channels in Europe more.
"Asia, do you still need them to join?"
If he can't go out, he will not be able to radiate the world through North America. He is confident that Infernal Affairs will achieve good results in Asia, but whether he can go around the world still depends on Paramount.
As soon as the two sides agreed to cooperate, the matrix immediately began to release the second trailer for "Infernal Affairs", which he himself called the "American version trailer". With the classic "skyfall" song, the trailer slowly opened, and several handsome Asian men, led by Chen Tiandu, spoke cool lines to each other.
Zeng Jiang's powerful aura made American audience surprised. He walked out of the darkness step by step, interspersed with the transformation of Chen Yongren and Liu Jianmin. In pure English, he spoke lines in full tone: "When I was so old, people said that when you grew up, you would either be a policeman or a criminal, but what I want to tell you is, when you face a loaded gun, what is the difference between the two?"
Chapter completed!