After deciding the operation plan, Li Xiangtao began to prepare in full swing, contacted Li Zongxuan first, and successfully obtained the exclusive domestic agency rights of "Legend 3".

Then, based on the ideas provided by Wang Liu, he began to figure out how to arrange value-added services, develop game peripherals, and think about whether there are other profit points.

at the same time.

As Wang Liu and Li Xiangtao expected, companies such as Sina, Huayi and others have begun to make efforts in the gaming industry one after another.

"Sina releases an announcement to acquire the agency rights of "Paradise" and officially enter the gaming industry!"

"Huayi New Game, "The World Unrivaled" opens public beta"

"The game Shinkansen announced the acquisition of domestic agency rights for "Legend of Wonderland""

In less than half a month, Sina, Huayi and Shinkansen started to make efforts one after another. Then Shanghai Yixing launched a new game "The Legend of Forgotten", Wind Valley took over "City of the Sky", and Tianqing Digital opened the public beta "Phantom Spirit Ranger".

For a time, the game industry began to surging and competition suddenly intensified.

Tiansheng, which currently has most of the market share in the domestic gaming industry, has inevitably suffered a shock in the face of competition from so many opponents, and has obviously lost users. It has just been listed and after several consecutive rises, the stock price, which gradually stabilized at around 65 yuan, also fell, a slight decline of 2%, and dropped to 63.7.

Obviously, the investors who had previously been full of confidence in Tiansheng also shook their confidence in the face of the sudden and severe competitive situation. They were no longer optimistic about Tiansheng, and even worried about Tiansheng and were full of concern for the company's prospects.

The parties involved, Wang Liu, Li Xiangtao and other senior executives of Tiansheng, were very calm at this moment.

Plan Li Xiangtao had already held a meeting and told them that he knew that the company had a response plan. Although the situation was passive, he could turn the tables in the future. They were all very calm and did not panic at all.

Especially Li Xiangtao, as various preparations were carried out smoothly, his mood became more and more relaxed. In the face of various public concerns, he could still make a few jokes about Tiansheng's remarks.

"The heroes are rising together, and the world is in decline. In the future, the domestic game industry will end the situation where our family is dominant and form a new pattern of many strong people fighting for hegemony. There is some truth in the viewpoint prediction, but he obviously hasn't considered our counterattack, which is too biased.

I wrote it out so confidently, and I don’t know how he would turn things around after we start to show the cards.”

Li Xiangtao held a newspaper, smacked his lips while reading, and commented in a playful way.

Finally, he looked at Wang Liu and asked: "Mr. Wang, all preparations for "Legend 3" have been completed and can be launched at any time. When will we announce the news and start the online operation?"

"No hurry, wait a little longer, but Sina, Huayi, and game Shinkansen show their actions, NetEase, Kingsoft and others have not yet moved, so I will talk about it when they announce the news."

Wang Liu smiled faintly. There was only one chance, and he had to remove the firewood from the cauldron. He had a handful of Yin NetEase. Naturally, after they played all the cards, he would be the best result of the cards.

Otherwise, if the opponent hasn't shown the cards, he will first reveal his old truths and prepare them, and then learn to change them directly to the free mode, then his plan will become useless.

Li Xiangtao nodded. After thinking about the truth, he could understand: "Then wait a little longer."

"How are the value-added services and surrounding arrangements? Do you think of other profit points?" Wang Liu asked after a question.

Li Xiangtao smiled and said: "The value-added service has been basically arranged. The peripheral development has also hired designers to start designing peripheral products around the game IP. However, the surroundings are physical objects after all, and they are not as convenient as virtual props. If you want to see the finished product, you probably have to wait a little longer.

I really came up with a new profit point. Legend already has a complete world view, a story background and plot. I thought that if we find someone to revise these and shoot an anime, the effect should be good.

First, we can extend the film and television industry to form a new profit point, and second, we can use the dissemination of film and television to indirectly promote the game and extend the life of the game."

"A film and television adaptation?"

Wang Liu's eyes lit up. Not to mention, this is really a way of thinking. Not only animation, movies, and TV series can be tried. Isn't the Legend of Sword and Fairy based on the game of the same name?

And the effect is very good, and the two dramas I filmed are classic.

Adapting the game can not only get a share of the film and television field, but also use the dissemination and influence of film and television to feed back to the game itself, increase its popularity and extend the life of the game, and have many benefits.

but……

"You can try it, but since you have done it, then take some thought and work hard to change the film and television dramas, and don't just make a bad movie and post it. Then let alone profit and feed back the game, it would be good if you can avoid bad news for the game and affect your reputation."

Li Xiangtao smiled and said, "Don't worry, I understand, I will check myself. If I don't meet the standards, I will never let it go."

Wang Liu smiled and said, "That's good."

...

"Sign up the agency rights of the three major Korean online games "Elf", NetEase's composite online game business strategy has surfaced"

"Kingsoft Joins the Battle Team, the aircraft carrier-level self-developed game "Swordsman Love Online" is officially internally tested"

After waiting for another half a month, NetEase and Kingsoft, which had no movement before, finally took action, launched their own new works, and officially joined the battle group.

The opponents who should play cards have basically appeared, and their pessimistic views on Tiansheng's prospects have also intensified a little bit. One of the parties involved, Li Xiangtao, who had been patiently waiting for the opportunity to take action, finally breathed a sigh of relief when he saw this, and then couldn't wait to call Wang Liu.

"Mr. Wang, NetEase, Kingsoft has also made an action. Are we still waiting?"

"Everyone who should take action has taken action, what are you waiting for? Let's start acting according to the plan." Wang Liu said with a smile.

"Come on, wait for my news." Li Xiangtao laughed and replied.

The plan they prepared was also simple. They first arranged a press conference, and then took advantage of the excuse of announcing the launch of "Legend 3" to announce the free strategy.

Just announce the news, there is no need for Wang Liu to come out of this kind of small matter, and Li Xiangtao will be responsible for the entire press conference.

The results were also as expected.

"Tiansheng holds a new product launch conference, and announces that the game will be free to play from now on"

"Subversive changes, game charges may become history"

"Tiansheng Games are free to play, and the domestic game industry may usher in a major earthquake"

As soon as the news was announced, the media was in a panic. Various reports burst out that afternoon, causing heated discussions.

Many investors who were already worried about Tiansheng's prospects were not very optimistic about Tiansheng's prospects, were even more surprised when they saw the news, and then quickly started selling mode.
Chapter completed!