"Rural Love" co-starring Lujiacun and Zhao Laogen can be said to be a very successful typical case. After a series of TV series hits, it has now started to be broadcasted on Taidong TV Station twice, and its popularity has not diminished at all.

This drama made Zhao Laogen and his disciples famous, and the Zhao family class gradually took shape and entered the public eye.

But what is also eye-catching are Lujia Village and Qingzhao County, which are the background of the story. These two places are talked about by the audience. As early as the same set of broadcasts of "Rural Love", attention was transformed into on-site tourism consumption data.

The sensation caused by the TV series "Country Love" itself is extremely critical to have such an effect.

Zhou Guoming gradually understood what Lu Dong said: "Once the quality of the TV series is not good and cannot attract people's attention, it will not play the role of publicity as it should be, and the investment in the county will be in vain?"

"Absolutely." Lu Dong gave an example: "In the 1990s, in order to promote and travel, our county collaborated with people to film "Oriental Merchant" with Meng Luochuan and Rui Fuxiang as the protagonists. At that time, a film and television city was built in Baiyun Wetland. Not to mention people other than Qingzhao, even Qingzhao people, how many people can remember? Baiyun's film and television city did not play a role in driving and became a base for raising ducks."

He also visited him: "We Qingzhao people, we almost forgot about Meng Luochuan and Rui Fuxiang."

Zhou Guoming was a cadre born in Qingzhao. He was a small section chief back then and participated in related work on the spot: "Mr. Lu, I remember what you said. Back then, I thought I could do a big big game. I used "Oriental Merchant" to build a large film and television shooting base in Baiyun. "Oriental Merchant" was not paid attention to, and all of these were at the end."

Lu Dong nodded: "I heard that "Oriental Merchant" was launched in a hurry back then, and the scripts were all written while filming."

"There is such a thing. The county was too optimistic at that time." Zhou Guoming sighed: "If "Oriental Merchant" had been successful back then, our county's film and television city plan would have taken advantage of the trend. Maybe the scale would be comparable to that of Hengdian today."

As someone who experienced this incident in person, Zhou Guoming was full of regrets when he said it. If he had been more rational and persisted, Baiyun Wetland would have long become a nationwide film and television city.

However, Qingzhao joined hands with the National People's Congress to invest in the filming of "Oriental Merchant". In terms of influence and publicity, it ended in a crushing defeat, and the consequence was that all a series of plans were stranded.

At this time, Lu Dong turned back to the topic: "Minister Zhou, I have limited knowledge of TV series production, but I know a lot about how many things I have. If our county really wants to promote TV series with Yi'an Jushi as the protagonist, we must start preparing now. Collect relevant information and poetry creation backgrounds, clarify the background and character relationship map of Li Qingzhao, collect folk anecdotes, find sponsors, and explore the attitudes of radio and television in advance..."

Minister Zhou took one by one in his heart and asked, "Mr. Lu, what do you think is the most important thing?"

Lu Dong said the truth: "Fund! This is the premise of everything. Without sufficient funds, no matter how good the story is, it can only stay on paper."

He paused slightly and said, "The sunshine at noon can solve some of it..."

Minister Zhou took the initiative to take the call: "The county can also solve a large part of it. The subject of Li Qingzhao is happy to sponsor some companies in the county, such as the county's winery."

Lu Dong nodded slightly. The signature wine produced by the county winery was the Qingzhao Special Quo series, and Li Qingzhao was directly regarded as the wine trademark.

This is true. After all, it is not difficult to find from the poems passed down that Yi An is a female drunkard.

Zhou Guoming took some information on TV series production from Lu Dong, and returned to the county to organize human-made discussions on related matters.

Before coming, the county leaders were anxious to get on the run as soon as possible, and now they are all concerned about working hard and working quickly.

However, Lu Dong's suggestion is extremely heavy in Qingzhao County and can attract enough attention.

Especially after the county government leader interviewed Zhou Guoming, he asked the people below to be calm and avoid making low-level mistakes because of impatience.

Lu Dong has always attached great importance to the matters of this county, because the quality of the county's development is directly related to Lujia Village.

After taking some time, Lu Dong talked to Hou Hongliang about this matter.

Hou Hongliang is from Taidong and has been in Quannan for many years. He has made some research on one of the iconic cultural figures in Quannan.

"A generation of female literary masters and the queen of Ci." Hou Hongliang said: "Half a lifetime of sunshine and coldness. Yi'an's life is indeed worth shooting, and there are many highlights."

His voice suddenly changed: "But Mr. Lu, it is more risky to really make such a costume drama."

Lu Dong said directly: "Mr. Hou, we are partners, not outsiders. Just say something."

Hou Hongliang said: "Most of the costume dramas are braided dramas nowadays, and there are relatively few in other dynasties. Braided dramas are easier to review, have many audiences, and have relatively small investment risks. Another kind of risk is "Detective Di Renjie" that incorporates modern elements such as martial arts and suspense. The risks of pure historical dramas are relatively high."

Lu Dong thought for a while and asked, "If you polish it carefully, is there any possibility of a high-quality and popular drama?"

"Of course there is." Hou Hongliang said with a smile: "But it takes funds and time, to form a professional team, I'm afraid...why? If it comes to government departments, I'm afraid that there will be no calmness."

Lu Dong understood what he was worried about: "Qingzhao is still discussing this matter. Even if it is finally done and cooperates with Sunshine at Noon, I can always block the pressure."

He asked, "Mr. Hou, if Qingzhao really wants to promote this TV series, can we take it here?"

Lu Dong finally has to consider the advice of professionals.

Hou Hongliang thought for a while and said, "Yes, the premise is that it must be completely dominated by the noon sun."

Lu Dong nodded slightly: "I understand."

Hou Hongliang’s biggest concern lies in the pressure and rush of government departments.

After saying this, Lu Dong asked another thing: "Mr. Hou, have you made up your mind?"

Qian Yangchun made it clear that his position is more suitable for the screenwriter and director, rather than a management operator, and the Sunshine at Noon needs a serious general manager.

Hou Hongliang had nothing to hide and said, "I have made up my mind to leave Sanguan Film and Television. The resignation report was just after May Day. Mr. Lu should know that it will take some time."

Lu Dong smiled and said, "Then I will wait for Mr. Hou to join the afternoon sun!"

Hou Hongliang left Sanguan Film and Television and joined Noon Yanggu, which also involved investment changes. Some of the shares of Noon Sunshine originally held by Sanguan Film and Television will be changed to Hou Hongliang and his team.

Lu Dong did not object, but Hou Hongliang needed time to deal with it properly.

As for whether Qingzhao County will make every effort to promote the TV series with Li Qingzhao as the protagonist, the county is holding a meeting to discuss it. After all, cooperation requires investment, and there is no trivial matter when it comes to investment.

Of course, even if the county finalizes the investment, Lu Dong will still hand over the specific matters to Hou Hongliang for handling.

At the same time, negotiations between Lu's Catering and Shaolin Temple on the establishment of a zhaicai chain store have been underway.

The Master Shi returned to Dengfeng with the Shaolin Temple monks on May 1st. Among the people left behind, Shi Xingyu joined the crew of "Detective Di Renjie" and was preparing to play the role. Several masters with great professionalism and great monks started cooperation with Lu's catering represented by Xu Man and others.

Both sides have intentions to cooperate and have reached a lot of consensus during the negotiations, but there have been major differences in key equity allocation and company management.

Maybe he has gotten used to it. Shaolin Temple, under the banner of considering believers, insists on investing in signs and recipes, and has certain management and operation rights.

How could Lu's Catering agree to this condition? It can offset the Shaolin Temple signboard with the platform advantages of Lu's Catering. The equity is simply determined by the investment amount. The companies that Lu's Catering and Shaolin Temple cooperate must invest in accordance with the equity ratio.

Relatively speaking, in this cooperation, the Lu Family Catering has a wider range of options. If Shaolin Temple wants to grow bigger, there are not many choices.

This time, Lu Dong was preparing to cooperate with Shaolin Temple. He did not just listen to the instigation of Master Shi. He had asked the people from the Market Research Department to conduct audience surveys on first-tier markets in many cities across the country before May Day.

After all, whether there is a market or how potential consumers accept it is, what Master Shi said is not the final word, and what Lu Dong said is also good, and in the end, it still depends on the market to speak.

The data obtained from the front line of the market are quite optimistic. This era was when Shaolin Temple was at its peak. The signboard of Shaolin Temple is very useful. Ordinary people are not only interested in the martial arts of Shaolin Temple, but also are very curious about the catering of Shaolin Temple.

In various film and television literary works in recent years, there have been various praises for the vegetarian school in famous ancient temples, and the strength is even no less than the 72 unique skills of Shaolin.

With market data as support, Lüshi Catering has accelerated the pace of negotiations and gradually reached an agreement on the major aspects.

It was confirmed that Lu's Catering took out platform resources and Shaolin Temple's golden signboard as intangible assets, and cooperated to establish a catering company called Shaolin Temple Catering Management Co., Ltd.

Among them, Shaolin Temple has exclusive authorized the brand in the catering industry to the new company, and Lu's Catering is responsible for the company's establishment and other matters. The equity of both parties is divided according to their respective ratios of 3 to 7, and Lu's Catering has an absolute controlling stake.

Of course, these are just large-scale consensus. If you want to truly cooperate, there are too many things to negotiate, and there is still a lot of work to be prepared for.

For example, for chef training, Yang Feng, who is from Lu's catering, and Shaolin Temple, come up with a detailed plan.

If you want to open a chain store for mass consumers, it is impossible to cook according to the simple and simple way of cooking in Shaolin Temple, otherwise there would be no repeat customers.

Whether it is Lu Dong or Master Shi, he knows very well that the so-called Shaolin Temple vegetarian dishes are just using the Shaolin Temple signboard.
Chapter completed!