Chapter 390 Master's Demeanor
In this era, cars are basically a symbol of rich people. Unlike more than ten years later, as long as the family conditions are still docile, buying a car is not difficult.
Most people judge the strength of a person or company through external things.
For example, when a calligraphy, painting and art company goes to the community to send leaflets, how can we judge the economic strength of potential customers? When Lu Dong went there, he occasionally heard a supervisor teaches new employees about experience and does a work similar to street sweeping. The most intuitive way to see the economic strength of residents in a certain community or building is to see the number of cars parked downstairs, and the other is to see the air conditioner external units.
It is very obvious that this Santana sedan, which is considered a new one, attracted people.
Lu Jianren looked at the color page and gave it to Lu Dong directly, saying naturally: "I am the driver."
The young man who came over was embarrassed to laugh, then walked to Lu Dong, gave the promotional page first, and then gave the business card: "Hello, my name is Yang Wei."
Lu Dong looked at the color page, and the words "Pingcheng Hangdong Finance Co., Ltd." printed on it, and then there is a loan phone number below.
The young man looked at the car and said to Lu Dong: "If you encounter financial difficulties, you can call me at any time."
Lu Dong asked, "Are you a regular company?"
The young man said, "Of course it's a regular company, registered properly." He beat the snake and followed the stick and said, "Is this little boss necessary? Not to mention anything else, I can do it for you today for 100,000 yuan!"
Lu Dong was curious: "Aren't you worried that I would run away with the money and I couldn't find anyone?"
The young man smiled: "You little boss, you are joking. What do we do? We have cars and faces, and we still have to do home visits. Isn't it easy to find someone?"
No need to ask more questions, the financial company will definitely follow the account company.
Lu Dong didn't say much and was about to leave.
The young man is very persistent: "If you don't need it, you can understand it first. It may be necessary when it will be needed in the future."
These people are obviously from other places. The accent is not far from Pingcheng. Being able to drive means that they have financial strength. This is a good customer: "We are on call here, and the service is absolutely enthusiastic and thoughtful!"
He emphasized again: "When you are in trouble, you are friends! If you can take out a thousand yuan, you are brothers! If you can take out a thousand yuan, you are relatives! If you can take out a hundred thousand yuan, you are parents! But we are the only ones who can take out a million!"
What this said makes sense? It's impossible to refute.
Lu Dong put away his business card and said, "Okay, I will contact you if you need it."
The young man took two steps back? Leaving the car a little bit? He was very polite from beginning to end, unlike being a private lending.
When Lu Dong got into the car, he took a look at it again, and it was obvious that this person was in the financial company. He was also the kind of person who was looking for customers by scanning the streets.
Lu Jianren drove away? Song Na was a little confused. She took the advertisement and business card in Lu Dong's hand, looked at it, and understood what was going on.
"We are not short of money for the time being? We can borrow money from banks even if we lack money." Song Na is very concerned about Lu Dong: "Don't think about borrowing usury."
Lu Jianren also said: "This thing cannot be touched? Who can bear it if it comes out of nine and thirteen?"
Lu Dong said, "Don't worry, why are we touching these?"
It seems that the financial company in Pingcheng is very famous, but compared with Qingzhao, it can only be considered a small fuss.
The three of them left Weiqiao? They did not go back to Qingzhao directly, but passed through the city. They went to the East King on the other side.
Compared with Weiqiao, Dongwang is much smaller in scale? It is quite far from the county town, and in a relatively remote town, there are only a few thousand employees.
Did Lu Dong and Song Na know the specific situation? This is not included in the recent store opening plan for the time being.
After going back, Du Xiaobing can send someone over to do a specific preliminary investigation.
When entering the county town, Lu Dong saw large billboards erected on both sides of the road, with Weeqiao cotton spinning on one side and Dongwang Group on the other.
The car was relatively fast, and the billboard flashed by, and Lu Dong suddenly remembered something about corporate sponsorship of professional sports clubs.
Many domestic companies have expanded their influence by sponsoring professional sports or simply running clubs. For example, Taineng Group in Taidong took over the provincial football team, claiming to build a century-old club.
There were once a southern enterprise group that made a big fuss through football clubs, took advantage of the situation and became a large group company in the industry.
If it is in the south, this may be of great significance to learn from or imitate.
But in Taidong, just think about it.
The humanistic environment in some aspects is really bad. The best example is that Dongwang Group once bought a provincial basketball team.
Once upon a time, Lu Dong didn't know much about whether Dongwang took the initiative or passively accepted the Taidong Men's Basketball Club after 2015, but whether it was active or passive, since Dongwang Group has spent a huge amount of money to buy the club, according to the simplest principle, it has control and management rights of the club.
But this is not the case in Taidong. You will pay the money for buying a club, you will pay the daily management expenses, you will pay the salary for all employees, and you will still pay the advertising sponsorship expenses. Anyway, you must not pay a penny where you should pay.
However, from management to management to all aspects of the team, it has nothing to do with the Dongwang Group, which invested, and is all managed by the Provincial Sports Bureau.
It is said that Dongwang Group has no management experience, so the province sends people to assist in the management for a period of time, and then hand over the management rights.
The final result is that there is no management and operation rights, and Dongwang has become a sucker for paying money. He doesn't have to transfer the club. He just expressed the intention of transferring the club, but his superiors suppressed all kinds of intentions and could only continue to be the owner of the club in name only.
When Lu Dong thought of these, he was at least sure that in the future, the method of advertising professional sports clubs will not work in Taidong.
It is better not to touch a state-owned enterprise as a background as a group if it is not as large as a group.
I am not afraid that others will not sell it, but I am afraid that I can’t even shake it off after I get it.
As for the domestic professional sports system, no matter which industry is in, it cannot avoid various sports associations.
With this money, it’s better to invite big-name celebrities to advertise on TV.
As the scale of the three major catering brands under Lu's Catering continues to expand, it won't take too long to rely on Ivan and Natasha to advertise, the effect will become very average, and it is imperative to invite celebrities to advertise.
It's best to be a big star.
Lu Dong is also considering this aspect, and will be implemented in the second half of the year or next year.
Of course, superstars like Liu Tianwang or Cheng Big Brother who are bound to die for endorsement, even if the advertising fee is low, Lu Dong dares not use it.
Some things are too evil, so it is better to believe that they have something than they don’t.
Not to mention the past, for now, the companies and products that are under the endorsement of these two are almost counting.
Returning to the company from Pingcheng, Lu Dong discussed with Lao Du. The people from the Market Research Department are currently conducting preliminary investigations and assessments in the counties around Quannan. It will take two days before they can arrive in Pingcheng.
This kind of thing cannot be urgent. Without sufficient investigation, shops outside Quannan City and Qingzhao cannot be opened randomly. If it is inappropriate, it will be a huge investment loss.
In the next two days, Lu Dong accompanied Song Na to discuss the opening of Wenxin Goods Store in Ginza and RT-Mart. Wenxin Goods Store will be able to fully enter these two shopping malls in Taidong Province in the future.
In addition, Jiang Xiaoxiao joined Song Na's Warm Trading and designed several small jewelry based on the popular styles in the market. The response to trial sales in advance was OK, and Warm Trading is gradually opening its own brand.
Before the new weekend, Lu Dong attended a meeting of First Sports. After a period of inspection in Quannan area, Yang Min and Yuan Baoshan took out several alternative addresses to enter Quannan Market to open stores.
Lu Dong looked at it one by one, but couldn't tell the details, so he simply asked the professional: "Teacher Yang, which one do you like?"
On the whiteboard in the conference room, there is a large map of Quannan City, and the alternative shopping districts are pressed with corresponding magnets.
Yang Min stood up, pointed to one of the red magnets pressed on the spots, and said, "I personally highly recommend this place."
Song Na took a closer look: "Where is the old sports college?"
"The university is concentrated here, and it is close to schools such as the Art Academy and the Provincial Film Academy that have high requirements for body shape." Yang Min used to work at the old sports college: "From the east, it is the Provincial Road, known as Taidong Silicon Valley, with a large number of young office workers. According to our investigation, the residents of the surrounding communities are mainly young people..."
She patted her hand on the whiteboard: "This place itself has a tradition in this regard. The Provincial Wushu Association and the Provincial Tai Chi Association are here. There is also a boxing gym for Yang's Tai Chi nearby. It teaches people practical combat and self-defense. It can be said that this area has sports genes and traditions."
Song Na has taken this place more than once and nodded slowly: "This place is indeed quite suitable."
Lu Dong sometimes considers more: "We are there, will the boxing gym have any opinions?"
"We are a fitness club, and Sanda is just one of them." Yang Min said with a smile: "The one who practices martial arts with them is not the same industry at all."
Lu Dong nodded: "That's right."
Both sides are indeed not the same industry, so there is no need to consider so much.
Finalizing the location for opening a store is just the first step. You have to find a store, recruit staff, and prepare funds. There is a lot of work to do later.
Lu Dong falsely participated in the daily operation and management of First Sports Culture Company.
When he left the conference room, he saw a propaganda pictorial brought by Yang Min, which was from the Yang-style Tai Chi Pavilion.
There have been many Yang style Tai Chi in the past two years, especially the main Tai Chi master of Wu Jing, which has been popular, allowing more people to know the name of Yang style Tai Chi.
Martial arts give the Chinese people a feeling of being invincible in the world, which is closely related to the popularity of martial arts novels and TV series. Such a TV series will inevitably affect the choices of many people.
Qingzhaotai has long stolen "The Grandmaster of Tai Chi". Lu's Catering has also advertised behind the scenes of the stolen drama. Lu Dong picked up the promotional pictorial until he looked at it. There was a bald man in his thirties standing with his hands in his hands, looking at it. He looked like a master.
Chapter completed!