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Chapter 121 A good suggestion

Su Xinyi stepped forward and opened the glass door of the bakery. After the three of them entered the shop, Su Xinyi said, "Qi Fang, come and see how the decoration of our shop is. Although it is more literary outside, I don't think it is particularly literary inside. How can I say it? I always feel that it is similar to other bakeries and does not have the characteristics of our bakery. I want to redesign it well, but my abilities are really limited. Can you give me some advice after taking a look?"

The green and healthy bakery is not big. Qi Fang just circled around the house and read the style of the entire bakery.

After seeing it, she smiled and said, "If it comes to style, in fact, every bakery is similar. I just came in. After only a few glances, I really couldn't come up with any good suggestions."

Cheng Zi said: "You have a good chat with Xinyi. I'm going to the kitchen to work hard. I have to make the bread today. I have to bake more biscuits. Now the vegetable biscuits in our store are selling well!"

She is quite proud, and she made all the vegetables and biscuits!

Su Xinyi accompanied Qi Fang next to the shelf. Because the bakery business was good, the shelves were empty, and the bakery and biscuits inside were basically sold out. Only some biscuits with a slightly longer shelf life were left with a few packs of them on the shelf. They had to wait until Cheng Zi was ready to replenish them.

Qi Fang looked at the labels and prices on the shelves and said, "The price is not expensive, no wonder your store is doing well!"

Su Xinyi encouraged: "Don't be restrained. Just talk about any ideas. Actually, I need advice now. To be honest, based on my own ideas, sometimes I am a little more one-sided!"

Qi Fang tilted her head and thought for a while, then said, "The main customers in the store are students now. It is of course the best to have a fixed customer flow, but I think if you want to expand the bakery business and grow bigger and bigger, then it is probably not enough to do the student business. Even if you don't change the main business model now, you should still take into account the adult customers."

Su Xinyi said: "We have adult customers, but there are not as many students. Nowadays, adult customers are mainly young people, such as those who pay attention to healthy diet and some people who like fitness. They think the products in our store are healthier.

But after all, the store now has insufficient production capacity and can only do business in the surrounding communities and cannot conduct online sales. It is still very difficult to develop all kinds of pastries and make most customers satisfied with our products, and this is also a difficult problem.

I don’t think it’s realistic to be able to achieve what everyone can accept like KFC and McDonald’s. At least it can’t be achieved in just a few years, or even more than ten years. Even if I have such an ideal, I still have to take into account reality!”

Qi Fang nodded and said, "Being able to clearly position is one of the ways to succeed!"

She thought about it again, and it seemed that she wanted to make a word. After she thought about it, she said: "In fact, you can upgrade from the aspect of product display, such as making some product models. Now many product models are made the same as real, and they can almost be fake and real.

You can make some small display cabinets, and put such pastry models in the cabinets. These display cabinets should be made very unique. Let me give you an example. For example, some display cabinets are made into branches, each branch is decorated with green leaves, and there are trays on it. The tray can hold the product model. The model does not need to consider the shelf life and can be kept there.

Putting such display stands at the door of the store so that passers-by can see these models from outside the glass window may not be very attractive to student customers. After all, they pay attention to taste. For adult customers, such models and display stands are attractive. Some customers who may not have entered the store will come in and take a look after such display stands and become potential customers.”

Although Qi Fang said it simple, it was like a sudden enlightenment. Su Xinyi shouted out with a "huh" and said in surprise and joy: "Oh, this is really a good idea. Why didn't I think of it before?"
Chapter completed!
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