Chapter 285
As soon as the commercial started, it attracted everyone. In other words, even before the commercial started, it attracted the attention of all fans.
Andy Lau's endorsement ads are quite appealing.
But at this moment, the advertisement that came out was a clip from a movie. It was a clip from the movie "If There is Love".
In the movie clip, Hua Di was outnumbered, was stabbed by his opponent, and suffered severe head injuries. Finally, relying on his faith, he drove a motorcycle to meet the heroine Wu Qianlian. At this moment, Wu Qianlian was running on the street barefoot and wearing a wedding dress, but...
In the end, I couldn't meet Hua Di.
This scene made many movie fans cry.
This time, Hua Di in the movie was asked by Ng Man-tat to change the Jing Ke motorcycle before setting off. When the Chinese red motorcycle appeared on the screen, all the fans were excited. Then, the ending of the movie was also changed.
, it directly turned into Hua Di's revenge, and finally drove a motorcycle to meet Wu Qianlian in a wedding dress. The two were together, hugging each other sweetly, and finally left on the motorcycle.
At this point, the advertisement ends. There are no offensive slogans in the entire advertisement, and there is no narration from beginning to end, talking about Jingke motorcycles.
It's just that in the advertisement, as the scenes of Huadi changed, the logo and words of Jingke Motorcycle appeared several times. It can be said that if someone hadn't said this, you wouldn't have thought it was an advertisement.
You'd think it was just a clip from a movie.
But he didn't say anything, but it made the movie fans remember it. Especially for movie fans, when they first watched "Love", they burst into tears. They cried because of what happened to Hua Di and the heroine in it.
Weeping for their separation of life and death.
But now, they are reunited and finally together, which has fulfilled the hearts of all movie fans.
While fans were moved, they naturally also focused their attention on the motorcycle, which has the most appearances in the entire commercial, and even the heroine cannot match it.
What kind of motorcycle is this? So cool and handsome!
Of course, in fact, Jing Ke is not that handsome. It can only be said that he happened to be in "If There is Love", and Hua Di's interpretation made him particularly handsome.
This should be considered a halo bonus.
This attention, coupled with Andy Lau mentioning it many times in the media, naturally made Jingke Motorcycles and Qin Heavy Industry famous all over the world.
Especially the name itself is very distinctive.
Jing Ke, one of the four great assassins in ancient times, is also the most famous assassin. The production company is the Qin family, which just corresponds to the idiom that Jing Ke assassinated Qin.
At this time, Jingke motorcycles also began to be sold in the national market.
The price has even dropped to an astonishing 2,800 yuan per unit, a market-beating price!
Currently, imported motorcycles of the same model cost seven to eight thousand, or even tens of thousands. And domestic ones cost more than four thousand. But this Jingke only costs 2,800 yuan!
This price instantly beats all motorcycles of the same type. In terms of price, there is no rival in the entire market.
With the bonus of the King of Heaven’s halo and the absolute price crushing, Jingke motorcycles became popular instantly.
In the entire market, prices are high and goods are out of stock in an instant.
All the motorcycles have been sold out.
Among the people rushing to buy, there are not only those migrant workers who need motorcycles to transport goods, or some office workers, but also many young people, who also began to rush to buy this Chinese red motorcycle.
For no other reason than to buy a small keychain that comes with this motorcycle. In the advertisement, Andy Lau is in "If the Sky Is Love", and he finally takes the heroine around the world. I want to buy it.
These days, it’s hard to get a poster of a celebrity. After all, many industries have not developed at all. For most people, you can’t get photos of celebrities.
Several years later, the mainland's entertainment industry began to develop, and some private companies began to print celebrity posters or photos for sale.
This sounds unbelievable in later generations. How could anyone buy this? Not to mention that at that time, a few years later, many celebrity gossip magazines would advertise such personal studios.
These studios have made a lot of money just by selling the celebrity photos they printed.
At that time, the cost of developing photos was only one or two cents per photo, but when sold, a photo of a celebrity cost 2 yuan! This profit was 10 times! And it did not require any other costs.
It can be said that every era has its own characteristics. Those who seize the opportunity will make money. Those who fail to seize the opportunity can only regret it.
"Vice President Wei, the market sales are booming now, so we can't let down our quality!" Qin Feng also called and warned.
Now it has become an instant success, and all major media are reporting on it. Next, when the production capacity is increased, the quality cannot be bad. If the quality is bad, then we will destroy our brand.
"Well, don't worry. I'll keep an eye on them every day and won't allow them to make mistakes!" Wei Jianjun promised.
"Vice President Wei, don't work too hard. After all, the work is mine, but your life is your own." Qin Feng said with a smile, "It won't work if your body collapses. Besides, as long as the quality system is established, it will naturally
There won’t be any more problems.”
"Haha, Director Qin, what you said is interesting. You are indeed a knowledgeable person." Wei Jianjun laughed loudly, "We are working on this quality system, but many workers are not highly educated. We have already hired many of them for these processes.
The teacher is teaching and walking. However, it will take time for everyone to adapt to this system. I can only keep an eye on it during this time!"
"Thank you for your hard work! There must be no problem with the quality. Because I think those state-owned enterprises are about to take action!" Qin Feng said.
"That's right, I won't sit back and let us encroach on their market like this!" Wei Jianjun's face turned solemn.
Although there are many shortcomings in state-owned enterprises today, not all leaders of state-owned enterprises are so stupid. They also have elites, but due to some historical reasons and some political reasons, state-owned enterprises have accumulated a lot of dirt and grime.
But facing the crazy encroachment from their own side, they will inevitably take measures to control themselves.
The simplest, most direct, and scariest trick is to compare the performance of two locomotives and let performance speak for itself.
Therefore, at this time, quality must win. In terms of performance, because of the engine, Jialing cooperates with Honda and is a joint venture, so the latest engine can be purchased.
On my side, I can only buy engines that are one level above or even two levels below. Naturally, there is an absolute gap in performance between the two parties. At this time, if your quality is not good enough, you will really be labeled as a fake.
Fake product.
Once the reputation falls, if you want to come back, you won't be able to come back.
Sometimes, whether a product or a company can survive depends on a matter of seconds.
"So, we must win with quality. We must pay attention to details. In terms of details, we must beat them!" Qin Feng said.
Chapter completed!