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Chapter 48: The First Success (2)

Because of Iran's continuous actions on the nuclear issue, it immediately attracted even more intense international opposition. The price of gold rose again, reaching a high price of more than 500 US dollars per ounce in just a short period of time, setting a record high again.

Although Hong Kong is on public holidays, it is not like this in Shenzhen alone. Shenhui Company is still operating as usual. After several months of hard work, Chen Zhihua's plan to Morgan Stanley has basically achieved the overall layout of the third-level real estate market. Now, in major cities in the Pearl River Delta such as Guangzhou, Zhuhai, Zhongshan, Dongguan, etc., there are more than 30 branches of Shenhui Real Estate in each city. Through the transformation of the business model of traditional second-hand building intermediary companies, Chen Zhihua has allowed Shenhui Real Estate to carry out various value-added businesses, including providing customers with real estate management services, house decoration services, real estate evaluation services, insurance and finance services, etc. This series of services is different from ordinary real estate intermediary companies on the market, making Shenhui's business scope wider and the increase in services will be easier to get customer support.

In order to quickly develop the business of the real estate department, Chen Zhihua has taken great pains to recruit qualified online talents to establish a website for Shenhui Real Estate. In his opinion, the Internet has become an increasingly important position in people's lives. If Shenhui can use the Internet to conduct business first, it will definitely get a good return in the future. It is precisely because of this idea that Chen Zhihua wholeheartedly hopes to package Shenhui into a real estate comprehensive business based on the Internet, real estate agency services as the core, and has developed across regions and industries.

"If we want to make Shenhui bigger, we must have a long-term perspective and pay attention to the basic issues of the real estate industry!" Chen Zhihua said seriously to the heads of various departments at the supervisor meeting. Judging from the financial statements of this quarter and this month, Shenhui spent more than 100 million in the entire quarter. Although most of the real estate branches opened have no profits, what made him feel a little happy is that several branches in Guangzhou and Zhuhai have begun to stop losses and remain flat.

Chen Zhihua is very confident that Shenhui Real Estate will make a profit in the near future, but now he is looking at a further issue, that is, he is preparing to split several departments under Shenhui and establish a subsidiary. In addition to Shenhui Real Estate continuing to stay in the head office, Shenhui's development department and business department Chen Zhihua is preparing to divest them and establish a Shenhui decoration company separately. In this way, the entire Shenhui has formed three departments: Shenhui Real Estate Company, Shenhui Decoration Company and Shenhui Property Management Company. The first benefit of splitting the company is to allow each company to have independent administrative power, which is more convenient for future management and expansion;

The second and most important point is to facilitate Shenhui to form a group to make money by listing. Chen Zhihua has already considered it in his mind. When Shenhui is about the same and the three subsidiaries have developed separately, it is not difficult to go public. At least it should be possible to go public in Shenzhen. Moreover, the reason why Morgan Stanley is willing to invest money in Shenhui is definitely because Shenhui can go public in the future. With international investment banking giants like Morgan Stanley, the possibility of listing overseas has also been greatly improved, so Chen Zhihua has already started to work on this aspect at this time.

"In this market, whoever has end customers will become the biggest winner. The reason why I spent a lot of effort to develop the real estate department before was to let us Shenhui grasp the customer source with second-hand real estate agency business in the future, and then constantly add other services to these customers to obtain value-added income. It is like if a customer comes to buy a house, we can provide him with property management and decoration services, so as to drive the company's business development in all aspects."

As for Chen Zhihua's approach, Morgan Stanley, as a venture capital, is the most popular. The entry threshold for China's real estate agency market is very low, but it is difficult to become a nationalized company. However, what Chen Zhihua has now led Shenhui is moving towards establishing a nationalized large real estate agency. Moreover, after Morgan Stanley's funds enter Shenhui, Shenhui will inevitably enable Shenhui to optimize the management structure and improve the financial management level, which will be very helpful for Shenhui's company to go public in the future.

The completion of Shenhui's modern enterprise management system, coupled with ideal benefits, will definitely make more foreign investments interested in it, which is also the basis for Shenhui's future listing.

During the Christmas period in Hong Kong, Shenhui Decoration Company was quickly established. Chen Zhihua was still the legal person of the company, but Chen Mubai was the general manager of the company. After half a year of hard work, most of the decoration projects inside the mayor's hall were completed, and only some small finishing work was left. In about one or two months, the entire decoration project could be completed.

In the second half of 2005, Shenhui Decoration brought more than 100 million yuan in profits to the entire company. If this were put a year ago, not only would everyone not believe Shenhui Decoration, but even Chen Zhihua might not have imagined it. Because of this, Chen Zhihua did not hesitate to pay the money to each employee of Shenhui Decoration Company a big red envelope. Of course, the one from several supervisors was the biggest, after all, their contribution was the greatest.

After Christmas, the New Year is followed. In the past few days, Chen Zhihua asked all the employees of Shenhui to have a ten-day holiday and have a good rest. He was preparing to go home and stay quietly for a while. Because the work pressure a while ago was too great, he felt a little physically and mentally exhausted.

On the last day of 2005, Chen Zhihua was about to pack up and leave the company when he suddenly saw Zhou Xiangjun, Liu Xiaoyu, Anna and Wu Qiaoyan walking into his office.

"Why, is there anything wrong?" Chen Zhihua looked at the girls in front of him in confusion. After getting along for a while, the four of them were already as good as sisters. Even Wu Qiaoyan simply moved to Anna's room to live with them. Every day, Chen Zhihua returned home and watched the four girls chattering. Although he sometimes felt a little annoyed, after all, he was more pleasing to the eye.

"We decided to go on a New Year's trip, so you can go together!" Every time he spoke first, Liu Xiaoyu, "I plan to go to Korea to see Dae Jang Geum. I happened to have a bag missing, so I'll give you the benefit of this!"

Chen Zhihua thought about it and felt that traveling was indeed a good way to reduce work pressure. And a long time ago, he had promised Wu Qiaoyan and other companies that he would make money and ask her and Anna to travel to Europe once, but he had never had time to fulfill his promise. At this time, Liu Xiaoyu took the initiative to come and go to South Korea. Although it was a lot different from what he said before, it was still a trip after all, and he should have expressed his feelings no matter how he said that, so Chen Zhihua was a little moved.

"What? Don't you want to be a flower protector?" Liu Xiaoyu saw Chen Zhihua's expression and hurriedly urged: "Don't let my mother-in-law, let's go together if you want to go!"

"Okay!" Hearing Liu Xiaoyu's words, Chen Zhihua had no choice but to agree. Thinking about the fact that he had never traveled except Shanghai since he was a child, and this time he could go out for a look.

When the girls heard Chen Zhihua agree, they smiled. In fact, they all hoped that Chen Zhihua could go. Chen Zhihua was the protagonist in the entire team.

"I know you won't be assured to let us charming little girls go out. Haha, I've actually booked a travel agency and we'll leave tomorrow!" Liu Xiaoyu said jokingly, and raised the travel agency documents in his hand as he spoke.

Chen Zhihua was stunned for a moment, then smiled and said, "I am your flower protector, how could I let you out of my sight? So I will go wherever you go in the future."

Chen Zhihua's funny words made everyone laugh. Looking at the smiles of the four girls in front of him, Chen Zhihua couldn't help but have a thought flashed through his heart: "It's really charming..."

The next day, Chen Zhihua and four girls boarded a plane to Seoul, the capital of South Korea. From Shenzhen to Seoul, they had to fly to Hong Kong first, and then they could take Korean Air flights to Seoul. The entire flight time was about four to five hours. Because Chen Zhihua and the others took the afternoon flight, it was already evening when they arrived in Seoul. When they looked over Seoul through the window above the plane, they saw that the visibility over Seoul was very good. Seoul was brightly lit under the night, and the scenery was really beautiful and spectacular.

After getting off the plane, Chen Zhihua and his team followed the tour guide to the hotel to put things in a hurry, and then went to have a meal. This time they were with a seven-day luxury tour of Shenzhen International Travel Korea, so there were only ten people in the whole group. In addition to the five of them, there were also a young couple, a middle-aged couple and a family of three with a daughter. With Liu Xiaoyu's ability to be familiar with people, she quickly became very familiar with the other five members on the plane.

During dinner, the whole group did not eat Western food in the hotel as arranged by the tour guide, but went out of the hotel privately. They found an ordinary Korean restaurant on a street in Seoul and walked in. Compared with some Korean restaurants in China, although the Korean food in this restaurant may be more authentic, it is not very suitable for their appetite. Perhaps the Korean restaurants in China have been improved to make the taste closer to the eating habits of Chinese people, so it makes people feel more delicious.

When Chen Zhihua was in Hong Kong, he heard a long time ago that Koreans were very patriotic and very united. Although they were close to Japan, the industrial powerhouse, the Koreans worked hard to support domestic products, allowing local industrial enterprises to achieve very good development, thus surpassing Japan in many aspects in recent years. This time when he came to Seoul, Chen Zhihua noticed that most of the cars on the road were made of local Korean cars, but Japanese cars seemed very few. From this point, we can see the determination of Koreans to support domestic products.

In recent years, in the revitalization of the Korean people's great fanfare, they have completely escaped the dilemma that was hit by the Asian financial crisis in 1998. Now, Korean brands such as Samsung, LG, Hyundai are very popular in the international market, especially the process of Samsung's reform and development has become a classic case in management tutorials.

Several people were having a meal when they suddenly heard a few noises coming from a table not far from the restaurant. When everyone looked up, they found that the guests at the table were probably drunk, so they shouted, which made all the guests in the restaurant attract their eyes.

When the waiters in the restaurant saw this situation, two of them hurriedly walked over to stop the guest from continuing to make trouble. However, they had just walked to the guest and before they could persuade him, the guest suddenly pushed the two of them away with his hand and started shouting loudly again.

Although Chen Zhihua is not very good at Korean, he has been in contact with some of them before. From the Korean shouting, he vaguely heard the Korean shouting: "You have taken my company and want to drive me away. Am I so easy to bully? Is it so easy to bully?"

The two waiters suffered a loss and immediately called other waiters. Several people pulled the drunk man out of the restaurant door. During this process, the waiters in the restaurant also found a wallet from the drunk man to prepare to pay the bill. However, I don’t know if the drunk man had no money in his wallet, so they were so angry that the waiters in the restaurant immediately punched him until they dragged him out of the door...

Soon, the restaurant returned to its previous quietness. Chen Zhihua and the others just thought that they saw a drunk man causing trouble, so they didn't pay much attention.

After the meal, the tent was settled, and several people walked out of the restaurant. However, before they could walk many steps away from the restaurant, they saw a person lying on the ground at the entrance of an alley next to the restaurant. The man was lying on the ground and kept moaning a few times, which immediately attracted Chen Zhihua's attention.

You should know that it was snowing heavily at Seoul at this time, and the temperature was very low. People would be shaking after standing outside for less than a while. Especially people like Chen Zhihua who grew up in the south were even more uncomfortable with this cold weather. It was precisely because of his personal experience of the cold that Chen Zhihua felt that such a person would be frozen to death if he was lying on the street. So he couldn't help but stop and walked over to take a look.

It's better to forget it if he didn't look at it. When he saw the man's face clearly, he realized that the man was the drunkard who had just made trouble in the restaurant. However, the drunkard's situation was not very good. His mouth and face were frozen into solid blood. It seemed that after being dragged out by the waiters just now, he was really beaten. He was drunk and beaten. At this time, the drunkard was already in a semi-coma. If no one came to pay attention to him, he might be frozen to death here soon.

Chen Zhihua has been an orphan since he was a child, so he is very willing to help others. If he doesn't see it at this time, it's fine, but when he sees this situation, he can't ignore it now. He quickly helped the man up and was about to take him to the hospital.

"We should ignore this kind of idiot, right?" The middle-aged couple saw Chen Zhihua's actions and quickly said behind him.

The young couple came to Seoul for honeymoon this time and didn't want to meddle in other people's business, so they said to Chen Zhihua: "I don't know who it is. We can't control so many such things."

When Chen Zhihua heard the middle-aged couple's words, he felt a little chilled, but he didn't want to say anything more to them. He just smiled and said to Zhou Xiangjun, Anna and the others: "You guys go back to the hotel first, I'll take him to the hospital and come back!" Then he wanted to help the drunkard's taxi.

Before Chen Zhihua could take a step, he suddenly felt a little loose on his shoulders. When he turned his head, he saw that it was Liu Xiaoyu who came over and helped the drunk man up with another arm, and said to him with a smile: "I'll go with you."

Even if it was insignificant to receive such support, Chen Zhihua would be inexplicably moved. However, before he could say anything, he saw Zhou Xiangjun, Anna and Wu Qiaoyan also walked up together and said, "We will accompany you too!" After that, the three of them went to the edge of the street to intercept the taxi.

At this moment, Chen Zhihua was completely moved. His eyes swept across the women one by one, and his heart felt warm. The coldness of the past disappeared in an instant. Several people stopped two taxis and headed towards the nearest hospital together.

When he arrived at the hospital, Chen Zhihua handled the relevant procedures for the drunk man in his pretty good Korean language. The drunk man finally received appropriate treatment. In fact, the drunk man had no major health problems except for a little injury to his skin and flesh. He just needed to wait until he woke up and was discharged from the hospital, so he fell asleep on the bed as soon as he entered the hospital.

It was not easy for Chen Zhihua to leave the drunk man behind, but because it was too late, after discussions among several people, Chen Zhihua had to stay in the hospital as a boy waiting for the drunk man to wake up, and the girls went back to the hotel to rest first.
Chapter completed!
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