Chapter 1832 It still takes time before moving

Author: Watermelon is a fruit

The game industry has developed rapidly in Seoul in recent years, especially MMORPG games, and dozens of such game companies have emerged across the country.

There are currently hundreds of game projects that have been launched or are under development, or have been announced to be invested in research and development, and are attracting investment from everywhere.

It is completely in a chaotic state where a hundred schools of thought are contending and various countries are fighting.

Seoul is about 500 kilometers long from north to south, 250 kilometers wide from east to west, and has a land area of ​​99,600 square kilometers. It is a bigger place, and so many game companies are trying their best to launch all kinds of new games, so that the limited people

Players are overwhelmed.

Moreover, people like the new and hate the old. Often the newly released games can stir up the hearts of players and leave the old games behind.

This poor survival situation is doomed to have a very short life span for any MMORPG game in Seoul at least at the moment.

Once this consensus is reached, the promotion of the new game will be carried out with a swarm of diarrhea-style TV, network, newspapers and offline promotion, and a full-time intense promotion.

As long as you spend enough money, the game will be completely unfamiliar to everyone on the first day, and everyone will know it on the second day.

Then there is the matter of entering the game while the iron is hot, charging fees, and using a fishing method to harvest players' point cards like crazy.

In the middle of the harvest, the company will drastically reduce the marketing and promotion of this game, and instead prepare to promote the next game, looking forward to fighting again.

Otherwise, if you hold on to the old bottles here and don’t let go, while new wines with novel packaging are constantly hitting the market over there, the company will be close to bankruptcy.

The first MMORPG game Legend released by Actoz the year before last is the most typical example of failure.

It also made Actoz, which was founded less than two years ago, almost go bankrupt and decided to make a desperate bet on the new online game "Millennium".

The operational investment of Legend was almost cut to the limit, which led Park Guanhao to resign in anger and start a new business with the game Legend.

For Park Kwan-ho to continue to improve and develop Legend 2 in the newly established Wemade, Actoz only needs a complaint to make Park Kwan-ho stop this bad behavior of infringement and apologize.

However, in fact, Actoz, including Chairman Cui Xiong, chose to ignore it.

In their view, Park Guanhao, who is the leader of the research and development team of the Legend project, would be in trouble if he solicited investment from everywhere to develop a new MMORPG game Legend.

Because Actoz's Millennium inherits many game elements and concepts from Legend, if Park Kwan-ho develops and launches a new game, it is very likely that it will form a similar competitive relationship with Millennium.

Since it has been proven that Legend is a rubbish game, it is best to trap and bury the unconvinced Park Guanhao and the team he brought out without suing them and let them take the opportunity to go ashore.

This is also why in Zhao Changan's previous life, Brother Chen got the domestic agency rights of Legend 2 so cheaply. With that 300,000 yuan, Wemade was able to survive, but for other games, it was not that he was unwilling to sell them to him

The price for agency rights is too high, and Brother Chen doesn’t have that much money.

The result was an unintentional miracle!

——

In the concept of inertia of Seoul Game Company, a popular game usually makes a lot of money in the first year, but the number of players drops rapidly in the first half of the second year, which can be regarded as a considerable profit.

However, in the second half of the year, the number of online players will further accelerate. By the end of the second year cycle, except for some die-hard fans and old players, there will basically be no new players entering the game, and the game will also enter a state of low profit or even loss of money.

It is impossible for game companies to invest a lot of money in developing new maps and marketing promotions in this game.

Just let these old maps hang on the server and maintain their final state of half-death, and then wait until the right time to shut down this outdated game. This can be regarded as completing the entire life cycle of a game picture.

So it’s not that Ye Zi thinks that Actoz has foolishly ignored the important matter of building a game website, but that Actoz’s senior management believes that for an MMORPG game with a life span of only two or three years, it is only now that they think about building a website.

It's too late.

It is far less practical than starting from those big websites and spending money to buy advertising space.

Because Ye Zi often comes to this restaurant to eat, the proprietress in charge of the front desk naturally recognized Ye Zi, and as quickly as possible brought Zhao Changan's new dishes to Zhao Changan's table, as well as three bottles of cold beer.

.

The three of them were eating and chatting, and they arrived at one o'clock before they knew it.

"What were the numbers for yesterday's legend?"

Leng Buding Ye Zi suddenly asked.

"I don't know, I don't care."

What Zhao Changan said is the truth. Although Cretaceous sends one copy of the legendary data to One Nano Corporation every day, they are all sent to Tang Shuang. The emails sent to Zhao Changan are all about reporting and soliciting the specific operations of some companies.

matter.

Tang Shuang never forwarded the data sent to Tang Shuang to him, and Zhao Changan never asked for it.

In fact, he didn't need to look at the data at all. As long as he went to the Internet cafe for free, he would have a lot of thoughts in his mind.

Up to now, only one of the dozens of Internet cafes around SISU has put the Legend client login terminal on the desktop. The others who want to log in to the game must spend two to three minutes downloading it from the Internet cafe's main server game library.

Moreover, the proportion of netizens playing Legend in Internet cafes is still floating between 20% and 30%. This is more than double the 10% ratio when the server was first launched at the beginning of the month. However, it is not long before the Internet cafe owner chooses to

All are written into the legendary client, and there is still a gap of about 10%.

The ratio must be at least 35%. In order to attract customers and reduce their download time, Internet cafe owners will free up space in the computer hard drive and write the game into it.

In other words, it will take some time before moving.

The size of the client of Legend 2 is 85.65m. Nowadays, the hard drive configuration of computers in Internet cafes is generally around 6.4G. The hard drive of older computers is only 2-3G. There are too many monks and there are too many, so as much as possible should be pre-installed.

For large-scale stand-alone games that are relatively popular, the space reserved will be very small.

However, Zhao Changan predicts that with the current development momentum of Legend, it is estimated that within two months, these Internet cafes will have the Legend client written into every machine to attract customers and save their entry time.

In Zhao Changan's memory, he read an article that said that during the peak period of Legendary games, the computer screens in an Internet cafe were almost exclusively filled with Legendary games.
Chapter completed!