"Although the situation is cruel and serious at the moment, we don't have any chance, let alone wait for death."

"At least, Xingyi mobile phones have just begun to be internationalized and have not officially launched globally. Our Apple mobile phones have been on sale worldwide for many years."

“That’s our strengths!”

"Even Xingyi Technology does not have the core advantage."

"What we should do is to take all our strength to fight Xingyi's mobile phone. Instead of surrendering directly and waiting for death!"

Hearing this, everyone nodded and ignited their fighting spirit again:

"Yes, we are so pessimistic. The internationalization path of Xingyi Mobile has begun. We still have a chance."

"The most important thing is that we have no way out and can only take full advantage of our efforts."

"We have defeated Nokia, which has been glorious for twenty years, and we have hope for Xingyi Technology."

"Yes, what we should do now is not to be depressed, but to respond actively. Everyone thinks about how to take action!"

Seeing this, Cook's expression improved a lot: "As for how to deal with Xingyi Technology, it is actually simple, a price war!"

"Since Xingyi Technology is available globally in three days, then we will start a big promotion the day after tomorrow, no, tomorrow!"

"All products have been reduced by 500 again!"

"Before Xingyi mobile phones were launched globally, we directly promoted iPhones and grabbed most users first."

Hearing this, everyone nodded:

"There are no products that are not good enough, only prices that are not beautiful enough. As long as the prices are in place, the iPhone 5 can also sell well."

"Yes, the iPhone 5S is indeed not as good as the xphone 3, but as long as we have a much lower price than them, it will be a big seller."

"The iPhone 5S and xphone 3 are on the same market time, and the price is similar. We sell 5288, and they sell 5499 to get dual members. Now the price of xphone 3 is still as high as 5299, and after several price cuts of our iPhone 5S, it has been reduced to 4500. Now we are back again.

It will drop by 500 and go directly to 4000!"

"There is more than a thousand gap, and the advantage lies in me. The iPhone 5S is very competitive!"

"Yes, the price is the first competitive advantage. For example, the price reduction of iPhone 5 is even more powerful. It has been released for more than a year and has dropped to 3,500. It will be reduced by another 500, and it will be directly achieved to 3,000 yuan! This price is very competitive!"

"Although we have lowered our profits by another 500, it is still worth it to increase sales."

"That's right, reducing the price means making less money. If you don't reduce the price, you won't make any profit!"

Cook nodded: "Notify immediately and be prepared. The global price reduction will begin after the early morning! This is also a surprise for us to give Xingyi mobile phones an internationalization, it depends on whether they can handle it!"

"Hahaha, this is a surprise."

"But Xingyi's mobile phone is really stable. We have dropped to 4,000, and they still sell 5,299! The problem is that it sells very well, and there is no place to deal with it!"

"Isn't it? The second-hand phones of xphone 3 are now more expensive than our new iPhone 5S!"

Listening to everyone's words, Cook's mouth twitched, but he didn't know what to say.

I can only say that people die more than others!

But there is no way. Xingyi’s mobile phone has no opponents and is already the strongest mobile phone emperor at the moment, no one.

Even if the price is not reduced, users and fans will still buy.

But iPhones are different. They will be reduced once in a while. Even so, they will still be sold in Xia Kingdom.

Soon, Apple immediately announced the news:

[Good things, don't have to wait for a long time. iPhone 5 and iPhone 5S are directly reduced by 500 yuan worldwide. iPhone 5 starts at 2999, iPhone 5 starts at 3999, welcome to buy it!]

As soon as this news came out, it caused another uproar:

"The iPhone 5S has been reduced again! It has dropped from 5288 to 3999! It's too fast, right?"

"Yes, whoever says that iPhone is more valuable than Android, I will definitely send him to see God!"

The newest ⊥Xiao⊥Speak⊥Send⊥Six⊥9⊥Book⊥⊥⊥⊥⊥Book⊥⊥⊥First⊥!

"There is no way, the iPhone doesn't want to cut its price so quickly. It's all caused by Xingyi's mobile phones and Wujie phones."

"Yes, the 999's unbounded phone is better than the iPhones that are thousands of times. The iPhone cannot be sold without price reduction."

"The question is, 3999, should I buy an iPhone 5S or an Unbounded S1pro?"

"It's so miserable. Before, the iPhone 5S was still competing with the xphone 3, but now it can only compete with the Unbounded S1pro."

"There is no way. In terms of brand, the iPhone 5S is indeed bigger than the Unbounded S1 Pro, but in terms of performance and experience, it is really worse than Unbounded!"

"But the 3999 iPhone 5S is really delicious, so I'm ready to buy it."

"It's really good, but I have to wait and see if Xingyi Technology will lower the price."

"Two days before Xingyi mobile phones were launched globally, Apple's entire series cut its price. This was because Xingyi Technology was forced to make it difficult and felt the crisis."

"It must be so. Looking forward to Xingyi Technology's global press conference, there will definitely be surprises."

"Yes, don't rush to buy an iPhone, wait two days before you check it out."

...

Looking at these public opinion, Cook felt a little uncomfortable: "We have dropped 500 again, and they have dropped to 3999. Why don't they place an order immediately? Do you still have to wait and see?"

"It's really hateful! Damn!"

Apple Vice President Palai Field also said: "The 3999 iPhone 5S has a very high cost performance compared to the xphone 3. It is logical that there is no need to worry about selling it. I am afraid that Xingyi Technology will have a backup plan."

"Indeed, this is a big problem. If Xingyi mobile phones and Wujie mobile phones are downgraded significantly, it will be troublesome."

Cook's expression was complicated: "Their xphone 3 and Unbounded S series have not yet been greatly reduced."

Vice President Palai Field sighed: "I'm afraid that their backup plan will be more terrifying than the big price cut!"

"There is no other way. Take one step and look at it. This time, the price cut of 500 in advance should be able to increase sales."

As Cook expected, after the global drop of 500, the sales of iPhone 5 increased by 20% on the same day!

The sales of iPhone 5S have increased by 25% directly!

Such an increase is not small.

It made Cook smile.

Xingyi Technology Headquarters.

"Chairman, Apple is really afraid. In order to cope with our globalization, they once again dropped by 500, and sales surged by more than 20%. Should we reduce prices accordingly?" Zhu Changlin couldn't help asking.

Wang Yi waved his hand: "If you don't lose, Xingyi's mobile phones are to be high-end. If you just like Apple, you can easily reduce the price by 500 at a time, then won't it be an Android phone?"

Wang Yi knew that at first, the gap between Apple and Samsung, HTC, LG and other mobile phones was not big. They were both high-end phones and had many users.

But later, Samsung, HTC, and LG often cut prices significantly, directly causing fractures and backstabs.

This makes many old users very disgusted.

The simplest thing is, 5699 bought a Samsung note 3, and the price was reduced by 1,000 yuan per month after it was launched. It was reduced by 3,000 yuan after it was launched for half a year!

If you don’t maintain your value, it will be even more valuable to use second-hand products. Old users will be angry and collapse.

For friends who bought the xphone 3 at the same time, the price of the new phone is still 5,299, and the second-hand one can still be sold for about 4,000 yuan, which is enough to buy a new Samsung note3.

In this way, who will buy the new Samsung flagship next time you change the phone?

It is precisely because of the lack of value preservation that the high-end status of Samsung, HTC and LG in their previous lives has become increasingly unstable, and Apple stands out.

But now, Apple has also embarked on the rapid price reduction of Samsung, LG, and HTC, and will only follow in the footsteps.

Users will also worry that iPhones, Samsung and LG will not retain value, so they give up buying iPhones and choose to buy Xingyi phones with more value-preserving and more powerful value-preserving, or unbounded mobile phones with higher cost-effectiveness.

In fact, many users who buy such high-end mobile phones will pursue new ones.

It takes one year for the first generation of flagships to be sold, and immediately use them and add some money to buy a new flagship.

Therefore, the retention rate is the most important.

Apple's frequent price cuts have become a joke, and its positioning of high-end brands is over.

Of course, Wang Yi would not be like this.

Zhu Changlin nodded: "Then should our Unbounded S Series be reduced in price?"

Wang Yi thought about it and waved his hand: "Wujie's main focus on cost-effectiveness, can reduce the price, but not now. The release time of the Unbounded S series is too short, only two months, so the price cannot be reduced. However, we can price the Unbounded Note series.

Set a little lower, and use unbounded note to compare with iPhone 5S directly, and do iPhone 5S!"

Zhu Changlin's eyes lit up: "This trick is good. Using the Unbounded Note to turn the iPhone 5S over. It can not only lower the iPhone 5S, but also show the high-end of the Unbounded S series and the light luxury positioning of Xingyi mobile phones!"

"That's right, just use the Unbounded Note to do the iPhone 5S, even if the price is a little lower, it's OK." Wang Yi said with a smile.

In a word, the Unbounded Note series doesn’t have to make too much money. Just take away the iPhone 5 and iPhone 5S and win the market as soon as possible.

What really makes money depends on the Unbounded S series and Xingyi mobile phones.

On the 21st, the Silicon Valley press conference of Xingyi Technology was officially held.

However, this time it was not Wang Yi, but Franz Quentin, vice president of Xingyi International.

As for Wang Yi, he was still in the imperial capital and did not go abroad at all.
To be continued...