Originally, Wang Yi planned to keep the price of xphone 3 starting at 5,499, but xphone 3 had too many upgrades.

If the price continues to be 5499, even if the xphone 2pro is reduced to 4999, the difference is only 500 yuan and it cannot be sold at all.

With such a terrifying improvement, the difference is only 500. Consumers will buy the Xphone 3 directly, and the Xphone 2pro will have to be sold out of the warehouse.

But now, there are still two 40 nanometer production lines, Kunpeng 702 is also continuing to be produced, and xphone 2 and xphone 2pro must continue to be sold.

After much deliberation, Wang Yi decided to upgrade the xphone 3 16G version to 5699 for sale.

This is 700 yuan different from xphone 2pro, so some users will choose xphone 2pro.

In fact, the price is not expensive.

For example, iPhone 5s, the 16G version costs 5288, the 32G version costs 6088, and the xphone 3 32G version costs 6199. They are almost the same.

However, these days, the 16G version is purchased less and is not enough.

More are still 32G and 64G versions.

As for the plus version, it is a thousand more expensive, which is also normal.

Xingyi Music and Xingyi Video both offer annual memberships, which is normal. If nothing else, they are all added to the price of the mobile phone.

The price of each Xingyi mobile phone includes 200 yuan, which is the price of a bi-year membership, and will be directly paid to Xingyi Video and Xingyi Music Division.

Brothers settle accounts clearly, and the various business divisions within the group also settle accounts clearly to prevent confusion and corruption.

With this part of stable income, we can maintain the basic market of Xingyi Video and Xingyi Music. Xingyi Video and Xingyi Music also have more funds to purchase more copyrights and create better quality content, thereby obtaining more

of membership users and revenue.

This is a closed loop forward loop.

The direct gift membership also makes many users feel that it is more suitable to buy Xingyi mobile phones.

The free membership alone is worth 360, so the starting price of xphone 3 is actually equivalent to 5339, which is not much different from the 5288 of the upcoming iPhone 5S, but the improvement is obvious, and I am more inclined to buy xphone 3.

This is another closed loop forward loop.

Sure enough, the barrage exploded:

“With so many upgrades, it’s only 200 yuan more expensive than the launch price of xphone 2pro. It’s so conscientious!”

"Don't they all say that 4G mobile phones are expensive? Director Wang gave us an extra 200 and looked embarrassed?"

"Come on, Kunpeng 902 4G mobile phone, and the world's only 20W fast charger, there is no reason not to buy it."

"At this price, it's only 200 more expensive than the 3G flagship launched half a year ago. It's really not much. I must buy it!"

"After the Prism Gate outbreak, only Xingyi's mobile phone is reliable. I have placed the order and am waiting for the rider to deliver it to my door."

"I came to the specialty store early in the morning and queued up. There were fifty-three people in front of me, Mad! Don't these people sleep at night?"

"I queued up in the middle of the night and already got the xphone 3 plus, hahaha."

"Damn, you guys really don't sleep. Next time I will line up in the middle of the night and come directly with my tent!"

"6, great idea!"

"I got xphone 3 plus, 32G, the big screen is even better!"

"I will definitely buy the xphone 3 plus. The xphone 3 is the same size as the xphone 2pro. People who don't know better think I am using an older model. How can a trendy person like me use an older model?"

"The screen of xphone 3 plus is much larger than that of xphone 2pro and xphone 2. Just for the sake of differentiation, I have to buy xphone 3 plus!"

…

Looking at these barrage, Zhu Changlin smiled: "Sure enough, the chairman is right, the big screen still has a future."

"Previously, the chairman said we should make it 5 inches. I thought it was too big and would affect sales. But now, users don't care at all and just hope that the bigger the better!"

"The strategic vision of the chairman is beyond my reach!"

"I have to study more!"

Several other senior executives around him nodded, feeling that Zhu Changlin was right, very right.

The chairman's control over many things is precise and long-term.

With this idea in mind, the product was completed and it was very good. The senior management did not feel that it was their own contribution, nor did they think of changing jobs. Instead, they all felt that it was the chairman's wise guidance and strategizing.

Even if you want to change jobs, you feel that it is safe to study with the chairman for two more years, learn the chairman's skills to a minimum, and then change jobs, or start your own business.

Most of those who can become top executives and make some achievements are quite ambitious.

As a result, two years after two years, I kept studying, but still couldn't finish it...

“Xphone 3 and Xphone 3 Plus have all been logged into Xingyi Mall, Meiyou Mall, Douyin Mall, as well as the flagship stores of Taobao, Tmall, JD.com, Amazon, Tencent Online Shopping, Suning, Gome, Dangdang and other major e-commerce platforms!

"

"In addition, it is also available in more than 10,000 offline stores of Xingyi, Xingyue, Meiyou and Zhenyou, as well as in more than 30,000 business halls of China Mobile, China Unicom and China Telecom."

"More than a dozen online platforms and more than 50,000 offline stores, welcome to buy!"

“Cities where Ele.me is launched support online ordering, and Ele.me riders will deliver goods to your doorstep!”

In the marketing industry, channels are king!

No matter how good the product is, without strong enough channels, it will not be able to create sales myths.

Wang Yi knew this very well.

Therefore, the sales of xphone 3 and xphone 3 plus directly opened up all channels.

It is available on more than a dozen third-party platforms online. You can buy whatever you want. After the user places an order, the product will be shipped from a nearby warehouse.

There are more than 10,000 offline stores, plus more than 30,000 stores in the three major business halls, a total of more than 50,000 sales points, which are opened directly to towns and villages so that people in towns and villages can purchase.

Don’t underestimate the purchasing power of rural areas. There are not a few people who can afford iPhones and Xingyi mobile phones.

After all, most people in villages and towns do not need to buy a house or have a mortgage or car loan, but those with a good income can afford to spend money.

This time, the stock is also very sufficient.

The Xphone 3 has a stock reserve of 5 million yuan, while the Xphone 3 Plus has a stock reserve of 10 million yuan.

Wang Yi knows very well that the plus is more expensive, but the sales volume is better, there is no doubt about it.

Among them, 3 million units of xphone 3 and 7 million units of xphone 3 plus have been sold to stores and warehouse centers across the country and are on sale.

The remaining 2 million xphone 3 and 3 million xphone 3 plus were delivered to parallel importers through special dealers as early as two days ago.

Counting the time, we have already arrived at the parallel importer's warehouse.

This method has considerable sales volume and very stable income.

For example, these five million units of xphone 3 and xphone 3 plus were divided up by those parallel importers. They were paid in full and then shipped. Xingyi Technology has zero risk.

As for whether they are shipped abroad by sea, air, or even manned backpacks, that is not what Wang Yi cares about.

Everyone who is a parallel importer has their own channels and abilities.

But the efficiency is certainly not low.

After all, for these parallel importers, time is money.

The earlier it goes on the market, the higher the selling price and the greater the profit.

It is very easy to operate something as close as Sin Chew. It is estimated that there will be a lot of parallel imports of xphone 3 and xphone 3 plus on the streets of Sin Chew in the past two days.

At present, the influence of Prism Gate is still there and its power is not diminished. Xingyi mobile phone is very popular.

Although there is no comprehensive internationalization at present, it can still be internationalized in a curved way - through parallel imports!

Nowadays, under the influence of prism door, Xingyi mobile phone is so popular that it is unreasonable not to ship it as soon as possible.

As a result, the stock of xphone 3 and xphone 3 plus has directly reached 15 million units in stock.

10 million to meet the domestic market, 5 million to directly export parallel imports!

And this is just the first batch, there will be a second batch later!

Xingyi Mobile currently has sufficient production capacity. With the two super factories J1 and J2 now fully operational, Xingyi Mobile now has abundant production capacity.

The three major super factories together produce 16.25 million mobile phones per month.

Among them, 6.25 million are xphone 3 and 110 million are xphone 3 plus, which is just right.

Of course, whether it is xphone 3 or xphone 3 plus, the proportion of different storage versions has also changed.

In the past, it was all 16G:32G:64G, and was produced according to 1:2:1.

Now it is 16G:32G:64G, produced according to 1:3:2.

32G sells the most, still accounting for 50%, but the proportion of 16G has dropped to about 16%, while the 64G version has accounted for one-third!

There is no way, the 16G version is too small, it will be full after using it.

Wang Yi is considering whether to directly cut off 16G in next year’s Xingyi X1 and add 128G from 32G!

Or keep 16G and add 128G option.

The meaning of 16G is to lower the starting price and make mobile phones not look so expensive!
To be continued...