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Chapter 527 There is a problem in the Unbounded Mobile Phone Department!(1/3)

As the popularity of the unbounded mobile phones became popular across the Internet, their popularity increased greatly, and sales in the following days surged again.

Even if there is no 8 million sales on the 24-hour first day, the sales on the next day still exceed three million.

The sales volume in the next few days will also be in the millions!

Fortunately, 10 million units were stocked in May, and 5 million units were produced before the press conference in June.

A total of about 15 million units of the Borderless Generation were sold in warehouses across the country, otherwise they would not be able to withstand this wave of terrifying traffic at all!

In fact, many domestic mobile phones were very successful when they were first released, with terrifying traffic and all of them were sold very well!

But unfortunately, the brand lacks stocking and cannot catch up with this wave of traffic.

It was originally possible to sell two million units in the month of the first release, but only 500,000 units were stocked.

Originally, it could sell tens of millions of units per year, but in the end, the sales volume was only three million units throughout the year.

This is a true portrayal of many brands.

The reason is either that they lack confidence and dare not place too many orders at once, and they are worried that they cannot sell them, resulting in inventory backlogs.

Either the early components are priced, costly, and profits are too low, so we can make a lot of gimmicks by hunger marketing first.

When the components prices drop, the costs and profits become higher in the later period, the goods will be distributed in large quantities.

Like Xiaomi today, that's it.

Another possibility is that the funds are under pressure and cannot afford to take on too much stocking.

For example, Meizu does not have enough funds to prepare stocks on a large scale.

When placing an order, you have to pay.

It is good to be able to pay monthly in installments, but some require a one-time advance payment.

As for Xingyi Technology, after placing an order, it will be sold on credit throughout the whole process, and the supplier will not have a deposit, so the components will be delivered.

Two months later, the mobile phones produced were sold long ago before they could be settled for the supplier in cycles.

But this kind of treatment is only available to big brands. Meizu Xiaomi cannot enjoy it now, so she can only advance funds by herself.

The more stocks you stock up and the more advances you make, you can only be hungry marketing.

But Wang Yi is different. The suppliers are sold in credit and will pay monthly after two months, and the funds do not need to be paid in advance.

Don’t worry about these issues at all. Just stock 15 million, go on sale on the day of release, and open supply!

As for the 15 million stocking, the cost of subsequent components will be reduced and the cost will be higher...

There is no need to worry about this. Whether it is Xingyi mobile phones or Wujie mobile phones, they are all super large-scale orders, and the prices given by suppliers are the lowest.

It is even lower than the price cuts in other small brands in two or three months.

It’s even 20% off or 30% off for competitors.

No worries about backstab problems.

Coupled with the powerful online channels and the terrifying offline stores, Wang Yi is even more confident.

The result is conceivable, with 15 million spot stock, 999's ultra-low price, and more than 60,000 sales stores across the country, making it a hot search every day!

With so many buffs added up, Wujie mobile phones are completely sold out.

Sales volume of 8 million units on the first day!

Sales volume of 12 million units in two days!

Four-day sales volume of 15 million units!

...

Incredible sales records are being staged one after another!

The people from Wujie Technology were confused, and the people from Xingyi’s mobile phone were also confused.

Even Song Sining was stunned.

This sales are terrifying!

Totally exceeded expectations!

Even 15 million units were almost sold out of stock!

The only calm person is Wang Yi.

It is now in a critical period of the replacement of new and old functions, counterfeit phones and smartphones.

Hundreds of millions of domestic counterfeit phone users, feature phone users, and Nokia users will gradually replace their smartphones.

The biggest factor restricting this process is that the price of smart phones is high, and it is a counterfeit phone and feature phones three to five times the price.

This made many people sigh and had to continue using counterfeit machines or feature machines.

The reason is not that the smartphone is not easy to use, nor that it is that it does not want to use the smartphone, but that it is a matter of money.

Anyone who can have a smart phone that costs about the same price as a counterfeit or feature phone will be willing to replace it.

It can be said that smartphones with a thousand yuan have endless potential, and in China alone, there are hundreds of millions of potential users.

The sales volume is naturally not bad.

The success of Redmi in his previous life also indirectly illustrates this phenomenon.

As for how high the sales volume can be?

It depends on your ability, and how much market potential and courage can be tapped.

In addition, its own channels are strong, and there are more than 20,000 stores and more than 40,000 business halls, which gives Wang Yi great confidence.

The three major operators placed a super large order of 50 million orders at one time, and Wang Yicai dared to prepare 15 million units directly for stock!

Such a terrifying stock volume has never appeared before.

Even Xingyi mobile phones initially had only one million units of stock, but later it reached three million, with a cap of five million.

The terrifying stock of 15 million units in the Wujie Generation is somewhat of a bet.

At the beginning, the entire Unbounded Department and even the Xingyi Mobile Phone Department were not optimistic.

With a stock volume of 15 million, many people even think Wang Yi is crazy.

But it turns out that Wang Yi had the right bet!

The 1st generation of Wujie is completely sold out!

Before 618, it was completely sold out!

This kind of 1,000 yuan phone was just released, and even 618 had no discounts, and it would not reduce the price at all. Most users placed orders directly.

However, on the fifth day, sales gradually returned to normal, dropping to one million units per day.

Wang Yi estimated that the subsequent sales volume will continue to drop, maintaining an average of about 700,000 units per day.

Currently, the monthly production capacity of BYD foundry factories is about 20 million units, with a daily production capacity of about 700,000 units, which just maintains the balance of production and sales and basically achieves zero inventory!

There will be no out of stock, no inventory will be accumulated, and production and sales will be balanced.

This state is perfect in any field.

Wang Yi was very calm about this.

Wujie Mobile has started well, and if this continues, the sales volume in June will inevitably break the record.

The sales volume was 15 million in four days after the listing. Even in the remaining half month, there were 700,000 units per day, and there were 10 million units in half a month.

In June, the sales of Unbounded Generation will exceed 25 million!

In 20 days, a huge sale of 25 million yuan is definitely a big victory!

Such success is a good thing, but it can easily make people lose their minds.

Especially a new department and a new business department, with the help of the right time, place and people, it achieved incredible brilliant results all of a sudden, killing the big brother Xingyi's mobile phone.

It is easy to experience excessive expansion, which is a taboo for military strategists.

Whether it is Meiyou Technology or Xingyi Technology, it was like this at the beginning, and it will be like this somehow.

There is no way, people are prone to floating when they win.

Even Wang Yi in his previous life had such a problem.

Now that he is a human being in his two lives, Wang Yi has become much calmer.

To be honest, after achieving outstanding performance, small expansion and small excitement are normal, as long as it is controlled within a reasonable range, it is fine.

But if you are overly inflated, overly excited, and forget your original intention, then that's all.

This is the most deadly for companies.

Many brands have become famous for their products and have a huge sales volume.

The next generation of products is useless, Waterloo, and the sales are bleak!

It’s because the team has been floating and I have forgotten my original intention!
To be continued...
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