The prices of many things in 2011 were more expensive than more than ten years later.

Especially the brand!

For example, shoes, in 2011, 361 and Anta all sold for two to three hundred, while Nike and Adidas sold for seven or eight hundred, one thousand, several thousand, etc.

On the contrary, more than ten years later, Nike and Adidas both started in the 200s or 300s...

Similarly, the current prices of cosmetics, facial masks, etc. are also at a high level.

Nivea facial mask is RMB 59 for a box of three pieces, and DHC platinum mask is RMB 180 for four pieces!

On the contrary, ten years later, the price has dropped a lot.

The Meiyou facial mask has such a high hyaluronic acid content and is endorsed by a popular celebrity. In addition, Meiyou Clothing has accumulated a lot of brands. Each piece is only 8 yuan. Compared with facial masks of L'Oreal, Nivea, DHC and other brands, it has more ingredients and is cheaper.

Completely and truly conscientious.

After all, hyaluronic acid was still very expensive in 2011, and it was considered a high-end medical beauty product.

A shot of domestically produced hyaluronic acid costs 5,000-8,000, while all imported ones cost over 10,000!

And it’s not all done with one shot, often you need another shot after a while!

Therefore, it is rarely used in mid- to high-end cosmetics.

Even if it is used, it is just a formality, and it will not be like pomelo, where the content is more than double the industry average!

Female consumers are well aware of these market conditions.

Even if I am reluctant to spend seven or eight thousand to get hyaluronic acid, I still know the price and there are sisters around me who are spending it.

Nowadays, Meiyou Beauty Cosmetics focuses on hyaluronic acid marketing, and it has been recognized by the majority of female consumers in one fell swoop.

After all, if you can’t afford hyaluronic acid, you can always afford a hyaluronic acid mask, right?

Under this kind of thinking, the sales of Meiyou hyaluronic acid mask began to explode.

Even the international mall has a lot of sales. Of course, the price in the international mall is much more expensive, almost double...

What surprised Wang Yi was that foreigners from Japan and South Korea only watched the press conference, which was during the day.

People in Europe and the United States are also watching it late at night, just like those domestic users who stay up until the early hours of the morning to watch Apple’s press conference.

Just changed the object!

Of course, there are many smart users who rush directly to offline stores to place orders immediately and pick them up!

Song Sining continued: "In addition to the hyaluronic acid mask, Meiyou also brings you hyaluronic acid spray. It is not the kind of mineral water spray, but a spray rich in hyaluronic acid!"

"That's right, everyone knows clearly when comparing the content of similar products from our friends. We are definitely not trying to fool people with mineral water."

Ye Xiaohe added that a comparison chart of the ingredients of Meiyu Hyaluronic Acid Spray and other products from competitors appeared on the big screen at the back.

Avène Spray, 95 yuan/150ml, contains mineral water containing a variety of trace elements and mineral components.

Siyanli Aromatherapy Fresh Spray, 210 yuan/150ml, is rich in a collection of various plant essences (lavender, orange blossom, kiwi, sweet clover, oak bark).

Clinique Hydrating Facial Mist, 280 yuan/125ml, used during the day, instantly hydrating...

La Mer Revitalizing and Soothing Spray, 600 yuan/125ml, rich in active magnets, like flowing energy...

Song Sining continued: "As you can see, a bottle of pure mineral water in the spray field costs 95. Anything rich in nutrients, such as plant essence, costs 200+, or even 300 or 600."

"Our Meiyu Hyaluronic Acid Spray, in addition to extracting plant essences, also adds hyaluronic acid with higher value, better effect, and more expensive price, but the price is only..."

Having said this, Song Sining paused and looked at Ye Xiaohe.

Ye Xiaohe smiled sweetly: "Do you think it's three hundred? Five hundred?"

"No, not at all. It doesn't even cost 200! Director Wang said, hyaluronic acid spray, I'll make friends with everyone, it only costs 198!"

“And it’s not a 125ml bottle, but a 150ml large bottle, which only costs RMB 198! There are also four-bottle combination packs, which only cost RMB 698! On average, one bottle is less than RMB 175!”

Song Sining smiled and said: "Meiyou is committed to giving everyone the best products at beautiful prices. Hyaluronic acid spray and hyaluronic acid mask will be launched simultaneously on Meiyou Mall and Meiyou offline physical stores."

The barrage exploded again:

"So cheap? Hyaluronic acid spray 150ml is only 198, so what Clinique should I buy?"

"I suddenly felt that the La Mer in my hand no longer tasted good. It was too expensive."

“La Mer is good, but at 600 for a small bottle, I can’t bear to use it every day. Meiyou hyaluronic acid spray is more cost-effective.”

"Rich in plant extracts and hyaluronic acid, the pomelo spray is available in higher quantities at no extra price."

"No, it's about increasing quality and quantity without increasing price!"

"I won't say any more. From now on, I will use Meiyoujia for sprays and facial masks. The prices are good and big brands guarantee it!"

"Sure enough, Director Wang still loves me and takes care of me at a low price. Ying Ying Ying."

"Upstairs, you are a nymphomaniac..."

Song Sining continued: "In addition to spray, Meiyou also launches hyaluronic acid toner and hyaluronic acid lotion. They are also divided into refreshing type, balanced type, and moist type, which can meet different physiques and seasons for everyone to choose from. And the whole series does not contain irritation or sensitivity.

You can buy it with confidence!"

“The price is equally beautiful, 150ml of hyaluronic acid toner is only 258!”

“Hyaluronic acid lotion 150ML only costs 258.”

Ye Xiaohe added: "In addition, the toner and lotion set is only 498, and comes with a travel size of 15ml toner + 15ml lotion, which is convenient for everyone to carry around!"

Netizens are excited:

"It's full of hyaluronic acid, suitable for sensitive skin, and it only costs 258 a bottle. It's really conscientious."

“The 498 package also comes with travel size, which is more cost-effective.”

"In the future, all cosmetics will be replaced by Meiyou. If you can't afford hyaluronic acid, you can't afford hyaluronic acid lotion?"

“That’s right, a shot of hyaluronic acid costs thousands or tens of thousands, so it’s more cost-effective for meyou hyaluronic acid mask + lotion.”

"By the way, is there any hyaluronic acid serum or facial cream? If so, then collect all the hyaluronic acid in the family bucket!"

"Yes, looking forward to it!"

The director backstage saw these barrages and quickly told Song Sining on stage.

Listening to the words in the headset, Song Sining smiled slightly:

“Are you looking forward to the whole-family bucket of hyaluronic acid?”

"right!"

Everyone at the scene responded one after another.

The barrage that appeared on the big screen behind also filled the screen: "Yes!"

“I want hyaluronic acid for the whole family!”

"Okay, Meiyou will not disappoint everyone!" Song Sining smiled slightly:

"When winter comes, everyone's skin will be dry. Even using a moist toner is sometimes not enough, so Meiyou also launches hyaluronic acid facial cream. A 50ml bottle, 298! A 100ML large bottle, 498!"

This pricing is also in line with mid-range brands, but the materials are more abundant.

After all, other brands in the same price range are reluctant to buy hyaluronic acid.

On the big screen at the back, the barrage flooded the screen again:

“What a deal!”

"purchase!"

“Must buy!”

“Buy the big bottle!”

“100ml will last you all winter!”

…

"Thank you all for your support!" Song Sining was in a good mood. Before, she was worried that Meiyou Beauty Cosmetics would not be able to develop and sales would be poor.

But now, it seems that we have thought too much and everyone fully accepts Meiyou’s pricing strategy.

In fact, beauty products are sold for thirty to forty bottles, but many consumers are afraid to use them.

If it sells for more than 500, or even thousands, the Meiyou brand will not be able to sustain, and sales will not be better.

After all, beauty products are consumables and must be used every day, several sets a year...

Kemeiyou is positioned as a mid-range brand. Its price is similar to that of international mid-range brands, and its materials are more abundant. Coupled with the fans and reputation the Meyou brand has accumulated, it is completely accepted by the majority of consumers.

Ye Xiaohe smiled slightly: "Meyou hyaluronic acid toner, lotion, and facial cream are all available online at Meiyou Mall, and will be sold simultaneously in offline stores! Welcome to buy."

As soon as I finished speaking, the barrage became quiet, and everyone went to place orders and snap up purchases.

After all, order first, ship first, buy first, first served.

"In addition, Meiyou has also launched a hyaluronic acid essence! It is also rich in hyaluronic acid. I have been using it for half a month, and everyone can see the effect!"

Ye Xiaohe said, and the camera showed a close-up of his face:
To be continued...