Chapter 473 I only go to SM

Author: Chicken and rabbit in the same cage

Chapter 473 I only go to SM

Because Kpop’s local market is small and its revenue is relatively low, basically any group with a name and popularity will try to develop overseas markets, and both Peninsula officials and fans are very supportive of this behavior.

With the deepening of development in surrounding areas in recent years, Southeast Asia has become an important part of Kpop's overseas market. If a popular group holds a concert or other activities, there will be enough venues and shares here.

Moreover, fans here are very receptive to Kpop, and they are also very crazy and supportive. However, due to postage and channel-related reasons, fans here do not like to buy albums, and their contribution to album sales is very small.

But they have an unusually persistent interest in things like "brushing data", especially when it has slowly become one of the indicators that combine overseas popularity and performance, and they are even more obsessed with "YouTube clicks".

, is an important part of the clicks of many MVs that are getting higher and higher, and can be called a 'big brusher'.

EXO has never stopped activities in Southeast Asia since their debut. Basically every time they come back, they come here to participate in some variety shows and programs for promotion. Last year’s first tour and this year’s second tour were also held here or are expected to hold many shows. For

The market here cannot be said to be ignored.

Their efforts are also fruitful. The market here is very well managed by SM. The popularity and visibility of the entire group XO is very high. It is considered to be one of the most popular and well-known groups in Kpop here in the past two years. And with this year’s

After making great strides forward with continuous returns, they have completely become a top-level combination, and have begun to distance themselves significantly from the groups behind them.

The popularity rankings among the members are similar to those in Southeast Asia such as Thailand. Among all the members, Chi Jingyuan is still at the TOP level here, with a stable popularity ranking first.

But what’s interesting is that here he is not as dominant in the team as in other markets. Others can only see the tail lights, because Wu Shixun’s popularity in Southeast Asia is unusually high. When it comes to the company,

According to statistical data, although his popularity in all aspects is much lower than that of Chi Jingyuan, it has formed a gap with the third member, which is unmatched by others.

Maybe his face really appeals to Southeast Asian girls.

After the two TOP lines, there are Byeon Baekhyun and Kim Jongin. All the popular local members, such as Park Chanyeol, seem to be quite inferior here.

It can be seen that Southeast Asian fans still have their own standards in terms of aesthetics and preferences, and the popularity of many members has undergone considerable changes here.

Moreover, fans here have unusual support for idols from their own country. They will place a high status on idols from their own country who can successfully debut on the peninsula and achieve some success, and at the same time, they can love their families and their families.

The popularity of the entire group will also skyrocket.

For example, GOT7, the boy group launched by JYP last year, has achieved very average development in the peninsula. Neon's debut did not make much splash. After returning several times in a row, it is still not popular. So far, it has not won a single song, so it cannot be called a group.

What a popular group.

However, because of the presence of Thai member Bambam in the team, their popularity here, which was barely able to compete in the second tier of the peninsula, is exaggerated, much higher than that of the peninsula itself. Among them, bambam has directly become a big star here, in many places.

Everyone can see his billboards, and other members of the same group also have a lot of fans.

It can be said that he has taken advantage of the nationality dividend.

And it seems that they have seen this situation. I heard that some economic companies in the peninsula have also increased the number of trainees in Thailand and Southeast Asia. Correspondingly, the number of people who can debut has also increased.

It's a pity that there are no members from Southeast Asian nationalities in the EXO team. Otherwise, with their popularity and basic base, the popularity of the entire group could be even higher.

In the final analysis, they are still positioned as a men's team from China and South Korea, and they have indeed reaped a lot of dividends from this setting before.

Unfortunately……

The plane landed on the 19th, and the two-day concert on the 20th and 21st was held at the IMPACT Arena of the International Convention and Exhibition Center. The 30,000 spectators in the two days and the large number of fans who stayed outside the venue because they did not buy tickets proved EXO's popularity and commercial value.

.

The number of venues and open seats during the second tour was actually significantly larger than during the first tour. All the venues were full with about 15,000 people. Unfortunately, they still couldn't keep up with the group's popularity.

From the beginning until now, every performance has been exposed with news such as "there are too few seats and fans are dissatisfied", "tickets are sold out in a second and cannot be obtained at all", and "scalpers are arrogantly raising shocking prices".

After the concert on the 21st, Chi Jingyuan did not participate in some local schedules and sightseeing with other members. After completing the performance, he flew back to Seoul with his assistant overnight.

Originally, the recording of "Infinite Challenge Music Festival" was supposed to start after the production meeting was held two days ago, but the program team moved it back two days specifically for his sake, which is considered to be a great deal of attention and respect.

After taking the time to rest for a few hours, I arrived at the studio set up by MBC early on the 22nd to prepare for the first recording session.

"Anihasay..."

Among the guests, Chi Jingyuan came earlier. As soon as he arrived, he smiled and greeted the program team PD and several MCs.

The PD of "Infinite Challenge" is Kim Tae-ho, who is very famous. He is also well-known among viewers outside the industry because he is teased by members for being ugly from time to time. In the past, Na Ying-seok, who relied on "Infinite Challenge" and "Two Days and One Night"

Become two of the most successful and well-known top variety show PDs in the entertainment industry.

However, in the past two years, the variety shows launched by Na Young-seok after changing jobs have become more and more successful, while "Infinite Challenge", which Kim Tae-ho only focuses on, has recently lost some of its glory.

Let’s see if this Ace Special Music Festival can turn things around.

"Jingyuan, I've watched some of your variety shows. I think you don't need to think too much about performing arts, which may not match your positioning and style. Just follow the process and lines in the script, and then

Add some of your own performance and it will be very effective if it is natural."

After saying hello, Jin Taehao pulled him over to chat for a few words. He was very clear about Chi Jingyuan's positioning, and it had some similar meanings to what Luo Yingshi told him before.

"I think so too PDnim." Chi Jingyuan nodded in agreement. It's very natural for him to joke with his friends in private and he can say anything, but he is still not used to being asked to perform any kind of artistic skills on the show, especially

It's the kind of physical comedy that's deliberately ugly, and it's completely inexperienced.

"You must have read the script... You have a very heavy task during this Song Festival..."

The task is indeed very heavy. The program team invited Chi Jingyuan because of his popularity and fans as a top idol, as well as his status as the creator of several popular songs. The combination of the two can have

The huge topic and popularity played a very obvious role in promoting this music festival. For this reason, they even gave up the GD that they had already negotiated.

Chi Jingyuan also knows the complete guest lineup. Although the other guests are good in strength, fame and seniority, when it comes to popularity, it should be him and IU.

However, the song festival brings its own traffic and attention, and their personal performance is actually also very important.

After talking to Jin Taihao for a few words, Chi Jingyuan went to chat with several MCs.

Several of the MCs are all acquaintances. The Peninsula entertainment industry is so big, and many of them are also working part-time in other programs.

For example, Yoo Jae Suk and HAHA have known each other since Ji Kyung Won was on "Running Man".

The one I am most familiar with is probably Jung Hyung Don. "Weekly Idol" is the program that EXO has appeared on many times. We often bump into him by chance on TV stations, and we exchange contact information and can say hello and chat for a few words after meeting.

The MCs of many variety shows are completely different people in private and in front of the camera. Some of them may be crazy in the show, and they can do all kinds of ugly things and have fun at their fingertips.

But this is just for life and work. In reality, it is completely different in private. They return to themselves as soon as the camera is turned off.

Among them, Chi Jingyuan came into contact with some variety show people and found out that some people have very different personalities. The more open they are in front of the camera, the less they talk in private.

Even Liu Jae Suk is one of them. In private, he is not as cheerful as he is on the show. His appearance will be much more serious and his aura will be stronger, but he does talk a lot, and compared to his identity

, quite humble in dealing with others.

At least Chi Jingyuan felt that the other party was quite enthusiastic when joking with him.

The same goes for the other MCs. The most familiar one, Zheng Hengdon, came up and patted Chi Jingyuan on the back, smiling as if he was very familiar with it.

There is also Huang Guangxi. This guy has been claiming to be a loyal fan of EXO since a long time ago, probably since the "Roar" period. He even emphasized his Ellie identity more than once in many programs, and sometimes even covered EXO's dance twice. Every time

Everyone was very attentive when we met.

Regardless of whether it's because of the popularity or something else, it can be considered as a matter of enthusiasm over the past few years.

After saying hello, we started chatting together to get acquainted with each other before recording.

In fact, cooperating with popular idols like Chi Jingyuan, who have a lot of fans, is not an easy job for these MCs, because idols still have to pay attention to their own image, and at the same time, they also have to take into account fans' taboos. There are some scenes and

Speeches cannot be used on them. It may be normal for other artists, but for idols, it can easily cause controversy and even quarrels and siege from fans.

The show crew may be happy to have arguments and raise attention, but the MC himself will never like the feeling of being blasted by fans.

Chi Jingyuan arrived early enough, but there were people earlier than him, such as Hyukoh who was standing nearby, listening to their chat.

Hyukoh is the band that the program crew invited overnight to fill GD's spot.

They are an independent band founded in 1999. Their reputation was average at the beginning, but they quickly became popular in the underground music circle without much publicity. The singles and minis they released consecutively this year also received a lot of praise.

Their songs do not belong to Kpop and are relatively niche, but they have a small but very popular audience.

In fact, Chi Jingyuan didn't pay much attention to them before, but he Naver them specifically for the purpose of filming the show.

The four members of Hyukoh didn't know whether they had never been on the show or something. They didn't feel very talkative. They stood nearby and listened to the exchange between Chi Jingyuan and the MC without interrupting. They took a liking to each other.

It didn't have the unruly and domineering attitude of an underground band as he imagined.

After chatting for a while, the guests slowly arrived one by one.

In addition to Ji Kyung-won and Hyukoh, the six groups of guests include veteran musician Yoon Sang, singer and producer Zion.

No, brother, your company’s stock price has been so miserable recently, do you still have the heart to participate in a variety show?

Have you chosen the people for "Sixteen"?

Of course, these slanders would not be said face to face. Chi Jingyuan smiled and went up to say hello.

All the guests have met in the production meeting two days ago and are not strangers. However, after all, they have not had much contact before. Among them, Park Jin Young and Ji Kyung Won are the most familiar, followed by IU who they have met several times before, and others.

A few of them are a bit unfamiliar.

It's just a variety show recording, so there's no need to be too familiar with it.

Because of Park Myung Soo's absence, the gathering of five MCs, six groups of guests, and several special guests Yoon Jong Shin instantly made the backstage lively. I already knew the process and got the script, so I didn't need to make any preparations. We chatted for a while.

After Kim Tae-ho came over for a brief meeting, after changing clothes, the recording of the show officially started.

This time, the "Infinite Challenge Music Festival" is divided into three stages according to the plan, and seven issues are edited out, which are the beginning of all the guests' appearances, introductions, and their respective performances, and each MC and guest pairing and cooperation to form groups.
To be continued...