Chapter 163 Ratings, make a lot of money
1.83%, this number is not very low, at least it meets the qualified standards given by the upper-level leaders.
The key is... why can I increase so much in ten minutes? This is completely in line with Sun Yuexin's long-term experience in working!
She hasn't seen anything like this before.
When asked where the data statistics were, they also said that it is difficult to determine the reason for now.
But no matter what the reason is, this is a good thing after all.
A very good thing.
Sun Yuexin's mentality suddenly improved, and the TV series that she had watched many times in front of her looked more interesting now.
Another ten minutes passed, and the first episode was approaching the end.
The latest data is here, 2.04%.
Seeing this data, Sun Yuexin's mentality was completely calm.
The first episode was played with a very good head. She was thinking before, how to write her report if it was 1.3. Although there would not be too big problems, it was not met after all, so how to modify it with text needs to be thought about it carefully.
Now, there is no such worry at all. The first episode of the first broadcast, the ratings of 2 are more powerful than any article about flowery clichés. She just needs to blow and blow hard, and just talk about things beyond the pre-determined goal, and then she will be steady.
The content of the single episode of "Fantasy Three Kingdoms" takes about an hour. After the two episodes have been broadcast, including the advertisement, it has already reached 10:30.
She has also obtained the playback data for the second episode, with a rating of 2.11%.
Although there was no significant increase, on the basis of breaking 2, it would be better if it rose a little, and Sun Yuexin did not dislike it at all.
Although she worked overtime so late today, she was in a mess when she returned home.
...
Weidu Entertainment also received ratings later.
Not only Qiantang Satellite TV, but also Shenghai Satellite TV.
These two TV stations are not the strongest in the domestic TV industry at present, but they are at least one of the top ones. Otherwise, they would not be willing to spend so much money to buy TV series.
The data given by Qiantang Satellite TV is 2.11, and Shenghai Satellite TV is a little lower, but it is also broken by 2.
This is a lot of room for publicity. After Wu Jingtong got the data, he found someone to post two or three articles overnight, and directly praised the two TV stations for a combined viewership rate of 4, which shocked Gu Lu.
There are indeed not many who have such expressiveness among the results of TV dramas broadcasting.
A few years ago, or even ten years ago, television stations were the overlord of the domestic entertainment industry. However, with the development of the times, the prosperity of other media, the popularization of the Internet, and the entry of a large amount of capital have brought about a great change in people's cultural consumption habits.
In the past, for a TV series, it was definitely the best choice to be on TV. Nowadays, especially in recent years, this trend has changed a lot.
As people's entertainment habits have changed, fewer and fewer people watch TV, especially fewer and fewer young people watch TV. The more important battlefield has been transferred to the Internet.
For TV series, it is normal for online and stations to be synchronized first and backstage first. Even some big-produced TV series can directly choose to play exclusively online and not broadcast on TV stations when they cannot receive a good quotation or have any policy issues.
In this era, even if you only watch TV series, the market share of online video websites has obviously exceeded that of TV stations.
When many of the big-produced TV series are sold, the price of online broadcast copyright exceeds the price of TV stations.
This is a very important sign of the change in the market trend.
According to some reports, the online copyright price of popular dramas such as "Win the World", "Military Advisors Alliance", and "Liang Sheng, Can We Not Be Sad", is even twice as good as that of TV series.
So far, the online copyright of "Fantasy Three Kingdoms" has been sold for 320 million yuan, but the copyright of the TV series has been sold for more expensively, reaching 400 million yuan, which has brought Weidu Entertainment a total of 720 million yuan in revenue.
This is a lot of money.
The investment in "Fantasy Three Kingdoms" claims to be 200 million, but in fact, the special effects cost is zero eggs. The artist's salary and even the electricity bill of the computer that carries the "Dimension" system are all related to the operating costs of the company's "Dimension Entertainment". The filming part that really took out real money was only 50 million.
In terms of 200 million, it is the investment return rate of 36%; in terms of 50 million, it is the return rate of 1,440%!
But despite this, Ye Jiayi was still a little unhappy.
Once when she met Fan Zhe, she complained: "At that time, the online copyright of "Fantasy Three Kingdoms" was sold at a cheaper price, and it sold for more than 300 million yuan. Compared with the current results, it is a good loss. Such results are not a big problem to compare with the price of at least 500 million yuan."
Fan Zhe smiled: "We can't calculate that way. The TV series was not aired yet. Who knows what it will be like in the end? The price is 500 million, I'm afraid no one will buy it."
"I know, I just feel a little bit of a pity."
"Don't be a pity. Doing business requires making money. Now, we have proven that the dramas we shoot make money. Next time we invest in TV series or other large-scale film and television projects, we will have more and stronger capital to talk to others."
"Well." Ye Jiayi nodded, and did not talk about this matter again, but mentioned another topic: "Would the employees involved in the "Fantasy Three Kingdoms" project be awarded a project bonus?"
Fan Zhe said: "What you want."
Needless to say, this is not much. In the first half of the year, the art department of the entire company worked overtime and completed all the pictures of "Fantasy Three Kingdoms" with quality and quantity. Without bonuses, it is hard tolerate.
Speaking of this, Fan Zhe also remembered something: "Director Du, actors, and all the crew members should also give him a red envelope, right?"
"Well, that's right." Ye Jiayi said, "I'll worry about this, don't worry about it.
After saying that, she paused and talked about the third thing:
"By the way, it's almost October, we're going to prepare for the annual meeting."
"Oh yes..." Fan Zhe slapped his forehead. He has been following the project production of "Taiwu Painting Scroll 2" recently. He was a little busy. In addition, the company has a capable deputy such as Ye Jiayi to take care of him, so he rarely pays attention to the company's operations.
Ye Jiayi gave him a blank look: "You boss is so comfortable... you are the boss."
"I'm not just shy." Fan Zhe cried out, "Taiwu Painting 2 is one of our next key projects, I'm working on things!"
"Okay... You don't have to worry too much about the annual meeting. Tang Zhiqi is leading the administrative staff. However, I will ask someone to write a speech and you will go on stage to speak."
"Ah...you just say no?"
"No!" Ye Jiayi didn't go to him this time.
In the end, Fan Zhe chose to compromise.
——
Forgot about timing today.
There is another chapter later, and it will be posted before twelve o'clock.
Chapter completed!