If the art department works hard to work overtime and promote project progress, it is to practice internal strength, then the business practice of the department led by Ye Jiayi is to conquer cities and villages.

Not to mention "Full Time", this work does not require Didu Entertainment to work hard. Didu Entertainment's current energy is still focused on the market development and promotion of the two works, "Fantasy Three Kingdoms" and "Task Team".

The promotion of "Fantasy Three Kingdoms" has been carried out before, and the popularity has once increased due to the cooperation of "Da Tang Entertainment".

However, after all, there is still a long time before it is launched. At present, Wu Jingtong's marketing department is trying to maintain popularity, expectation and topicality for more publicity work for this work.

What really puts more energy into is the work "Task Team".

The content of the fourth season of "Special Events Task Force" will usher in a finale.

The content of this film has also expanded from about fifteen to twenty episodes of the previous three seasons to twenty episodes.

With the momentum of the finale, Weidu Entertainment invested a lot of money to build publicity and create popularity of the works.

At the same time, negotiations are also being held with the premiere of several video websites.

In the end, three companies were negotiated on the premiere rights.

At the end of March, Penguin Video, B Station and Youku will jointly premiere, and the joint quotation of the three companies will reach 12 million yuan.

This wave brought back a lot of money.

If the subsequent playback and the commercial development of surrounding copyrights keep up again, the total revenue of this fourth season will not be a big problem in the next six months to one year. Even a more optimistic estimate may impact more than 25 million.

Of course, all the premise is based on the playback results of the "Special Events Task Force". If the playback results fail, the subsequent commercial income will inevitably be greatly affected. At the same time, it will also cause a certain blow to the confidence of all partners.

Market confidence is invisible and intangible, but it is very important.

In the current domestic market, few animation works can be sold to more than tens of millions by simply selling the first broadcast rights. For most animation works, if you want to achieve such income, video playback is one aspect, and the income from peripheral copyrights actually accounts for a large part.

The reason why people are willing to spend a lot of money to buy is because the works of "Dimension Entertainment" are always successful.

From the two animations of "The Master of All Time", to the three animations of "Task Team", to the animation of "The Evolution of 4.6 billion entourage", all of them have succeeded without exception.

Just like "Task Team", although the style is niche, and after it became popular, many works followed suit. However, those works that followed the trend are difficult to compare with "Dimensional Entertainment" in terms of production quality. At the same time, since the niche market in this area is still so big, after "Task Team" has taken advantage of and seized some of the market, other similar works cannot be able to grab the market back without comparing with the production quality.

Although the first three seasons of "Task Team" sold more expensively than the other, the audience group gradually increased. No matter how expensive the video website bought this work, at least it would not be a loss. Even if the profit was not much, the user traffic returned was worth it.

It is this confidence that gives many video websites the confidence to purchase the premiere of the fourth season at a high price.

They believe that although the price of buying "Dimension Entertainment" works is high, they will not lose money.

However, if this confidence collapses... In the future, it may not be so easy for Weidu Entertainment to maintain the right to sell animation works at high prices.

But Fan Zhe and Ye Jiayi, and even the entire "Dimensional Entertainment", had no worries about this.

With the accumulated results of the first three seasons, the production quality of the fourth season has not declined at all after internal review, and there are also bonuses such as the "Big Finale". Will the final season of "Task Team" fail?

I don't believe it if I beat you to death.

By the end of March, as soon as the premiere results came out, they were indeed confident.

On the day of the premiere, the total playback volume of the three episodes combined in 24 hours reached more than 20 million, forming the best first-day playback result of the "Task Team" in the four seasons.

According to this situation, it is estimated that the total playback volume will exceed 200 million after the final season of the "Task Team" is broadcasting, and it may even reach a higher level.

This achievement can no longer be said to be a niche. Many popular animation works with popular themes are difficult to reach such a height.

The company is in full swing.

Excellent animation performance will drive the success of peripheral copyright marketing. From live-action dramas to games to peripheral product sales... these things are all available to play.

If it weren't for this work, it wouldn't have a relatively large mass base for children like "The Forty Six Billion Assessment", and its own scale is relatively large, the commercial value might become better.

But despite this, the marketing department of Weidu Entertainment once again improved its judgment on the commercial value of the Task Force.

At present, a large number of comments about the "Task Team" have appeared on the Internet.

"The level of the fourth season is as outstanding as ever, Dimensional Entertainment, awesome!"

"Monkey Monkey! I love monkeys! I want to give birth to monkeys!"

"The man who was picking his feet upstairs has been identified. I bet with my wife, the fifth girl, that there are still women in this world who like monkeys?"

"The truth is here."

...

The popularity of the fourth season and the title of the final season made the "Task Team" popular.

The style of "Task Team" is interesting, with humorous dialogue, and often many "connotation" jokes appear, which makes people very popular on social media.

This is something Wu Jingtong, the marketing director, is very happy to see.

He didn't mind at all adding fire to this matter.

The jokes are naturally well-propaganda. They mobilize the power of various self-media to crazily promote various interesting jokes about the "Task Team" and screenshots of various "connotation" dialogues to form topics.

Once the topic is hot, the popularity of the works will inevitably become greater.

In the final season, you can have a good time and make the final results as good as possible.

It has to be said that Wu Jingtong’s ‘topic marketing’ and ‘joke marketing’ strategies were successful.

The popularity of some "intrinsic jokes" in the work of "Task Team" is quite like a bit spreading from the anime circle. Even some celebrities, public accounts, and Weibo big Vs, when posting some content that cannot be matched with the work of "Task Team", they will involuntarily use some jokes from this work, or use some emoticons from "Task Team".

‘Dare you believe it when the resurrection is refreshed?’, ‘Monkey Master calls you Lese’…

Wu Jingtong was very happy about this.

He was happy to watch the evaluations of all parties on the Internet, and he was quite happy.

"This guy is quite interesting..."

"This guy is talented. See if he can dig it out for publicity after looking back!"

"This article...don't you! Who is so vicious?"
Chapter completed!