Chapter 974: Entering the East
The actual production budget was only $90 million, but the box office of North America's paintings on weekends was $78.91 million. "Superman Mobilization" undoubtedly achieved great success, which also made Pixar Studio's prospects in relativity entertainment instantly clear.
Pixar Studios is still the one who remains absolutely leading in the industry.
Due to schedule reasons and the Embassy Film Company has to formulate a more detailed and meticulous promotion plan, "Car Mobilization" will not be released until next year. Relativity Entertainment's only Pixar's animated feature film will be released this year.
But a good start is undoubtedly a guarantee of success.
Pixar Studio is now a wholly-owned subsidiary of Relativity Entertainment, and there is no need to consider messy matters such as marketing channels. All your energy only needs to be focused on animation production and related animation software and hardware design and development.
The software and hardware development of computer animation is also Pixar Studio's main business.
This month, Pixar Studios completed a deal with DreamWorks Animation Studios, which involved software and hardware in animation development, and DreamWorks Animation Studios had to pay Pixar Studios $49.5 million for this.
There are not many animation studios in Hollywood that truly have self-development capabilities. Pixar Studios has been engaged in development and design in this area since it has not yet left Lucasfilm, and has accumulated nearly 30 years of technical accumulation.
From the perspective of commercial interests, most of the time, buying finished products is much more cost-effective than investing money and time to start research and development from scratch.
Therefore, there are too many companies that have transformed from technology, industry and trade into trade and technology.
Most of the equipment purchased from Pixar Studios will be delivered to the newly established Oriental DreamWorks Animation Studios for use.
More and more companies in Hollywood are extending their tentacles to the other side of the Pacific Ocean, where the natural market advantages brought by the demographic dividend are too big.
Not only film production and distribution companies, but even Hollywood agency companies are ready to move.
At a charity party in mid-November, Ronan met the co-founder of Caa and Brian Lord, who has always worked closely with Relativity Entertainment.
After having a drink with Ronan, Brian Lord stood in the lounge area of the banquet hall and asked Ronan: "I heard that the business of Relativity Entertainment's branch in Oriental is going very smoothly?"
Ronan handed the wine glass to Connie behind him and said, "It's not a good idea to be very successful, but since the branch was established in 2000, I have indeed gained something."
Brian Lord and Ronan have worked with him for many years and have not spoken around in circles. He said directly: "Caa is ready to enter the market across the Pacific."
"Congratulations." Ronan said sincerely: "The market there is very broad. With the reputation of caa, playing the Hollywood signboard can attract a large number of celebrities over there to become your customers."
Brian Lord still has this confidence: "We have signed Miss Lizao, who is the most representative international movie star there. Through her relationship, we have also come into contact with many celebrities there, and many people are interested in becoming Caa's customers."
Ronan knew very well that unlike film production companies that have cultural and ideological output in a sense, entertainment brokerage firms would be less restrictive across the Pacific.
The Oriental Branch of Relativity Entertainment and Embassy Films has been established for many years, but there is actually not much actual business, and it is more about maintaining the relationship network.
In fact, it is not difficult to know if you think about it carefully. Whether it is a production company or a distribution company, you can do very little work.
It is impossible to release a movie, it is impossible to apply for a movie project, and it is also impossible to promote it outside the specified period of the film one month before the prescribed screening.
It is no exaggeration to say that even the top Hollywood giant companies will be there, when they arrive, they will be the dragon and the tiger will be lying...
Even China Film Group has owed Hollywood's box office share not once or twice. Due to the special market relationship between the two sides, it is quite troublesome to ask for it.
Fortunately, Relativity Entertainment has done its job well in recent years, and has not yet encountered the bad news that China Film has owed box office share.
Relativity Entertainment has joined hands with China Film and Law Enforcement agencies to crack down on piracy. As for the final effect, it can only be said to be better than nothing.
Brian Lord said at this time: "Relativity Entertainment contacted there earlier than Caa. Ronan, we have been partners for many years. You are a well-known Hollywood person who knows the other side of the Pacific. Can you give some suggestions on Caa entering there?"
This is very sincere. After all, there are too many interests involved in the cooperation between the two sides over the years.
Ronan thought carefully for a while and said simply: "Well...Bryan, some of my personal views may not be correct, just listen."
Brian Lord didn't think so, but felt that Ronan's advice was very rare, and he quickly said, "Ronan, just say it if you have something to say."
Ronan organized the language slightly and said: "The other side of the Pacific Ocean is a very special market, completely different from the Western market. In this time, it is best to find local companies or people to cooperate with them. Manage everyone's mouth and online platform, and do not participate in political or social events at will. Unlike North America, there is a lower tolerance for celebrities. Don't easily sign people with problems with your own position, otherwise there will be countless troubles in the future. In addition, interpersonal relationships must be handled well. It is best to find people from there and serve as the head of the Oriental branch..."
These opinions were very sincere, and Brian Lord nodded repeatedly and said, "Thank you! Thank you very much, Ronan."
"Don't be so polite." In fact, it is not difficult to summarize what Ronan said, looking for an Eastern public relations expert, but now it is just a favor to Caa: "Relativity Entertainment and Caa are partners, and they should help each other."
Brian Lord said: "Yes. Relativity entertainment is useful in places where caa is used, even if it opens."
Ronan was not polite at all and said directly: "Shahai Entertainment still needs Caa's full cooperation in the production of the series."
Brian Lord immediately showed his due attitude and said: "Ca's actors, directors and all the behind-the-scenes staff will give priority to the Sand Sea Entertainment project. Ronan, you can rest assured that Caa has always been the most reliable strategic partner of Relativity Entertainment."
Ronan waved to bring two glasses of champagne and raised his glass with Brian Lord to drink. The cooperation between Relativity Entertainment and Caa will continue.
This kind of cooperation is also a win-win situation. Caa receives corresponding packaged service fees, while Relativity Entertainment can save a lot of time and energy to explore new dramas or movie projects.
More than 95% of the packaged services provided by caa for Relativity Entertainment are concentrated on the exclusive series of Netflix streaming platform.
Just as Brian Lord left, William Morris's famous agent, Eli Emanuel, came here.
"Hi, Ronan." Eli Emanuel wore a usual white coat. Although he was a little older, he looked more handsome and looked more like a star than an agent. He asked naturally: "Will you come here alone tonight?"
Luo Nan said casually: "I am a standard bachelor."
Eli Emanuel asked, "Do you want someone to have a drink with you?" His eyes turned to the other side: "Aren't you very familiar with Charlize?"
Ronan responded, "I just said hello to me and Charlize."
Recently, Charlize Theron switched to William Morris, and his agent was Eli Emanuel.
The William Morris's agents are also big-name stars, including Matt Damon and Denzel Washington.
"Charlize admires you very much and mentions you in front of me many times."
Ronan thought he came over to get close to business, so he said politely: "Hawking once said that even in the infinite parallel universe, you can't date Charlize Theron."
"Charlize is not that difficult to get in." Ailly Emmanuel saw that Ronan was just dealing with it, and changed the subject in time: "I heard that Relativity Entertainment has been very close to a member of Congress from Illinois recently?"
News on this aspect is difficult to keep confidential, especially for those with more informed information. Ronan knew that Ellie Emanuel said about Black Carbon, and he had no intention of denying it, saying: "Big companies and big groups, which one does not have many people who are close to Washington, DC?"
"My brother Ram likes that councillor very much... Oh, Ram is currently serving in the Chicago city government."
Ronan did not make any promises, but said, "It seems that the congressman will go back to Chicago for an event next month, so you can have your brother talk to him."
Eli Emanuel knew that this was the best result, so he didn't say more.
Although the political and entertainment circles seem to have nothing to do with each other, they are actually closely related.
This is proven by the star's clear position of "shaking the flag and cheering" during the US election, and the "mainstream values" transmitted in blockbusters are often the "correct" views they want to convey.
After finishing the brief conversation with Ailly Emmanuel, Ronan looked at the time and was about to ask Connie to inform David to drive the car to the hotel door so that he could say goodbye and leave. Chris from Sony Columbia Pictures quickly came to him.
Chris and Ronan have known each other for many years, and hugged him directly and said, "Ronan, you have been so glorious recently."
Ronan smiled and said, "I have no scenery."
Chris pulled Ronan to a rest table and sat down, saying, "Isn't it a big deal for movies in Relativity after movies?"
Luo Nan shrugged slightly: "That was the success of the collective efforts of the whole company."
Chris said: "Even Sony Columbia Pictures' "007 vs. Casino Royale" has become the defeated man of "Superman"."
"You look for me..." Luo Nan asked deliberately: "Isn't it here to complain?"
Chapter completed!