Superhero movies and even superhero culture have been popular in North America for many years, and the audience here are very familiar with them. If you really want to rank many superheroes, Superman's fame and popularity will definitely rank first.

Especially when it comes to North America, Superman is simply synonymous with superheroes.

In the vast area across the Pacific Ocean, although Captain America's movie "The Invincible Detective" was introduced as early as 1948, most people actually came into contact with superhero movies. "Superman" starring Christopher Reeve.

In Zhengda Theater, one of the teenagers of that era had access to foreign films.

Superman and Supergirl, many people have had their first contact at Zhengda Theater.

Yes, there is also "The Lion of the Knight". I wonder if those who have watched this series will think the heroine looks very familiar when recalling it?

That heroine is the savior's fucking.

That's right, Sarah Connor! James Cameron's ex-wife!

Superman and Christopher Reeve were simply representatives of handsome foreign guys back then.

The guy wearing red underwear outside has caused a lot of trouble on the other side of the Pacific Ocean, and even caused a trend of wearing underwear outside after the 1970s and 1980s.

In the memories of many people who have watched the old version of "Superman" movie, the classic red underwear is as red as the rising sun, and it is so cool!

Even more older people may not know Batman, Spider-Man, and Iron Man, but they have almost heard of Superman.

This red underwear from Krypton is no longer a superhero in comics or movies, but has become a representative of a culture.

Nearly twenty years later, Superman finally appeared on the big screen again.

This son of Krypton will also face his old enemy, the big bald Lex Luther, on the screen again.

Warner Bros.'s investment and attention are huge, and he also invited Oscar winner Kevin Spacey to play the villain.

Someone once said that a world that needs superman is unfortunate because the people there need to be saved; a world that has superman is lucky because the people there will be saved.

Director Brian Singer has rich experience in shooting superhero movies and a successful resume.

Both "X-Men" and "X-Men 2" were written by this director.

Although there are some bad rumors on the set, such as harassing child actors who have played mutant teenagers, Bryan Singer's ability to direct superhero movies has been proven enough.

However, the difficulty of Superman movies is obvious.

Not only Superman, it is not easy to photograph any god in the world.

To put it in the description of a certain type of culture, it means that God cannot look directly at it! It cannot be described even more so!

Superman is so perfect! So perfect that he doesn't even have a personality!

Superman is too invincible. The power of flying and hiding the earth is invincible. The laser can spray fire and ice, and can even blow out the sun in one breath.

dc comics have long realized this, so they simply added the weakness of kryptonite.

Anyway, there is no specific and reasonable explanation, so Superman is afraid of Kryptonite.

His personality is not distinctive and his abilities are too comprehensive and powerful. In this era where personality is increasingly emphasized, he can exist as a god of humanity, but when he appears on the screen of the movie as a pop culture, the audience may not be welcomed.

Christopher Nolan has not really pulled Batman off the altar through "The Dark Knight". The master is still a god, not a person who takes the blame.

Without enough experience to learn from, the Superman created by Brian Singer will naturally not be Clark Kent who is looking for himself.

Superman was born in a specific cultural environment and has left a natural image for decades. His character, ability and growth experience are all marked by history.

No matter how the director shoots it, it cannot deviate from the original design.

Superman cannot be cynical like Iron Man, cannot be as introverted and arrogant as Batman, and cannot even be as violent as Hulk as he can't control himself.

But as far as Ronan is concerned, Brandon Rose's Superman fits the perfect image left by Christopher Reeve.

A man who always stands on the bright side, a perfect hero with all his strengths!

It’s just that the times are changing, and people’s aesthetic requirements have also been improved to a higher level.

In fact, it was not Superman who failed in this movie, but the audience had already changed, but Superman was still in the perfection of the past.

Why can "Iron Man" succeed? If you look for the reason, Tony Stark's odor is definitely one of the success factors.

Christopher Nolan dared to make such a high investment in "The Dark Knight" because he wanted to pull Batman off the altar.

Brian Singer may have realized that Brandon Rose's Superman is also more humane, but obviously not enough.

When the show ended, Ronan met Zach Schneider again, and couldn't help but think of the former "Body of Steel".

Although the film has different reputations and polarized evaluations, Clark Kent, who is looking for self, has indeed added a lot of highlights. In order to downplay the symbolic factor of Superman, Zach Schneider studied "The Dark Knight" and simply abandoned the name of Superman and named it directly after "Man of Steel".

Of course, what left the film the most impressive is the action scenes like the gods on earth, which often destroy towns and urban buildings.

In contrast, Marvel next door can only be regarded as a primary school student's appointment.

The benefits and disadvantages of doing this are obvious. Needless to say, everyone who has seen it is impressed by it; the latter brings great imbalance of abilities. The most typical point is that Superman is too strong for the entire Justice League. How can we balance everyone's abilities? How can we let Batman handle it?

Ronan doesn't need to worry about these things. What should be done in detail will probably fall on Zach Schneider's head.

Zach Schneider needs to take on this burden for Warner Bros. and DC Comics.

As the director supported by Ronan, Zach Schneider, without knowing it, bears great expectations for Relativity Entertainment and Marvel Entertainment - Warner Bros. and DC Comics must beat this good card!

Whether the new cards will be broken depends on future development, but the market response of the old cards is not good.

Since being a direct competitor to Marvel Entertainment and the Avengers program, Ronan has been paying attention to the market conditions of "Return of Superman" after attending the premiere.

The reputation of the media and film critics is not bad, and the freshness of Rotten Tomatoes in "Return of Superman" is even more than 80%.

Although it cannot be compared with "Iron Man", such a Rotten Tomato Index is definitely a relatively high in superhero movies.

However, film critics are ultimately separated from the first-tier market.

"Return of Superman" was released in North America for the first day, and it sat in the position of the single-day box office champion in line with everyone's expectations. It was just that the box office figures were a bit unexpected.

The film was only $18.03 million on the first day of its release in North America.

"Iron Man", ranked second, had only half of the box office of "Return of Superman" that day.

If it is placed on most films, the first-day box office figures of "Return of Superman" are not bad, but the investment in this film is too high.

The production cost alone is as high as US$270 million, or even more.

What about the promotional and distribution costs?

Although Warner Bros. has not announced it to the public, the scale of "Return of Superman" is no less than that of "Iron Man".

In the following two days, the box office of "Return of Superman" gradually declined. On Saturday, the box office fell instead of rising but falling, with only $16.31 million.

Three days after the first weekend, although "Return of Superman" won the North American box office championship unexpectedly, the box office figure was only 48.38 million US dollars.

"Iron Man" ended the momentum of box office successive titles in North America. In a way that conforms to the normal rules of popcorn movies, after two consecutive weekends, the box office has declined significantly this week, closing at $33.56 million in three days, falling second in the box office list.

Behind is "Ice Age 2" released by Twentieth Century Fox.

Faced with the North American box office of "Iron Man" released in the same month, which had a cumulative total of US$272.15 million, Superman was a completely failed return on the big screen.

According to the audience's reputation prediction, it is difficult for the North American box office of "Return of Superman" to exceed US$200 million.

The huge cost brings the same pressure on Warner Bros. and DC Comics Mountain to make a comeback.

Since the first-day box office in North America was released, it is not difficult for anyone familiar with the rules of the film market to draw a conclusion that "Return of Superman" will not have a box office tragedy, but it can bring huge losses to the producers.

There is undoubtedly a problem with Warner Bros. The film is not so much a failure in filming and production, but rather a failure in film preparation.

The relatively random choices in the early stage, and the continuous change of screenwriters, scripts, directors and actors later, all caused huge trouble for the project.

By the time Warner Bros. became aware of whether the project should be stopped, "Return of Superman" had already spent nearly $50 million.

In the face of huge investment, Warner Bros. had no choice but to explain to shareholders, the board of directors and the group company that the project must be completed.

So, the screenwriter, script, director and actors started to perform like a lantern again, which eventually led to the production cost rising to an astonishing number.

Compared with Warner Bros.'s repeated performance in "Return of Superman", James Cameron is a typical example of thrift.

“The Return of Superman failed, we had no other choice.”

In the Warner Building office, Kevin Tessulhara said to Charles Rowan with a serious face: "The old superhero movie can't continue anymore, we must make the same choice as Ronan Anderson."

Charles Rowan said: "Totally stop the superhero movie plan except Batman and Watchman, and do your best to operate our superhero movie universe."

"We have a preliminary plan," Diego Harris said.

Kevin Tesuhara made up her mind this time and asked: "The situation is obvious. Superman who just encountered the failure is not suitable. The realistic Batman is also not good. Are you sure?"
Chapter completed!