In 1978, George Lucas's "Star Wars" series emerged. For America, which lacks cultural heritage, it seems that it has found its own inheritance. In just over twenty years, everything related to Star Wars seems to have become an inseparable part of American culture and life.

Even Ronald Reagan's super trickery strategy is also called the Star Wars plan.

The audience in other film markets do not understand Americans’ obsession with Star Wars culture, just like Ronan cannot understand, is the Jedi fighting with a light stick that looks that good?

There is also the classical and romantic aerospace warships praised by the Americans.

If you change the background, it doesn't seem to be any different from the medieval gunboats in Pirates of the Caribbean.

Ronan couldn't understand, but countless Americans could understand and even became fanatical about it.

At the premiere, when cloned soldiers lined up and the iconic breathing of the Black Lord Darth Vadana came from the sound, the fans on the scene went crazy.

It is hard to believe that a movie character can cause such a sensation without having to feel it personally.

This is the charm of Darth Vader!

This is the charm of Star Wars!

George Lucas's series alone is enough to be recorded in Hollywood's history.

Ronan stood at the entrance of the theater, watching tens of thousands of movie fans, who were either dressed, held high, or swayed, and had more than one product closely related to Star Wars in his hands.

Not to mention the hardcore fans who are all wearing Black Lord suits.

As for lightsaber, it is a standard for movie fans.

Seeing all this with your own eyes is more intuitive than just sales data of more than $20 billion.

Not to mention that the "Star Wars" series can continue to shoot sequels, the peripheral products alone are worth planning for Relativity Entertainment.

Now, few people know that George Lucas intends to retire.

I never thought that George Lucas would not only retire, but also sell the Lucas Films that he built when he retires.

Ronan gained popularity with George Lucas a few years in advance, and did not ask for anything else. As long as George Lucas could give priority to relativistic entertainment under the same circumstances, it would be enough.

There may be many competitors by then, but the possibility of Di Baby is not very high.

"What are you thinking?" A nasal question sounded: "Ronan, why are you staring at daze here alone?"

Ronan turned around and looked, Sofia Coppola was coming, and immediately smiled and said, "I'm feeling the charm of Star Wars."

Sofia Coppola invited: "Go into the theater together?"

Luo Nan nodded slightly: "Then let's go together."

The two walked into the theater while chatting. Sofia Coppola and Relativity Entertainment collaborated on "Lost Tokyo" and were on vacation and were not in a hurry to see the next project.

Compared with ordinary directors, Sofia Coppola is more at will in her work, which is an inherent advantage.

Ronan went to say hello to George Lucas first and asked specifically: "George, do you really plan to end the Star Wars movie like this?"

George Lucas said bluntly: "According to my design, this is a story about the Skywalker family. No matter how long the story is, it will end."

Ronan sighed lightly: "Life without Star Wars movies is incomplete."

"There's no way," George Lucas said with a smile. "I'm old and don't want to endure the criticism anymore. It's better to end it here."

He turned to say, "It's a young man like you who is full of energy. It's rare that your animation studio's first feature film can be so successful."

Ronan knew he was talking about "Despicable Me": "How to say it, this is actually a way to get others' advantage. Before joining Relativity Entertainment, Chris Renard's team already had extremely mature concepts and technologies. What they needed was financial support and opportunities, and Relativity Entertainment appeared at that stage."

George Lucas is well-informed: "I heard from several old friends that someone in the Twentieth Century Fox might be unlucky for this."

Rona shrugged: "This is a problem with Twentieth Century Fox."

George Lucas couldn't help laughing and said, "The Despicable Me has shown me one thing, and there is another way to make animations in addition to Pixar."

"Hollywood movies always have to be diversified." Ronan said the truth: "This will make you more and more charming."

At Shahai Entertainment Animation Studio, a subsidiary of Relativity Entertainment, it truly implements Ronan's concept of animation film production: efficient production link control and precise control of costs.

For example, the production cost of "Despicable Me" is only $60 million, and if it is handed over to Pixar Studio, it is just enough for modeling.

Since the beginning of recruiting Chris Renard's team, the former Fox Animation Studio's team, Ronan has never thought of turning them into another Pixar studio.

Because this is obviously impossible, Pixar Studio's style and philosophy took twenty years to form.

Ronan, the animation studio of Shahai Entertainment, implements a simpler and more frugal concept.

Unlike Pixar Studios that focus on carefully polishing stories, Shahai Animation Studio is more focused on creating characters, especially the main characters that the audience focuses on. Create these characters and give them a distinct personality label, full of expression charm and entertainment fun, so that the audience can feel a sense of identity and intimacy.

Minions and Gru are typical.

Correspondingly, the story of "Despicable Me" can only be considered average, or even very old-fashioned.

As for the expensive animations, the difference is even greater.

In the animation screen, Shahai Animation Studio will never deliberately pursue the ultimate perfection, but will focus more energy and financial resources on the key points.

Compared with the more magnificent Pixar animation style, you will never waste your energy and time on other backgrounds or details such as water, hair, leaves, etc.

The reason why Pixar's hang-up is because of the technology and philosophy of the technology and philosophy are on the one hand, and on the other hand, it is also really expensive.

In contrast, Shahai Animation Studio is more commercialized and will strictly control the cost of the film when producing the film, ensuring the profit margin of the film while reducing the risk of investment.

This also meets Ronan's usual requirements.

For a long time in the future, Shahai Animation Studio will not have projects with a production cost of US$100 million.

Even Ronan George Clint and Chris Renard have reached an agreement to outsource some of the screen productions of the "Minius" movie and "Kung Fu Panda" to overseas companies to further reduce costs.

Ronan greeted George Lucas and took the initiative to come to the circle where the alumni of the USC Film Academy are located.

After greeting many people, Ronan specifically chatted with Robert Zemikis for a few more words.

"You haven't considered it yet, Robert?" Ronan asked directly: "Looking at Hollywood, I can't find a director who is more suitable for "Alice in Wonderland" than you."

Robert Zemikis smiled and said, "I want to take a while longer. You are asking me to end the holiday early."

The two were very familiar with each other, and Ronan didn't go around in circles and said, "This is a pure 3D movie, you can spread your ideas in 3D."

Robert Zemikis closed his smile and said seriously: "I have read the script and related plans. Ronan, if I want to achieve the results I expected, the project may require about $180 million in production funds."

This idea, if you want to shoot a real 3D video, you will definitely have to burn money. Ronan has been mentally prepared and said, "The production cost of 180 million US dollars can be borne by Shahai Entertainment, and there is no problem here."

Speaking of this, Robert Zemikis no longer hesitated and simply said: "Let your people talk to my agent about the specific contract. In principle, I agreed. I also want to shoot a more pure live 3D movie."

Regarding advanced film technology, Robert Zemekis, like James Cameron, is tirelessly pursuing the forefront.

Robert Zemekis went to find the agent, and Ronan ordered Connie, who was following behind, to provide feedback to George Clint.

"Hello, Mr. Anderson." The heroine tonight suddenly appeared in front of Ronan.

Ronan saw the other party's hand reaching out and gently snatched it: "Hello, Miss Portman."

The person who came to say hello was Natalie Portman.

Perhaps because of the relationship between long-term dieting and insistence on vegetarianism, Natalie Portman is very thin and can be called skinny.

This is not the first time Ronan has seen Natalie Portman himself, but it is not familiar.

"I really like the heroine in the Girls project," said Natalie Portman. "It's a pity that I didn't perform well enough to get this role."

Ronan smiled and said, "The setting of this character is not very consistent with Miss Portman."

Natalie Portman said: "Isn't this what the actors pursue when they play a role differently than themselves and experience a different life?"

This is very artistic, but unfortunately I am not facing the right person.

Ronan said: "From the producer's perspective, we must first ensure the audience's acceptance of the characters."

Natalie Portman was not stupid, but was very smart. He immediately realized that he had made a wrong attitude and quickly changed his attitude: "As the creators of the movie, we must all be responsible for the audience."

Luo Nan nodded slightly: "It's true."

Natalie Portman discovered that Ronan was different from what she expected. In order to avoid negative effects, it was enough: "Mr. Anderson, every actor in Hollywood is looking forward to working with your company, and we hope that we have opportunities to cooperate in the future."

Ronan shook hands with her and said goodbye.

There is no doubt that this is a very smart girl.
Chapter completed!