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Chapter 569 Trouble in the Cinema

After staying in Relativity Entertainment for nearly an hour, Shirley Lansing took the initiative to leave, and kept talking about cooperation from beginning to end, as if he was a friend of Ronan for many years, and Paramount Pictures and Relativity Entertainment were strategic partners.

Ronan sent Shirley Lansing away and called Mark Randolph directly to learn more about the competition between Netflix and Pepsi.

Netflix's Internet leasing business has caused a huge impact on entities like Pepsika. Especially since Netflix has developed rapidly last year, the strength of the two companies has begun to reverse.

What are the attitudes of Viacom and Summer Redstone?

Luo Nan was not very worried. The support behind Netflix was far less than that of now, and he just fell down on PepsiCo. With the support of Relativity Entertainment, this process will only be faster.

But there are some things that have to be guarded against.

Ronan asked Connie to check out Paramount Pictures' recent entanglement with DreamWorks.

On the other hand, Robert Eiger's team is still negotiating with Yijiang Film, but the progress is not very good.

Fortunately, Lionsgate Pictures is not the kind of wealthy company. After the bidding reaches about US$340 million, it no longer rashly increases its price.

At the same time, there was a bad news coming.

Several small theater chain companies refused to enter their own theater chains on the grounds that "The Passion of Jesus" was suspected of slandering religious history.

"Sorry, Thomas." Hodel of Derbychi Theater Company was full of apology and said to Thomas, the director of the theater distribution of Embassy Films: "After the trailer of "The Crucifix" was released, the theater received protests from many movie fans and churches. We are a small regional company and cannot violate the demands of local audiences and public opinion. We are very regretful and can only give up the film "The Crucifix"."

Thomas's face did not change, and he felt a little unhappy, saying, "Hodell, are you sure you want to reject the films of Embassy Pictures? This is an important project pointed out by Mr. Ronan Anderson."

When Hoddle heard the name Ronan Anderson, he almost shook, but when he thought of some pressure, he said: "We are not a big company like the four major theater chains. It is too regional. If we don't pay attention to the public opinion in the local market, there will be no room for survival."

"I understand." Thomas nodded slightly, then sighed, meaningfully: "In this era, there are still commercial companies that cannot match profits."

Hoddle opened his mouth, not knowing what to say.

Thomas's face suddenly became cold: "Since that's the case, we have nothing to say." He stood up directly: "In the future, "Spy Shadows 3" and "Pirates of the Caribbean 2", I guess you don't want to cooperate with Relativity Entertainment."

After saying this, Thomas didn't even give him a chance to reply and left.

Hoddle sat there and shook his head repeatedly, suddenly regretting giving up "The Passion of Jesus", but when I think about it carefully, I feel a little lucky. This movie does not have many special effects and is not very commercial, so it will definitely be a big hit at the box office?

Let’s wait and see, without having to bear huge pressure, you can also see the development of the situation. Even if the movie has a big box office reputation, you can follow up in time. At worst, you can bow to Relativity Entertainment.

No one wants to be unable to make a profit. This time I pay back the favor, so I don’t have to think about it so much in the future.

Thomas met several representatives of theater companies in a row, not each of them was like Hoddle.

People from New Mexico's Big Rock Entertainment are carefully considering the pros and cons.

"Felipe, although you have less than a hundred theaters, you have always been happy to cooperate with Embassy Films." The films produced by Relativity Entertainment have been selling well, giving Thomas enough confidence: "This time, for some inexplicable reasons, it is disappointing and heartbreaking to refuse Embassy Films' films to your theaters."

Hearing this, Felipe was a little helpless and could only say: "Just this movie, how should we cooperate later."

Thomas smiled: "Continue to cooperate? Haha... Felipe, do you think that movies launched by Relativity Entertainment, films released by embassy films, and projects promoted by Mr. Ronan Anderson will lack theater screenings? Let me remind you that last year, that is, in 2003, more than a dozen movies released by embassy films failed at the box office?"

Felipe was speechless, and the movie launched by Relativity Entertainment is simply synonymous with making money.

Thomas said: "This year, in 2004, Embassy Pictures launched more videos. If Jushi Entertainment does not release it, we will not force the cooperation between Embassy Pictures and Jushi. "

"This..." Felipe thought of the performance of Relativity Entertainment last year, heard more films this year, and fell into hesitation: "Thomas, we never said we would cut off cooperation with Embassy Pictures."

Thomas looked at him and just smiled.

The four major theater companies are strong, so Embassy Film Industry must be easy to negotiate, but small companies like Jushi Entertainment...

Felipe measured back and forth in his mind.

Thomas said casually: "Let's compare the income the video brings to you."

How to compare? Box office is the most intuitive data. Although cinemas do not fully expect box office revenue, the basis of the sales revenue is customer flow, and the box office directly reflects the amount of customer flow.

The pressured company has not had a box office hit for several consecutive years? Where is Relativity Entertainment? The momentum has become increasingly fierce in recent years.

Who has the grudge against large incomes in business?

After a few minutes of consideration, Felipe made a decision: "Sorry, I apologize to the Embassy Films here. Because of my shortsightedness, Jistone Entertainment almost lost one of its most reliable partners. Thomas, I here guarantee that all the theaters under Jistone Entertainment will screen "The Crucifix" on the premiere day. We will... no, we will sign an official screening agreement this afternoon!"

Thomas immediately smiled and stretched out his hand, saying, "Happy cooperation."

Philip quickly reached out and held Thomas's hand hard: "Happy cooperation!"

Later, Thomas met with several people from small theater companies. Some, like Jushi Entertainment, continued to cooperate with Embassy Films, while others were on the wait-and-see attitude.

The recent information was quickly summarized to Ronan, and Ronan was not surprised because Connie got some information.

In the office, Connie stood across from her desk and told Ronan: "Recent headhunting incidents in Relativity Entertainment, many small theater chains have refused to screen "The Crucifix". Although there is no clear evidence, there are all Paramount Pictures behind it."

Ronan was not surprised: "Paramount Pictures, ha...Sherry Lansing is such a good friend."

Connie also said: "Paramon Pictures is mainly aimed at DreamWorks at this stage. Judging from the news from multiple aspects, we are just secondary goals."

Ronan nodded slightly. Some of the six major companies have targeted Relativity Entertainment. It is normal at this stage, and it is Paramount Pictures, a subsidiary of Viacom.

Netflix and PepsiCo are currently competing with each other to a heightened level.

Connie's words continue: "Originally, Embassy Film has won nearly 3,400 theaters to open paintings for "The Crucifix" in North America, but due to the impact, many small theater companies have given up on our films. Director Thomas of Embassy Film has done a lot of work, which has changed several companies. Currently, there are about 3,000 theaters to open paintings in "The Crucifix"."

"Not much." Ronan is not afraid of competition, but also any competitor: "No matter what pressure those companies are under, as long as the box office of "The Passion of Jesus" is booming, they will take the initiative to beg to return to the ranks of screenings."

US law does not allow film companies to operate theaters at the same time, even if they hold shares, they are not allowed.

The relevant bills have been implemented for decades. Even though traditional large companies still have a certain influence on theater companies, this influence cannot withstand the temptation of profits.

This is not an era of barbaric growth. The game needs to abide by the minimum rules, especially when the opponent is strong. If you use methods other than the rules, you have to take advantage of the risk that the opponent will also use methods other than the rules.

Ronan is not worried about the theater, nor is he worried about the trouble caused by the headhunting of Paramount Pictures. Perhaps in the eyes of outsiders, Relativity Entertainment is a new company, and there must be many internal problems. Poaching some personnel will inevitably cause internal problems, which will affect the company's development.

These are indeed likely to happen before Robert Iger enters Relativity Entertainment, but Robert Iger has made very effective adjustments and management of Relativity Entertainment in the past two years, so there is no need to worry about the problem that some middle-level personnel companies will not work.

"What's going on with Paramount Pictures and DreamWorks now?" Ronan considered that Paramount Pictures had reached out and had to slap back, otherwise Relative Theory Entertainment would be weak, and other companies that were watching like wolves and tigers would definitely follow.

Connie said: "Paramon Pictures is pressing DreamWorks step by step. In addition to increasing the commission rate for the release of "World War" with DreamWorks some time ago, it has recently made consecutive moves and purchased some shares of DreamWorks from several small shareholders of DreamWorks. It is said that they are still in contact with Koreans. Koreans are quite dissatisfied with Spielberg because of the issue of DreamWorks distribution channels..."

Ronan understood: "Paramount Pictures is preparing to swallow DreamWorks, Spielberg's life is not easy."

"It's very sad." Connie said simply: "Spielberg hasn't appeared in public for a long time."

Ronan nodded slowly: "I understand."

He picked up the phone, dialed Robert Eiger's number, and spoke for a long time.
Chapter completed!
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