Before the launch of "Beauty and the Beast", Relativity Entertainment conducted a large number of market and audience surveys. Most fans have extremely beautiful memories of the animated feature film from the early 1990s.

Disney animation back then was really successful. The animated version of "Beauty and the Beast" was already the feelings of countless people.

This reality is set in front of Relativity Entertainment, which determines one thing: it is better to copy and copy it than to further adapt it!

Since fans are not satisfied with the adaptation, it is better to restore the fans' childhood memories of the original animation as much as possible.

It is also to satisfy the feelings of movie fans, isn’t it?

Well, these are nonsense, and all are for commercial gains after all.

But the original animated feature film has a huge influence. It is the first animated feature film in Hollywood to be nominated for the Best Oscar for the Oscar movie, and it is also the first animated feature film in North America with a box office of more than $100 million.

With such a natural and huge advantage, it is impossible for Relativity Entertainment to give up without using it.

The pre-sale results before the release of "Beauty and the Beast" were in full swing, and they won a very impressive number at the North American midnight show of $16.3 million.

This can rank among the top five in the box office of the North American midnight event!

Therefore, it is natural to top the North American box office rankings on Friday.

The first day of the film's painting in North America, it earned $63.78 million in 4,220 theaters!

The box office exploded on the first day!

This achievement also proves that Relativity Entertainment has achieved great success in the commercial operation of "Beauty and the Beast".

As for business, innovation may not be a good thing, and conservatism may not be a bad thing.

In Hollywood, a movie industry circle that watches everything about money, "Beauty and the Beast" can already be included in the ranks of successful movies.

Relativity Entertainment invested a total of US$250 million in this project, including production costs and promotional distribution costs, which is of course not innovation and film art.

In the face of such a huge investment, innovation and film art can only stand aside, and are not even worth mentioning.

So, a record-breaking movie appeared.

"Beauty and the Beast" won the championship with a shocking start, and earned $172.54 million in 4,220 theaters!

This surpassed the opening weekend results of "The Dark Knight" last year, setting a new North American weekend box office record!

At the same time, "Beauty and the Beast" was released simultaneously in most major overseas markets, earning US$182.03 million in the first weekend.

In just three days after its release worldwide, the total box office of this live-action fairy tale movie exceeded US$350 million!

Not only the box office, but the audience reputation of the film is also good overall.

According to the Emasore survey, the first-day ticket buyers gave "Beauty and the Beast" an average rating of "a". Among the audiences on the first weekend of this film, as estimated by Relativity Entertainment, female audiences account for an absolute majority, accounting for nearly 70%.

Another major movie fans rating, Imdb scored 7.9 points after the first week, and the audience's reputation was high.

With a high audience reputation, coupled with the large-scale promotion and distribution of "Beauty and the Beast", as well as the family theme attributes, it is not a problem for North America's box office to triple the box office in the first week. Forecast data from various aspects shows that the final box office will inevitably fall above 500 million US dollars.

Relativity Entertainment's most conservative estimate is that the North American box office alone can recover all the investment in "Beauty and the Beast".

As popular as the box office, the movie's peripheral products were also popular. In a weekend, just a few sets of Bell's skirts and red capes, Relativity Entertainment increased its revenue by nearly $30 million worldwide.

In particular, Bell's iconic yellow dress has become a popular product all over the world.

The movies are so popular, not as good as skirts...

Relativity Entertainment's series of crazy actions have also attracted a lot of criticism.

"This movie is really too ordinary, with dull performances, lack of shock in visual effects, and the costume design is too traditional. The whole movie is exactly the same as the cartoon, and even the lines have not changed. It's better to watch a cartoon."

To a certain extent, this is not wrong. A mediocre work like "Beauty and the Beast" that has no innovation has triggered global box office.

Relativity Entertainment won this investment of hundreds of millions of dollars in the least risky and safest way.

At the same time, the advertising patch "Beauty and the Beast" "Cinderella" also won countless attention. The gorgeous blue dress and gorgeous pumpkin cart in Sendrira attracted the attention of countless viewers.

Similar to "Beauty and the Beast", the filming of "Cinderella" this time is infinitely close to the widely circulated fairy tale version.

Xiandrira won't be scheming bitches to throw shoes.

All characters around Cinderella, evil stepmother, two bad sisters, fairy godmother, and handsome prince will all appear. Classic elements in fairy tales include pumpkin carriage, gorgeous dresses, crystal shoes, classic drag moments, and gorgeous royal dances.

Lily Collins, a famous Hollywood star, played Sinderella in the movie "Cinderella" in Relativity Entertainment.

"Live-person fairy tale movies will be released at a rate of one year or every two years."

In the office of Relativity Entertainment, George Clint told Ronan about the relevant situation in this series: "Based on "Maleficent", based on "Sleeping Beauty", Angelina Jolie has officially signed a contract with the company, and the actor of Sleeping Beauty has also been selected. Caa recommended Julia Roberts' niece Emma Roberts to Sandhai Entertainment. The director and I think she is the candidate for Princess Arrow."

Ronan nodded slightly: "I have an impression of Emma Roberts, just make a decision. The film will be released until 2010, right?"

George Clint replied: "Yes, the live-action fairy tale movie released next year is "Cinderella", and in 2010 it is "Maleficent". He thought for a while and further said: "Aladdin is also ready to start preparations, and Guy Ritchie has been finalized as director. In addition, Jon Favreau promised to direct "Fantasy Forest", but he will have to wait until he completes "Iron Man 3".

Ronan reminded: "You can also prepare in advance for "The Little Mermaid" and "The Lion King".

"The script adaptation has begun," said George Clint.

These projects can last until 2015. If it goes well, others such as Rapunzel, Pokémon, Tarzan of the Apes, etc. can continue to shoot live versions.

Of course, "Tarzan of the Apes" should be more cautious. Rosa Caraciolo and Roco Chifferti have filmed a very classic version.

Next is "The Little Mermaid", which will never be stained in the hands of Relativity Entertainment.

This is simply a joke. Who can imagine that the heroine in a work written by a Nordic writer in the 19th century would be a black man?

What were Uncle Hei and Aunt Hei doing at that time? Either playing mud in Africa or becoming slaves elsewhere.

The little mermaid dyed black, Andersen's coffin lid, can't even suppress the moon when it pulls to the earth!

Perhaps the mermaid in Disney became a scavenger.

Think about the male protagonist who was scared away after Disney confirmed the black heroine at that time...

If this can reflect fairness and justice, why not let a white man play Black Panther?

As for "The Legend of the Wind", it is not difficult for Relativity Entertainment to find a young actress with Indian descent in Hollywood.

"Mulan" is still no longer in Ronan's plan. Such a film is not necessarily a good thing to shoot in Hollywood, and it is very likely to damage the company's brand image that has been created on the other side of the Pacific for many years.

To be precise, the shooting became more oriental and the North American market prospects were worrying; the shooting became more western, so it would be better not to mention it.

Just like Ronan would not allow Marvel Entertainment to adapt any film and television works about Shang Qi, the character Shang Qi was founded in the decades. The previous comics themselves had problems, and no matter how they were adapted, there would be controversy. It would be better to be the character that does not exist.

When Marvel is rampant, it is not difficult to create a new Oriental superhero character in the comics, such as creating an Oriental Superhero League, with members including Cauldron, Monkey King, Nezha and Erlang Shen.

The commander of the team can be handed over to the Black Cat Sheriff.

To be honest, many heroes in the East have a wide influence over those of Marvel's comic superheroes. If they can plan and shoot carefully, they will naturally have a huge potential audience. As long as the movie is well shot, there will be no worries about no consumers.

There are many people in North America who don’t know the superheroes in Marvel comics, but how many people in the East don’t know those heroes that are widely circulated?

Speaking of "Journey to the West", how many film and television companies and crews have been supported?

There are also some fine movies, such as the Great Sage and Nezha.

The audience there is actually very tolerant of domestic movies. As long as they really shoot with their heart, even if they are not particularly outstanding, they will have many supporters.

Such a good environment is much more relaxed than Hollywood.

Therefore, once high-quality domestic products appear, the audiences there will always support them with great strength and turn into tap water.

What a blessing this is for Oriental movies.

Of course, bad movies should be scolded.

How many good subjects and characters are there? The final shots are inappropriate, such as the Golden Cong Shengshen and the like.

It can be said that the East has a huge and profound cultural heritage, and it has more themes and roles to do than Hollywood, and it is not lacking in enthusiastic audiences.

Besides, this is a film market destined to become the world's largest capacity.

Under Ronan's influence, Relativity Entertainment has always attached great importance to the market there, so Relativity Entertainment will not touch the sensitive points of the audience or the market there.

There are so many countries around the world and there are so many actors in Hollywood, and some of them can be villains in movies.
Chapter completed!