When it comes to the name James Win, the first thing North American movie fans think of is horror movies and "Saw", and even the nickname "Father of Chainsaw" that is widely circulated on the Internet.

Without any comment, Wan Ziren has already had a relatively large influence among North American horror movie fans.

Since the trailer was released, "Luxing" has attracted much attention from horror movie enthusiasts.

On the last weekend of August, "Luxing", which costs only $1.5 million, was released in North America.

The cost of watching the production alone is that this horror film can be described as a small production among small productions, but the investment of more than 3,500 painting theaters, and the investment of only 4,000 copies made the Embassy Film Company spend 4 million US dollars.

This is still some theaters have replaced digital projection equipment, denying that copy investment will be higher.

In addition, the $8 million publicity investment can only be said to be average for films released at this scale.

Before "Luxing" was officially released in North America, there was a small premiere.

Because during the publicity, the Warren couple, the real supernatural investigation experts were introduced early, and the small premiere of "Landing" was directly placed in Bridgeport, Connecticut, where the New England Supernatural Society and the Warren Supernatural Museum are located.

In the promotion of Embassy Films, Ed Warren and Rowling Warren were portrayed as the most outstanding experts in the field of soul and demonology in North America in nearly 50 years.

This is a country where theism is deeply rooted in people's hearts. The experience of the Warren and his wife inevitably attracted the attention of a large number of supernatural enthusiasts.

The promotion of Embassy Films is inevitably exaggerated, but even the church admits that the Warrens were repeatedly summoned by the church to investigate some evil spirit phenomena in North America.

In addition to the formal promotion of the film, these have also become topics that people talk about.

On the day of the premiere, thousands of movie fans gathered near Bridgeport Grand Theater, mainly supernatural fans and fans of Wan Ziren.

That’s right, as a director, Wan Ziren also has a relatively firm supporter group.

To be honest, the film "Landing" doesn't seem very special at first glance. The family happily lives in a new house and suddenly encounters a strange spirit. The plot of such a haunted house seems to have no new ideas worth paying attention to.

However, when its director was James Win, many horror movie fans were full of expectations.

Driven by Embassy Film and Relativity Entertainment, Wen Ziren has not been low-key at all in recent years. The name of "Father of Chainsaw" can spread, which is enough to illustrate many problems.

The "Saw" series has indeed won many fans for Wan Ziren.

Every year when Halloween comes before winter, countless horror fans are looking forward to the release of the new work of the "Saw" series, and even when it becomes a cultural phenomenon, a considerable number of North American fans and media are talking about the name James Win.

Wan Ziren has already pioneered a horror movie path that belongs to him. When people think that the closed horror movie is just that, he brought the famous movie market of the "Saw" series, and did not continue to be attached to the old capital of this series, but continued to explore the horror movie path.

In this "Landing", Wan Ziren has an idea of ​​the spirits in the supernatural space, and the environment like the old house has the flavor of "Saw".

Usually, directors who become famous will also bear the burden because of this, but this problem does not exist for Wan Ziren. He became famous for "Saw" and is still constantly trying new ideas for creating horror movies.

Driven by Embassy Films, "Luxing" participated in the screening session of the Cannes Film Festival in the first half of the year. Like "The Millionaire in the Slums", which won nothing at the film festival, it received widespread praise from the media. The film's clever use of sound effects and photography has been highly recognized at the technical level.

Therefore, James Wen also waited for the time being when the autumn horror movies were crowded, and presented the audience with a classic haunted house horror movie.

The most outstanding passage in the film is undoubtedly the beginning and end of the "soul-conjuring" ceremony. The Warren and his wife, who have no religious and scientific roots, will make the audience question their somewhat unrealistic "soul-conjuring" like the male protagonist, but the supernatural phenomena that do not require scientific explanations are enough to surprise those who are accustomed to horror movies.

If you like the horror effect of ghosts that appear inadvertently and exert harsh sound effects, you will ignore the rationality of the psychics' methods of summoning souls and just fall into the supernatural world covered by a secret net.

James Wen is from Asian origin and is well aware of the essence of Asian horror culture. He covers the structure of European and American horror films on the appearance of the film. However, the movie itself does not discuss too much about the personality, psychology, religion and other routes that are common in European and American horror styles. Instead, it enlarges the world of ghosts and uses a fascinating image to reproduce the world of hell that is terrifying. Especially the passage of Rowling Allen leaving the real world to search for the soul of the lost child in the underworld. The hell is shrouded in a white fog, and the ghosts he encounters are also cold and numb, and the full Gothic style is vividly displayed on the screen.

As the real beginning of the "Horror Movie Universe", there is another mission in "Luxing" that leads to the subsequent series.

So, at the end of the film, the Warrens received an invitation to a speech from a university.

Behind the main creator's subtitles, there is an easter egg, a footage shot of a pseudo-documentary, which looks like a clip taken from an old videotape, and a clip of the Warrens giving a speech in a university auditorium.

In their speech, the Warrens focused on a case of their so-called real experience - the haunted incident of the Perron family in Rhode Island!

This is laying the foundation for next year's "Soul Conjuring"!

Before filming "Luxing", Wan Ziren once told Ronan that horror stories must first scare themselves!

Therefore, "Luxing" was born and successfully achieved success after its release, continuing the tradition of horror film success for Relativity Entertainment.

On the first weekend of North America, this horror film was sold for $31.22 million in 3,560 theaters.

On the same weekend, Lionsgate Pictures also produced and released, and "Dull of Juma" starring Christian Bale and Russell Clowe was released.

But this classic old brand of remake did not shine with new brilliance because of the two first-line stars. Instead, it fell into amid criticism. It only earned 13.03 million US dollars on the weekend of painting.

"Luxing" easily surpassed "Dull of Juma" and topped the North American box office rankings.

In just three days, Relativity Entertainment regained all the investments in "Luxing" with just one market in North America.

The income brought to Relativity Entertainment after this film can basically be included in the ranks of profits.

As we all know, low-cost horror films often win the market but lose media opinions.

But "Luxing" won a lot of praise for James Win in the media.

Like the New York Times, they think that the film is "crazy, scary, and creepy."

Other media have also had many positive comments such as "the description of evil spirits is enough to scare the audience" and "not showing off blood and conquering the audience with the atmosphere".

"Entertainment Weekly" even praised: Although "Luxing" is a typical ghost movie, it contains amazing scenes that we have never seen in the past decade.

I have to say that James Win has extremely outstanding talents in horror films.

Speaking of horror movies, I believe everyone has a special experience related to it. As an important part of the movie genre, horror movies have functions that cannot be replaced by other types of movies. Through psychological and visual stimulation, they help the audience to enjoy various inner emotions.

Almost everyone who often watches horror movies have a consensus, that is, horror movies have obvious regional characteristics. For example, Asian horror movies represented by South Korea, Japan and Thailand are often good at creating a horror atmosphere. Often, a sound effect can scare people so hard that they dare not breathe. They are "heart-willed".

European and American horror movies represented by the United States often emphasize visual horror and stimulation. Bloody and horrible scenes often scare people, which belongs to the "kidney-traveling school".

As for Eastern horror movies, those that can be screened in theaters must be returned with various scientific explanation reasons such as "neuropathy fantasy", which is a typical "approaching science school".

"Entertainment Science", which probably bears many of my friends' childhood horror memories, is scarier than the oriental horror films screened in the theater.

When the horror film style has basically become a template, Wan Ziren avoided the traditional horror plot and instead expressed the actions and expressions that the audience would see in the horror scenes in the story to use the actors.

In "Luxing", in addition to abandoning the traditional method of plasma stimulating vision, Wen Ziren also added many new horror primary colors to build a new game rule in the supernatural world - summoning the dead with the soul.

This approach is rare in horror movies, and more importantly, James Win has also achieved great success.

The success of "Luxing" has set a good start for the "Horror Movie Universe" project.

Relativity Entertainment also took advantage of the success of "Landing" to promote a wave of "Soul Conjuring", which made many movie fans remember the name "Soul Conjuring".

A real horror movie never has inexplicable effects from beginning to end, and strange things pop up all the time to scare people.

Whether watching a horror movie is good or not, creating a horror atmosphere is an important criterion.

Wan Ziren will inevitably leave a strong mark in the entire history of Hollywood horror movies.

Since the schedule was selected at the end of August, there was no particularly powerful film after "Luxing" and it has maintained a relatively stable box office trend in North America. The box office fell less than 40% in the second weekend of North America, and the second weekend won the second North American box office championship with US$1,875.

Just ten days after its release in North America, the box office of "The Hidden" has accumulated as much as $55.12 million, more than thirty times the production cost of $1.5 million.
Chapter completed!