Chapter 132 Sneakers endorsement (pink setting sun trumpet
The game was a week later, and fans could only suppress their temper when they were looking forward to it.
However, compared to fans, the sneaker brand company can't hold on to it first.
Walker's sneaker endorsement contract was signed after the draft, and he signed UA for 4 years and 10 million.
Tang Tian hasn't received a sneaker offer yet. He is a second round pick, and he hasn't played in the game yet, which is also expected.
However, he has been very popular recently, so the sneaker brand companies are naturally a little unable to sit still, and they have started to offer quotes one after another.
Tang Tian was not in a hurry and asked Fei Gen to discuss it first. The principle was basically only one, the years were as low as possible and the amount was as high as possible.
In addition to not selling shoes insiders, what is considered a comparison is not about strength, but popularity.
The same No. 1 pick is also a defender. Wall won a contract of 25 million in five years and 25 million, but Ross only had 1 million in a year, because Wall was much more popular when he entered the league than when he first entered the league.
Tang Tian only needs to operate his popularity, and with the Asian market behind him, the contract amount even has a chance to exceed most first-round picks.
Feigan was still talking, and Tang Tian was not in a hurry.
A week later, he appeared at the Drew League scene with Walker and Thompson.
In the second match between the two sides, James did not keep his strength at the beginning and finally scored super data of 40 points, 7 rebounds and 10 assists.
However, Tang Tian did not match James in this game, and he saved his energy on the defensive end. He scored 21 points in his tacit cooperation with Walker. His performance as a second-round pick also amazed the whole game again.
Carl is quite powerful. The short video edited together by editing three points together, Tang Tian gives people the feeling of Reggie Miller in the video.
After the video was posted, it triggered social media again and received nearly 2 million likes.
I don’t know when the new season will start, but Tang Tian has become the first rookie to become popular first.
James stopped playing Drew League after a game, but Tang Tian and his team continued.
As a time traveler, Tang Tian knew very well that James' joining the Drew League was just the beginning, and the addition of Kobe and Harden was the real climax.
"There is a breakthrough in the negotiation of sneakers contracts." At this moment, Feigan also came to Los Angeles, bringing good news to Tang Tian.
“Now there are two companies willing to offer more than one million endorsement contracts, and they both agree to two-year contracts.”
Tang Tian’s approach to accumulating popularity, coupled with Fei Gen’s ability, the second round pick’s million-dollar endorsement contract has turned directly from a dream to reality!
"Which two?" Tang Tian asked.
"Nike, and Peak."
"Pick?" Tang Tian asked in confusion.
Since Nike missed Yao Ming, it has invested a lot in Chinese players. It is not surprising that it offers a million-dollar offer, it’s just Peak?
But it is normal to think about it carefully. In recent years, Peak has relied on playing Rockets and has successively signed Scola, Landry, Lowry and other players, but these are all role players, and none of them can really give them brand influence.
Tang Tian is a Chinese, and it is a new attempt for them.
"Yes, the two companies provide cash contracts with the same amount, 2.6 million yuan in 2 years." Feigen nodded and also praised the classification of endorsement contracts for Tang Tian.
The endorsement contract for sneakers is divided into three gears.
The first gear is the signature sneaker contract. It has brand signature sneakers and is the brand image spokesperson. There are only seven people in the league now: Nike's James, Kobe and Durant; AJ's Paul and Anthony; Adidas's Rose and Reebok's Iverson.
The endorsement contracts of these people vary, but each one is sky-high.
The second level is cash contracts. This is also the contract that most players in the league currently have. Take the lottery show as an example. The current market is generally signed for 3 to 4 years, and the annual salary is generally between 200,000 and 700,000 yuan. Of course, there are exceptions. Nike gives Irving to 30 million for four years, and UA gives Walker to 10 million for four years.
As for the third level, it is purely a commodity contract. This is the lowest level, which is basically equivalent to a sneaker company providing players with shoes for them to play on the court. The value of sneakers is generally between 5,000 and 10,000 US dollars, and there will be no cash.
After Feigan finished speaking, Tang Tian knew it was basically right in his mind, and what he got was the second level.
"My personal suggestion is to choose Peak better. Of course, the final decision is in your own hands." Before Tang Tian could speak, Feigen offered on his own initiative.
Feigan's behavior was a bit abnormal, and Tang Tian looked at him with some confusion.
"Pick is your country's brand, and the Chinese market is also promising. If the cooperation is good, you may be able to have signature sneakers in the future." Feigan explained.
Tang Tian nodded, Feigan's words were correct.
Among the Chinese basketball players who have gone abroad, only Yao Ming and Yi Jianlian are popular players, but both of them are big men, and the big men's sneakers are generally unsold.
He is now losing weight and playing against the striker. In the Asian market, it is indeed of great significance. Having signature sneakers will be a natural thing.
"Sign Nike." However, after careful consideration, Tang Tian still gave himself a choice.
"Why?" Feigan looked at him in surprise.
"Nike will also have signature sneakers." Tang Tian replied calmly.
"No, Don, this is different. Nike's competition is too great. If Peak develops in the future, he will give you the same amount of money." Feigan persuaded.
"No, I've made a decision." Tang Tian said, he had his own ideas.
The advantage of Nike compared to Peak is that it is an international enterprise and will do better in promotion. Of course, the more important thing is money. Perhaps the first and second contracts Peak can give Nike similar contracts, but when it comes to a contract of hundreds of millions of yuan, they cannot give it.
This is also the reason why most superstars in the league choose large companies such as Nike and Adidas.
There is no need for him to go against the current in this regard. All he wants is to make more money and get more krypton gold value.
"Don't think about it anymore? I chatted with people from Peak Company and knew that they invested a lot in scientific research..."
"I know." Tang Tian interrupted Feigan's words. The latter's initiative today was too abnormal.
"Dan, our domestic businessmen have a bad habit. They like to give gifts when discussing business. They shouldn't use this trick to you, right?" Tang Tian asked.
"No, no, I said just now, I just gave suggestions. The specific choice depends on your own." Feigan said immediately.
"Well, that's good, just choose Nike." Tang Tian said with a smile.
He asked Feigan just now, if it were ordinary Americans, he would have jumped up and said, "Why do you doubt me? You are trampling on my personality." You should know that Americans are quite sensitive to this area.
But Feigan didn't, which means he probably guessed it.
Fagan is indeed greedy for money.
Chapter completed!