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Chapter 937 Shocking the records of the industry

At 9:30 am, Su Ning Yigou's turnover officially exceeded 100 million yuan.

At 12 o'clock, Su Ning Yigou's turnover exceeded 400 million yuan.

At 6:00 p.m., Su Ning Yigou's turnover exceeded 600 million yuan.

At this time, Su Ning Yigou's headquarters had completely become a sea of ​​joy.

Although most customer service staff are still busy communicating with consumers on the computer and patiently guide them to eliminate all kinds of worries and distrust of e-commerce, there is a wave of excitement and carnival everywhere in the air.

Today's results can be regarded as a miracle in the history of China's home appliance sales.

In just less than a day, it was just a website, and it actually had sales of up to 600 million yuan. Even Su Ning's own people were involuntarily shocked when they saw this number.

At this time, not only the major demanding electrical appliances, such as TVs, refrigerators, washing machines and other air conditioners, have almost completely sold out, but many of the long-standing stock products, which are recognized as difficult to sell in traditional home appliance markets, have been successfully sold under the huge discount range today, realizing the conversion of funds.

Especially as summer approaches, it is the peak season for air conditioning demand. In today's day, Su Ning Yigou sold 48,000 air conditioners of various brands. This data even completely shocked major air conditioners. Although Su Ning, as a domestic home appliance giant, has maintained a good cooperative relationship with them for so many years and has a huge sales volume, it has never been so crazy. Even in the hot summers of previous years, sales have not reached such a high level.

There is also a very strange phenomenon today, which is also talked about. After 15 pm, almost all the popular products on the page were sold out and entered the pre-sale mode. But even so, it still cannot withstand the enthusiasm of consumers. Even if it is just pre-sale, they chose to wait for today's extremely affordable price. The most exaggerated one is air conditioner. The air conditioner of a certain brand and a certain model is too popular. The scheduled delivery time is even scheduled to December half a year later. But even so, consumers still pay and place orders as if they were one after another.

In fact, the crazy thing for consumers is not unreasonable. After all, the price of various home appliance shopping activities launched by Su Ningyigo today is simply irresistible for consumers, especially some high-end products, such as large-size TVs or high-end air conditioners, which even have price cuts of thousands of yuan. It is really jaw-dropping, making them feel that the originally unacceptable luxury goods seem to have reached a point within reach, which makes them finally choose to place an order after careful consideration and entanglement.

But even with such a price, Su Ning still has a very objective profit margin. On the one hand, the e-commerce mall has a cost advantage that traditional stores cannot match. In addition, many high-end products have a huge profit margin. Coupled with today's huge volume, Su Ning Yigou still makes a lot of money even if it seems to be a big discount.

At 0:17 am on June 2, Su Ning Yigou officially announced through Leku's official Weibo: During this home appliance carnival shopping event, Su Ning Yigou officially launched the first day of its launch, with a 24-hour turnover of more than 750 million yuan, and the first-day orders exceeded 300,000!

Originally, Su Ning Yigou's online event was maintained with strong attention, both in the industry and major media. As soon as this news came out, it suddenly shocked the entire home appliance circle, making people stunned and wondered if they had hallucinations.

It has earned 750 million yuan in sales in 24 hours, which is definitely a record that has never been seen in the history of China's home appliance sales.

"This is impossible!"

When the news reached Huang Yu's side, this was the first thought that flashed through Huang Yu's mind.

This is 750 million, not tens of millions. Compared with the current more than 700 stores in Guoliang nationwide, but with very few sales, Su Ning Yigou's carnival this time is simply a naked ridicule of Guoliang's strategy.

What is more stores? My number of stores is not as large as yours, but we still have other ways to make up for this gap. At this time, Su Ning used such a result to tell Huang Yu.

"Hmph! Even if you can sell so many home appliances, I want to see what method you can use to deliver them to customers!" Huang Yu thought in his heart as if he was a little unyielding. This was the only psychological comfort he could find at this time.

Huang Yu's statement is not without reason. You must know that such a huge order, tens of thousands of goods, and most of them are large and large objects with large size and weight, is a very stressful thing for any express delivery company. It is definitely an extremely test of transportation capacity to transport these goods to customers in a short period of time.

Not only that, the home appliance industry is different from other express delivery products, and home delivery is a must, because consumers have no way to take home appliances home by themselves.

In this way, it is an extremely huge challenge for any express logistics company. This is also the reason why b2c in the home appliance industry has always been unpopular. It is because the lag of logistics has limited its development.

Because since its launch, Su Ning Yigou has been promoting the next-day service concept, so those industry peers who cannot make fun of them have achieved extremely shocking results in Su Ning Yigou's home appliance carnival shopping activity, they can only focus on Lejie and want to wait to see Su Ning Yigou's jokes at this point.

So what if you have so many orders? If you cannot deliver them to users in time, Su Ningyigo's success is still a joke. What qualifications do you have to brag about your achievements if you can't even achieve the service promise you promote?

Even if there is only a little flaw, at least at this time, it will give them a little psychological balance in their hearts so that they will not be envious, jealous and hateful.

Not only these competitors, even Zhang Jin himself, after spending the extremely surprising when he first received the news, he also turned his worrying eyes to Lejie. He knew that whether Lejie was powerful was directly related to whether Su Ning Yigou's first shot could be fired this time. For a moment, everyone's focus was focused on Lejie...

The second update today!

Thanks to the book friend "Dongfang Shanggong" for the 500 starting point coin, the helm leader "having a good name to change life", the book friend "Mother 1" 100 starting point coin rewarded with warmth and bowed to thank you!
Chapter completed!
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