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Chapter 914 The speaker has no intention, the listener has the intention

I have to say that although I have always been very proud of my own products, after all, it is the capital for me to make a fortune, but when I saw the luxury cars in front of me, I couldn't help but feel envious from the bottom of my heart.

After envying, there was an extremely strong sense of inferiority.

Can you really get involved in high-end products like this? Thinking about the words Bai Ningyuan had said before to acquire them. Before, they were indeed a little excited and wanted to implement them tomorrow. But now when they are really standing in front of these high-end brands, their minds suddenly calmed down and their hearts were inexplicably vain.

Whether it is Qirui or Jili, the gap between the brands in front of you is so big, just like a gap between heaven and earth. What's more, none of the brands in front of you has a history of decades and have a considerable reputation among global car companies. And companies that have just been established for ten years, if you want to acquire them, it sounds like a toad that wants to eat swan meat.

Before this was actually taken, Yin Tongyue's heart was already vaguely retreating. Li Shufu was better. After all, he had already had the intention of acquiring Volvo since a long time ago, so when he looked at the Volvo products that shone with sparkling light not far away, his eyes were almost unable to pull them off, and his whole mind was attracted.

Bai Ningyuan was also standing there, looking at the luxurious camp that was gathered in front of him, and he also felt a lot of thoughts in his heart, but more of them were still a little sad.

Now Volt is a world-leading car brand with its several brands, especially luxury brands such as Volvo, Aston Martin, Jaguar and Land Rover, but it will soon fall into a trough.

The destructiveness of the American subprime mortgage crisis is definitely second to none. During this economic crisis, a large number of companies went bankrupt or were on the verge of bankruptcy. Especially car companies like Volt and General Motors, in addition to car sales, various financial businesses are also one of their important sources of economic resources. Therefore, the impact of the subprime mortgage crisis is much more serious than other industries. General Motors directly applied for bankruptcy protection and relied on the tough support of the American government to reap assets.

The group, divesting bad debts only made a comeback. Chrysler was acquired by Italy's Fiat. Although Volt is the only manufacturer that survived tenaciously among the three major American auto manufacturers, his life is not much better. By selling off many brands in his hands, he persisted like a hero cutting off his arm. First, Aston Martin, then Jaguar Land Rover, then Mazda and Volvo, and finally made every effort to build the "one Volt" strategy.

From peak to trough, it only took a short one or two years to make people sigh at the unpredictable market.

"By the way, can we really do it? Why am I a little unconfident now? After all, the gap between us and them is not a small part!" At this time, Yin Tongyue suddenly turned his head and said to Bai Ningyuan and Li Shufu beside him with a wry smile.

Li Shufu did not speak. At this point, his mind was much stronger than Yin Tongyue.

After all, Yin Tongyue was moved by Bai Ningyuan, while Li Shufu had this idea himself.

Because the person in charge has different personalities, the endings are different.

In the process of the development of China's automobile industry, in the first decade, Qirui became the leader of domestic brands with the sales of low-end products. In the next decade, Jili, who digested and absorbed a lot of Volvo technology, emerged as a sudden force and gradually became one of the most anticipated domestic brands in China. On the contrary, Qirui was lost in the process of development.

"Don't worry, don't look at them now, but this is just the surface. In fact, a few of these high-end brands are not losing money? I believe that Volt is actually very confused in her heart. After selling it, I finally bought it to improve the brand's style. I am really unwilling to accept it. If I don't sell it, I will lose money year after year, even the wealthy Volt is a little unbearable. Now it's okay to be a good year. When the economic crisis really breaks out, you can see that they can continue to hold on?" Bai Ningyuan shrugged his shoulders and replied casually to Yin Tongyue.

Bai Ningyuan's words are not aimless. Although Aston Martin, Jaguar, Land Rover and Volvo are all high-end luxury car brands that are well-known around the world, in fact, due to limited sales and self-held value, these brands are almost in a loss state every year, and the losses are not a small number. This can be seen from the annual financial report, and the economy continues to decline, so Volts' sale is also an inevitable choice. This can be seen from the announcement of the sale of Aston Martin last month.

So in Bai Ningyuan's view, it is not an impossible question for Volt to sell these brands, but a question of when.

Hearing Bai Ningyuan's words, Yin Tongyue's mood seemed to have calmed down, but his eyes were still a bit skeptical. However, thinking about this acquisition, Qi Rui would face a situation where he raised funds everywhere, which made Yin Tongyue feel a little excited.

Although many things were really beautiful that night, after calming down during the day, I kept the current good situation tightening my belt, which made Yin Tongyue, who was used to living a smooth life, naturally felt guilty. After all, the old saying goes well, it is easy to go from frugality to extravagance, but it is difficult to go from extravagance to frugality.

Yin Tongyue chuckled and did not answer anything else, but stood there alone, looking at the bright luxury cars in front of him, dazed intently, not knowing what he was thinking.

However, Li Shufu stood beside Bai Ningyuan, kept pointing at the xc60 being exhibited there, and smiled and said something softly to Bai Ningyuan. However, at this time, Yin Tongyue was immersed in the world he was thinking and did not pay any attention to this.

If he saw Li Shufu's mind was so firm, he would not have hesitated any more at this time.

"Just you said, the economic crisis has begun to spread across the United States, and Volt is about to usher in his difficult time. So at this time, should we consider a acquisition?" Li Shufu asked softly to Bai Ningyuan, his eyes flashing with a gleam. He had been waiting for this moment for a long time.

"No, it's not the time yet!" But the next second, Bai Ningyuan's answer made the spirit in his eyes dim, almost without thinking. Li Shufu subconsciously asked Bai Ningyuan: "Why? Didn't you say before that now is a good time to acquire these brands?"

"Yes, I did say that before, but there are some things. It is difficult to acquire Volvo's business before selling Jaguar and Land Rover!" Bai Ningyuan looked at Li Shufu and said softly.

Facing Li Shufu's somewhat puzzled look, Bai Ningyuan did not mean to keep it indifferent, because his relationship with Li Shufu is much closer than Yin Tongyue, so he didn't hide it. He said directly: "Volvo and Jaguar Land Rover are different. Jaguar Land Rover have typical British descent, and the fields they are good at are niche models after all, while Volvo is different. This is a global brand, occupying a place in Europe, America, Asia and the Pacific, and has a high-end positioning of a luxury brand, with a set of appearances.

For a complete product line, it can continue to bring cash flow. More importantly, Volvo has more technology and Volvo has not been fully digested. Although it is profitable now, Volvo's losses are much more than Jaguar Land Rover. However, in Volvo's internal positioning, Volvo has more market potential than Jaguar Land Rover. Without any necessity, they will not choose to sell Volvo. At least, they will have to wait until after Jaguar Land Rover is sold and the economic situation still cannot be alleviated, so they may consider this issue!"

After hearing Bai Ningyuan's words, Li Shufu nodded thoughtfully.

"Mr. Li, be careful, wait patiently, and don't wait for too long!" Bai Ningyuan patted Li Shufu's shoulder, but this action seemed a little ridiculous when it fell into the eyes of others.

Bai Ningyuan, Li Shufu and Yin Tongyue were chatting here about the acquisition issue, and they didn't notice it at all. Their conversation was heard intermittently by those who were interested, and a huge wave was stirred up in their hearts.

Zou Yong turned around carefully so that Bai Ningyuan and the others would not notice his traces. After he got away from them, he let out a long breath, with a look of shock on his face.

Before, Zou Yong, who was determined to target Bai Ningyuan, saw Bai Ningyuan and Li Shufu and others leave, quietly followed them. When the three of them were giving advice in front of the Volt exhibition area, some words were heard intermittently into Zou Yong's ears. Even though most of the time, due to the noisy environment, he could not hear anything, but the news that the three of them were preparing to acquire Jaguar Land Rover was heard in his heart.

Although Qirui and Jili are at the forefront of domestic brand sales, in Zou Yong's eyes, they are still just gangsters and can't get on the table at all. But now, these gangsters are actually plotting to attack the nobles. This world is really crazy!

But...in this case, can he use this news and do something?

For a moment, Zou Yong, who had a smug smile on his lips, fell into deep thought...

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