The popularity of "Where Are We Going, Dad" not only made Leku Entertainment awesome, but also made those advertisers happy.

Among them, the program's title advertiser Yili Milk Powder, with the sponsorship of "Where Are We Going, Dad?", their product attention has been increased to a higher level, and it can be said that they have made a lot of money. For them, this title sponsorship of up to 140 million yuan is undoubtedly a very wise choice.

Similarly, the Frog Prince, who was sponsored on the show, instantly became famous again.

One of these two brands is just a few years old and is preparing to expand ambitiously, while the other is a brand new probiotic fermented yogurt drink that Wahaha Group will launch this year. After the broadcast of "Where Are We Going, Dad", these two brands have also become a hit. Parents all remember the cute kids in the show, drinking it happily, and using the close-up scene of the Frog Prince.

In 2006, the star effect in the minds of Chinese people was still relatively strong.

With the good start of "Where Are We Going, Dad", after Leku Entertainment received 160 million yuan in premiere and replay copyright fees from Mango TV, the advertising fee sharing will be included in the account in the near future.

Just for advertising fees, Leku Entertainment once again recorded nearly 70 million yuan, which was the first large-scale profit after the New Year.

In this era of lack of entertainment, just like Running Man, the popularity of "Where Are We Going, Dad" has its unique factors, so Bai Ningyuan has never doubted this. After watching the ratings data of the premiere and verifying his ideas, Bai Ningyuan no longer paid attention to it. After all, how to maintain and increase its popularity, there will naturally be professional employees in the company to operate it, and he doesn't need to worry at all. Now, he might as well devote all his time and energy to the upcoming final exams.

For Bai Ningyuan now, he is no longer short of money. For him, wealth is just a string of numbers. Even if he does nothing now, all the companies are bankrupt. Just relying on the cash he has on hand and the real estate he has purchased before is enough to make him live leisurely for several lifetimes. Because of this, making money is just a habitual action. After all, who would think that he has too much money? He usually enjoys his life more.

In his opinion, discussing future development with a group of subordinates in the company is life, and having fierce negotiations with others on business cooperation is life. In college, enjoying the tension before the exam is also life.

He was reborn to enjoy life, not to become a slave to money.

But soon, Xiao Jun's arrival broke Bai Ningyuan's enjoyment.

Bai Ningyuan hung up the phone, then looked helplessly at Xiao Jun standing at the door of the study room. After a long time, he stood up and walked forward with a wry smile: "It's just like reading a book quietly. Oh, you can't make me quiet at all!"

Hearing Bai Ningyuan's complaining words, Xiao Jun's face suddenly showed a look of embarrassment, and then smiled at Bai Ningyuan and said, "That's right, I'll send you an invitation letter!"

After saying that, he took out a golden invitation letter from his bag, and explained in an ordinary way: "Do you still remember the small and medium-sized entrepreneur summit last year? This year it has been renamed and became the China Entrepreneur Economic Cooperation Forum. This is an invitation for you..."

Bai Ningyuan took it from Xiao Jun and saw a few bright red characters on the cover with the Chinese Entrepreneur Economic Cooperation Forum. After opening it, he saw his name in the most conspicuous place.

Okay, after changing the name, I suddenly felt that my personality was a little higher.

In fact, Bai Ningyuan was not interested in this kind of cooperation forum. He participated in it once last year. The process made him feel a little bored. But in a blink of an eye, he thought about it. Many of his business this year seemed to be related to last year's forum, such as acquiring some of Yiche's shares, such as cooperation with Lianfake. What's more, Bai Ningyuan immediately faced the promotion of the NaZhuo system, so hesitated for a while, and Bai Ningyuan finally took it from Xiao Jun.

"Can you bring someone else in this invitation letter?" Bai Ningyuan asked Xiao Jun. Because he had made a decision, Bai Ningyuan began to plan for this.

"You can bring someone, who do you want to bring in?" Xiao Jun asked Bai Ningyuan in confusion.

"Ji Zhengzhen, we will release a new mobile phone this year. We need to lead Ji Zhengzhen to collect and cultivate some connections, and see if we can find a few more partners to cooperate!" Bai Ningyuan pondered for a moment, and said directly without hiding his intention.

After hearing Bai Ningyuan's words, Xiao Jun didn't say much. He realized that in this year's Lo International's plan, the mobile phone business should have a considerable weight.

"Okay, I remember the time. In the future, just let my subordinates come here directly. There is no need to go there, which makes me look like an alien now!" Feeling the strange gaze of the people around me looking at the pair of Xiao Jun, Bai Ningyuan said to Xiao Jun with a smile.

Xiao Jun was not the kind of person who was good at talking. After answering, he hurriedly left, leaving Bai Ningyuan standing there, and looked at the invitation letter in his hand again. After a long time, he took out the phone and called Ji Zhengzhen. After the phone was connected, Bai Ningyuan directly spoke: "Are you okay around the 15th? If there is nothing to do, come to the capital. There is an entrepreneur economic cooperation forum here. You and I will participate. If time allows, try to come one or two days in advance!"

Ji Zhengzhen on the other side of the phone was obviously already familiar with Bai Ningyuan's direct style. After taking a look at the schedule on the wall, he responded and talked to Bai Ningyuan about his recent work situation and ended his call with Bai Ningyuan.

Ji Zhengzhen looked at the phone in his hand and showed a helpless look on his face. He had just returned from Beijing and had not yet realized some of the related matters of this group's year-end meeting. He had to go to Beijing again in a few days. It seemed that he was born to be tired!

However, no matter how much he complains, from Bai Ningyuan's phone call just now, Ji Zhengzhen could also feel that Bai Ningyuan values ​​himself. Thinking of this, he is also full of confidence and hope for his future career...

The second update today!

Thank you to the deacon for his kindness of "giving a good name to change life", and bow and thank you!

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