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Chapter 316

"Are there any more than this price 730,000?"

The host's constant excitement came from the stage, and many merchants under the stage unconsciously wiped the cold sweat from their foreheads.

Originally, many merchants were prepared to soar in the price of advertising space, but when they really saw this crazy price, they were still a little moved.

In just 10 minutes, the price had risen to 730,000, which was more than double the price of the last bid.

Those merchants who had lost before were all swallowed with difficulty when they saw this terrifying price.

"750,000!"

After a little silence, a merchant finally raised the sign and added the price again.

Everyone subconsciously turned around and recognized that the one who just quoted was Dove, the famous chocolate company.

In the next quarter, in addition to the New Year, it is Valentine's Day. As the most sales moment of the year, Dove spared no effort to promote himself. The alumni website with many student resources is naturally the resource that Dove must obtain.

After winning Valentine's Day, we won the sales for the whole year!

"750,000, Dove Company bid 750,000~" The host's excited voice came again from the stage, constantly stimulating the surging blood in everyone's bodies.

“770,000!”

As soon as the host finished speaking, the voice of a quote came from the corner. The representative Dove, who had bid before, subconsciously turned his head and saw the logo of the company, his face suddenly looked a little ugly.

The price just revealed was Ferrero, who is also a chocolate giant.

Ferrero entered the Chinese market lately, while Dove entered the Chinese market in the early days of reform and opening up. Because the taste of domestic chocolate was too unpalatable at that time, Dove immediately became popular in China. Especially in recent years, Dove's main target market was the young women, and these people, their couples and spouses, were the main groups for buying chocolates. Therefore, Dove has almost occupied the throne of the leading chocolate market in recent years. According to incomplete statistics, Dove currently has a brand share in the Chinese chocolate market as high as 20.5%, making it difficult for other competitors to match.

Compared to Dove, Ferrero was a little slower. When they entered the Chinese market, the Chinese market was already a slash. Under this background, because Ferrero did not build factories in China, and his understanding and grasp of the structure, circulation system, food culture, consumer behavior and psychology of the Chinese market was not comprehensive enough, and the market price was 30%-50% higher than similar competitive products, their market share was pitifully low.

As a veteran chocolate giant from the Apennines, how could Ferrero tolerate such cold treatment? So they desperately wanted to surpass Dove and seize more customer resources. Because of this, facing the alumni website advertisements with a large number of young people's resources, they would never allow them to be snatched away by their competitors.

The following time became a price war between these two chocolate giants, and other merchants could not enter it at all. The price of the advertising space was rising like a rocket, and soon reached a very terrifying level.

When the price was finally frozen at 930,000, Dove's representative hesitated for a moment, but in the end he did not raise the bid again. Ferrero, who was willing to do anything, became the winner of the last laugh.

When the price settled, the entire banquet hall was already in full swing. This price not only exceeded the price of Leku Video Network, the last investment promotion conference, but also brought the price record to a new level.

It is worthy of being a veteran chocolate giant and a global brand known for its high-end luxury. It is indeed a wealthy person. When the host announced with an excited look that Fereiro had successfully captured the advertising space of the homepage of the Alumni Network in the first quarter of 2005, the audience also heard warm applause.

Generally speaking, at this point, the investment work in the morning was basically over. However, before Sun Ting came on stage, she announced another news, and immediately dropped a heavy bomb among the merchants again: During the afternoon investment promotion process, the advertising space investment will be launched for "Spaddle Kart", which is about to start closed testing.

Leku Interactive Entertainment is crazy about money!

Almost all the merchants on the scene had the idea that a broken online game would even be used for advertising?

But when Sun Ting showed all the advertising spaces to everyone, everyone suddenly realized that they could still play like this, and there were some advertising companies with keen sense of smell, with a look of consciousness flashing across their faces.

The closed testing session of "Karts" will launch six racing maps in different environments. The investment this time is three spray-painted advertisements for racing body, track billboard advertisements, podium advertisements, etc., with a total of 10 advertising spaces.

After Sun Ting finished explaining all the advertising positions on the big screen, the merchants below were suddenly moved. This Leku Entertainment has indeed studied the methods of making money to the extreme. Before this, there was never an online game company that dared to play with its own products like this, but these advertisements were naturally implanted in, especially the body decals, which are the tradition of racing advertisements such as F1, and therefore will not cause any disgust to players, and can play a propaganda role in subtle influence.

Really clever!

When Sun Ting announced that the morning session was over, many businesses present did not rush to leave, but suddenly surrounded Sun Ting and consulted Sun Ting about the relevant situation of the "Kart" advertisement. Many people hurriedly contacted the company to report the situation after the consultation.

After dealing with the consulting merchants, Sun Ting looked at the empty banquet hall and couldn't help but look tired in her eyes. However, thinking about the achievements made this morning, a charming curve appeared on the corner of her mouth.

After sufficient communication with the technical department, the video decal advertisement for Leku Video Network adopted the billing form that Bai Ningyuan mentioned, and the rest were some ordinary second-level page advertisements. Therefore, relatively speaking, in the afternoon investment promotion process, the advertising investment promotion of "Sun Pao Kart" was the focus. This morning, it just released the news, which caught the merchants off guard, but for them, it was also a surprise. So Sun Ting could foresee that at the afternoon investment promotion conference, many companies that were not very interested in Leku Video Network will make efforts on "Sun Pao Kart", and then there will be another life-and-death battle.

After a simple rest, the afternoon investment promotion process slowly started with everyone's anticipation...

Today's first update, please subscribe, please, please collect, please!

May has passed. With the support of all the friends, the results of this book are much better than the previous one, which is also a kind of affirmation to me. Thank you here. However, May has just passed, and the enthusiastic June has begun from today. In the new January, I hope everyone will support it more vigorously!

Thank you to the book friend for his "style too far away" and "Nido 150" for his kindness, and bow to thank you!

Next chapter at 14 o'clock, Happy Children's Day, all friends!
Chapter completed!
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