Boss Ma took a deep breath of cigarettes, felt the smoke filling every cell in the alveoli, and then slowly spit it out.

"Boss, our environment is very difficult now. The event at Tesco Mall has just been completed. Jingdong Mall has announced the launch of the first home appliance festival. It is obvious that this is just a vent of its anger, and it is just coming to us." Ying Zhang, CEO of Tianmiao Mall, said indignantly to Boss Ma.

Anyone who encounters such a thing will definitely feel panicked.

Under the pressure of the boss, I spent almost half a year to build the mall and complete the preliminary investment and other work. Everything was ready, and I was waiting for the scheduled day to go online to pick up customers. Everything was planned, but no one expected that before the announcement of the official listing, the Tesco Mall suddenly held a grand promotion.

This promotion is not uncommon in the e-commerce field. Even for modern sales companies, it has become a normal practice to have activities every week and every month. Therefore, at first, everyone at Alibaba did not take Tesco's activity too seriously.

No matter what, even if Tesco has developed very rapidly in less than a year since its establishment, it has even reached a point where Boss Ma feels a little headache, but in their eyes, Tesco is still just a newcomer in the e-commerce field.

It takes less than a year, so what kind of storm can it cause?

However, reality gave them a heavy blow. When the person in charge of Tesco Mall faced the media, he proudly announced that the mid-year sale of Tesco Mall had a turnover of more than 20 billion yuan, not to mention the people of Alibaba, even Boss Ma himself was stunned and then his face was thrust with a toothache.

On Double Eleven this past six months ago, Alibaba's turnover of 3.3 billion has made them feel very proud, but now Tesco has increased this data by 7 times.

This is a huge number that makes people look desperate.

Before Tianmiao was officially launched, she suffered an extremely heavy blow, and even made the morale of the entire team look like she was in a slump.

Many people suggested postponing the launch time of Tianmiao to avoid the shadow brought by Tesco. However, Boss Ma was stubborn and eventually maintained the launch time at the original time against the opposition.

Well, since the boss has said that, then they are naturally not worth anything to say, they just need to follow the boss’s decision.

However, before everyone could recover from the shadows brought by Tesco, Jingdong suddenly announced the launch of the event, which undoubtedly gave Tianmao everyone a combo.

Although Jingdong started out in 3C in recent years and expanded to the home appliance and comprehensive fields, the strongest ones are still its home appliances and 3C, and the development of other comprehensive categories is weaker, but because of the previous forced squeezing of consumer demand at Tesco Mall, Tianmiao originally placed his hopes in the home appliance field, but who would have thought that Jingdong would jump out at this time and get into a thrust.

This is very embarrassing.

You should know that when Tianmiao was first established, she regarded home TV as an important area for her own revenue generation. After all, compared with snacks, clothes, etc., air conditioners, color TVs, which cost several thousand yuan, the profit margin is obviously higher and it is easier to create beautiful sales data.

However, in the field of home appliances, Tianmiaotong has been operating in this field for many years and is deeply rooted in Jingdong, which is not a match of the same magnitude at all. Therefore, under Jingdong's attack, it can be imagined that Tianmiao's plans in the field of home appliances can also be described as failure.

How could it be not frustrated?

The people who were entrusted by the company with countless hopes and wanted to open up a new situation and were ambitiously preparing to start a career have encountered these blows one after another. If it were some people with a glass-hearted heart, they would have been unable to stand it. Even if the hearts of the people present were extremely strong, they would still feel depressed.

That's why Ying Zhang, who came to Boss Ma in anger, came to complain in front of him.

"This kind of thing was not beyond my expectations." After smoking silently for a long time, Boss Ma pressed the cigarette butt in his hand into the ashtray, and then said lightly in the smoke envelope: "Although we have not announced the incident of Tianmiao Mall to the public before, it seems that this is not a secret for Tesco and Jingdong people, so they can carry out such activities so accurately at this time node, which is obviously prepared."

Hearing Boss Ma’s words, Ying Zhang did not make a sound, obviously agreeing with Boss Ma’s judgment.

"As for the environmental issues you mentioned..." When he said this, two glints flashed in Boss Ma's eyes, and his whole body also had a look of unanimous and arrogant look: "Previously, Taobao was deeply trapped in the quagmire of counterfeit goods, and the strong rise of Tesco Mall, the environment we faced was already very bad, so now the difficulties facing Tianmao's just now are not something that is difficult to understand. No matter how bad it is, how bad it can be? But we cannot lose our enterprising spirit because of the bad environment. Why does the company still launch the Tianmao platform with Taobao? Isn't the company afraid of overlapping and wasting resources? Isn't it to open up the current situation? If the company had been smooth sailing before, you still need to work hard to build this Tianmao Mall to do?"

Hearing Boss Ma’s questioning like a cannon, Ying Zhang, who was standing in front of him, couldn’t say anything after a long time. He seemed to have noticed a mistake in his mentality. He lowered his head and did not dare to look at Boss Ma.

At this time, Boss Ma stood up, walked to Ying Zhang, patted his shoulder: "Ying Zhang, you are also an old man from Alibaba. I have always been very optimistic about you, because you have ideas and a fighting spirit, so I let you be the person in charge of this sweet cat. The current environment is relatively difficult. The days that were smooth before have long been gone. What we are facing is an era of packs of wolves. If we show a look of fear, we will not be left with food by our opponents. Only by using it and fighting without fear of challenges can we gain a foothold in the future. So, don't be discouraged, roll up your sleeves and work hard..."

Ying Zhang looked at Boss Ma with a bold face, and suddenly his heart became hot...

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