Something happened to Tesco?

Bai Ningyuan was slightly stunned at first, with an obvious look of surprise on his face, but then his face darkened.

Although Bai Ningyuan was more open-minded about Tesco's attitude, and it was best to succeed. Even if he failed, there was nothing wrong with anyone launching a product and service for the purpose of failure. Besides, since the Spring Festival, Tesco has always performed very well, so Bai Ningyuan couldn't help but pour more expectations into Tesco.

But now, something happened.

"What the hell is going on?" Bai Ningyuan was also quite concerned at this time. Judging from Zhang Yan's performance just now, things were probably still very troublesome.

"Just just called me and said that someone on Weibo revealed that the imported milk powder purchased from our Tesco Mall was a fake, and has been reposted and commented a lot. There are doubts about the authenticity of the products sold in Tesco Mall everywhere on Weibo." Zhang Yan said to Bai Ningyuan concisely.

"Fake it?" Bai Ningyuan's brows frowned immediately.

I didn’t expect that I just teased Taobao for too many high-quality copycat products, and now this is happening on my own platform.

March is coming soon, and it is not long before 315. At this critical moment, any news about counterfeit and shoddy can stir the sensitive nerves of the majority of users and netizens. The same is true for the media, so this Weibo post about Tesco Mall selling counterfeit imported milk powder caused such a sensation.

"Is that a fake milk powder there?" Bai Ningyuan asked Zhang Yan first, which was particularly important.

"Our products are purchased through formal channels and are directly supplied by the manufacturer. All links are under monitoring. Such problems will not occur. Moreover, the subordinates mentioned that they have conducted detailed inspections on this order and confirmed that there are no problems in each link." Zhang Yan said to Bai Ningyuan with a firm face.

After confirming this, Bai Ningyuan couldn't help but breathe a sigh of relief, and the biggest stone in his heart fell down: "It can't be true or fake, and it can't be fake. As long as there is no problem with our products, everything will be easy to say."

"But what we are facing now is that once this public opinion has been formed, no matter what we say, the public may not believe it, and it will greatly affect a considerable number of potential users, which is quite unfavorable to the development of our platform." Zhang Yan said with a frown.

Of course, Bai Ningyuan also understood what Zhang Yan was worried about. It was the eve of 315, and all media outlets widened their eyes in order to catch a few typical reports at this time. All the merchants were also facing a great enemy, fearing that they would be caught. At this time, a small matter might turn into an uproar.

More importantly, the lack of credibility has become a problem for the entire society. No matter how you defend it, the people often do not believe it. They are more willing to believe in the "conspiracy" in their speculations.

Conspiracy theory is the deduction of skepticism, and the source of reality is information asymmetry. The means of maintaining conspiracy in the hypothesis are usually deception, that is, using and amplifying this asymmetry makes it impossible for people to make rational judgments, and even doubt the entire real world.

Humans are born to be suspicious animals, but they think they are very smart, thinking that "everyone is drunk and I am awake alone" and "only I will not be deceived", so now, represented by the Internet, it can be said that there are all kinds of rumors.

Even before, Lo International's products have always been known for their credibility and quality, when things happen, the public will deliberately not see this. In their eyes, there are only things that make them feel angry.

Now, Tesco Mall has developed in full swing with its previous Spring Festival and Valentine's Day activities. If it is affected by the counterfeit incident, its upward momentum may be aborted and will never recover from it.

Bai Ningyuan may not care much about the development of Tesco, but for Zhang Yan, Tesco is also her hard work, and it is the responsibility given to her by Bai Ningyuan. She is unwilling to let down this trust in her.

"And we had just harshly criticized Taobao for the counterfeits. As competitors, now that we have such a thing, it would be strange if they don't take any harm. With their help, this matter may turn into a big event." Zhang Yan's face was full of worry.

It is easy to hide from open guns, but difficult to defend against hidden arrows. Sometimes, what is more terrifying than public opinion are those invisible black hands.

Bai Ningyuan also thought of this.

The market is so big that it is impossible to allow more people to come and divide the cake, so almost all the people on the table are trying their best to use various means to squeeze out the people around them from the team that divide the cake. Originally, the thriving development of Tesco platform was to sacrifice the interests of other competitors. Now that they have encountered problems here, it would be strange if they don’t take this opportunity to make trouble.

The incident has just begun. I guess they have not yet exerted their efforts. After they exert their efforts, it will probably be a hot topic.

However, Bai Ningyuan is quite experienced in this kind of thing.

"In this way, let your subordinates contact the user immediately, ask the situation in detail, and then respond according to the specific situation. As for public opinion, I will call Tong Weizhi and control the public opinion on Weibo first. As for the media, you ask the public relations department to try to go public relations as much as possible. Also, you should also pay attention to censorship in the circle of friends. Any negative comments involving this matter must be blocked by technical means." Bai Ningyuan thought of a solution in a short period of time.

Although the Internet claims to be free, absolute freedom often brings more problems, especially in terms of speech. Even when Bai Ningyuan expressed it to the outside world, Lo International's products are open and free, but he is very clear that in the face of such an incident, if the topic is allowed to ferment, it will eventually turn into an uncontrollable end.

Therefore, it is very necessary to implement necessary control over the remarks you can control in advance, at least not let those rumors affect and mislead more uninformed people, and to keep the incident within a range to the greatest extent.

Zhang Yan nodded. What Bai Ningyuan said was basically all the thoughts of going with her, so the two of them didn't care about anything else, but called separately and conducted remote control and commanding the matter at the airport...

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Chapter completed!