But is Qian Zhengqing so easy to surrender?

Obviously not. If so, he wouldn't have fallen from a high place and ended up now.

After the initial discomfort, he quickly cheered up and met Bres's gaze again. After a moment, he paused and said to him: "Okay, Mr. Bu, I admit that I am a little anxious. Maybe in your eyes, this phone is not perfect enough, but this is when you stand from the perspective of a developer, and I am from the perspective of an ordinary user. In my opinion, it is completely unnecessary to spend a lot of effort to improve some things that users cannot see at all. It is waste of time, energy and financial resources, and it is not good for consumers. What affects whether users can buy it is one of the price, the second is the appearance, and the third is the performance. Under the premise that the performance is not much different, the first two aspects are the most important, so what you call sculpting is completely wasting everyone's time!"

Qian Zhengqing's words naturally revealed his business philosophy.

Hearing Qian Zhengqing's words, Bres was slightly stunned at first, and then a thoughtful look appeared on his face: "It turns out that Mr. Qian is thinking about this, okay, then I will tell you in detail why Mr. Qian should postpone it for two or three months before going public. The reason is very simple, that is the cost!"

When Qian Zhengqing heard this, he showed a few unexpected expressions on his face, temporarily restrained his momentum, and then quietly waited for Bres to say the rest.

"Mr. Qian, do you know how much our mobile phone costs now?" Bres looked at Qian Zhengqing and asked calmly.

"This..." Qian Zhengqing hesitated for a moment. Although he knew electronic products, he was not proficient. Moreover, after formulating the development policy, he did not take the daily affairs in the company very seriously. On the one hand, he believed that he had a specialty in his profession. On the other hand, his express delivery company, like his own son, had to deal with joint suppression from Guoliang and his partners. This alone had already made him run away.

"The cost of our mobile phone is more than 2,600 yuan. Even if we carry out large-scale production in the later stage, the cost of raw materials and labor can be greatly reduced, but the cost is still more than 2,000 yuan. What was the price we agreed on at the beginning? That's right, 1999, that is to say, in the early stage, we were actually losing money!" Bres explained to Qian Zhengqing.

"Is this your theory?" Qian Zhengqing couldn't help but look surprised when he heard this. He didn't expect that the cost of the mobile phone in front of him was so high. No wonder the smartphones of major brands are all a bit outrageously expensive, and the price is very uncommon, and there is a cost to shackle here.

At this time, Qian Zhengqing also remembered the development methods and marketing strategies that Brais had told him before.

"That's right, that's it. The cost of electronic components has a time life. The later, the lower the price. There is a huge difference between the price half a year ago and the price half a year later. In other words, we were completely losing money in the early stage, and completely spreading the barley brand and using the current losses to exchange for future profits. According to my general estimate, we were completely losing money in the first four months. In the next four months, due to the cost drop, we had a slight surplus and could gradually smooth out the previous losses. From the eighth, we had a slight surplus due to the cost decline.

We officially entered the profit period from the beginning of the month, which means that half or even 2/3 of our sales are not profitable, and the real profit is at the end. According to this concept, the later we go public, the less losses in the early stage will be. In addition, the production of Futukang needs further adjustment and improve yield rates. These can be some important measures to reduce the previous losses." Although he has already said it once before, after the atmosphere eased, he calmed down and said it again to Qian Zhengqing again.

"As you say that, it will be difficult for us to cause a heavy blow to Letong!" Qian Zhengqing frowned, and thought of the main reason why he invested in barley.

Hearing Qian Zhengqing's words, Bres shook his head, then looked at him with a serious face, and said to him in a deep voice: "Mr. Qian, I don't know and don't want to know why you always have to be an enemy of Letong, but what I want to say is that Letong's position in the industry is now very stable. With the outstanding performance of each generation of lophone products in recent years, even a well-known company like Apple will find it difficult to shake its position. Moreover, in a short time, the mainstream in the industry is still the competition between smartphones and traditional mobile phones. This process will last at least 2 to 3 years. After traditional mobile phones are completely replaced by smartphones, the next step is the chaos of smartphone brands. Therefore, it is very unwise to fight with Letong rashly during this period. The most correct way is to use this special stage to gain fame and seize the market more."

Qian Zhengqing's face changed and his eyes also showed some uncertain struggles.

"Now, Letong monopolizes most of the high-end market and high-end users. Although Apple is eyeing this and is constantly launching an impact, the lophone series has been expanding its share in the high-end field with those black technologies. In this way, the low-end field they disdain is a key point for us. If we can seize the market in the low-end field, for our company, we can not only become famous, become a brand, but also obtain considerable profits. After all, although the purchasing power of the low-end market is limited, the profits of a single machine are also small. It's pitiful, but the number of this group is huge, and it's a safe way to win by volume. Moreover, in this price range, our sales have unparalleled advantages, and the cost-effectiveness is definitely the strongest one. Users are not fools. With a little guidance, they will automatically form a concept that is beneficial to us. In 1999, they can have a smartphone that is comparable to the lophone performance. What a gimmick that makes people excited!" At the end of the day, even Bres' face was filled with confidence, as if he had foreseeed his success.

Qian Zhengqing struggled for a few times, and finally let out a long sigh: "Although I'm very unwilling to give up, I have to say that you won, but after hearing what you said, the profit of the lophone is really high. It's just a snatch of money, it's really awesome!"

When they eat big fish and meat here, they can only choose the rest of the people and treat it as treasures. Although they are unhappy, the reality is so helpless. It is really a bit of anger!

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