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The 541st chapter universe is a dark forest (5)

The final of the Small Adventure World Championship attracted the attention of most players in the entire virtual reality world. Even some people who don’t like the game “Little Adventure” or casual players who don’t like bloody and violent content, a large number of them watch these two exciting games in the special live broadcast room of the Haomeng Live Platform.

Among them, Mr. Yi Fengyi, the president of Luofeng Virtual Reality Service Co., Ltd., was also in the live broadcast room of the team competition, staring at the team moving forward below.

He has many reasons for watching the game. In addition to his favorite virtual reality games and playing "Little Adventure", the biggest reason is that the Red Line Team, which was funded by his company, also entered the finals. As one of the eleven Chinese teams, he competed on the same stage with experts from all over the world.

Five of the eleven Chinese teams are top professional club teams, Batu, Jiashi, Weicao, Lanyu, Baihua, and the three are second-level club teams, Wolf Warrior, Jiaolong, Kong Lie. The remaining three are all formed by some large companies, namely the Red Line Team of the Yifeng family, the Goudong Team formed by the second e-commerce Goudong Company of China, and the Bibi Team formed by the largest two-dimensional video website in China, and the Bibi Team formed by the Bibibi website.

Let’s not mention the eight teams in the front for now. After all, e-sports is their job, and it is easy to understand to participate in the competition and successfully advance. The reason why these three teams were formed was another purpose of rapid development.

That is to gain the reputation of the company sponsored by its own sponsorship. You must know that at least tens of millions of people around the world watch this final, and after the game, it will continue to play for a long time. In this case, if your team performs well, plays with style, backbone, reputation, and even wins the championship, it will also bring unparalleled reputation to your brand.

Moreover, this is not just the effect that an advertisement can achieve. In a sense, it is also a hype.

Now is the Internet era, or even the virtual reality Internet era, the influence that hype can bring is huge.

Just like before the Internet era took shape, Haier Company smashed the ice and snow that were not of quality and asked the media to exaggerate it, Haier Company successfully established a reputation for high-quality home appliances. In addition, filming popular science cartoons such as Haier Brothers, continuously increasing exposure. At that time, Haier Company almost made itself the number one electrical appliance manufacturer in China.

The same is true in the Internet era. For example, Goudong is far more capable than exploring treasures and is very good at selling his own boss. A wealthy businessman named Liu. By improving his staff dormitory, establishing a customer service center in his hometown, and paying full insurance for employees, he created a very high-quality personality. He then married an internet celebrity wife, and was constantly exposed. When he was pregnant, he had to take artistic photos with a big belly. He either had a erotic or a erotic all day long, creating a model for a celebrity couple.

Why is he so crazy about hype? Isn’t it to increase the popularity of his own Dogdong Company? It creates an alternative advertising effect? ​​It makes those who don’t know the truth and are impressed by those brainwashing news abandon treasures and go to their shopping website to buy things?

This is the meaning of hype. As long as the news is frequent, the popularity is high, and the exposure is sufficient, then he openly avoids taxes through an annual salary of 1 yuan. His wife goes to famous schools through aerobics channels, and second-hand goods on shopping websites. The flood of fake goods will naturally no longer be mentioned. Naturally, it will be forgotten and will naturally not be known by other audiences who do not know the truth.

After opening a company for so long and dealing with the old foxes in the shopping mall, Yi Feng has learned a little from his predecessors.

The current product of his Luofeng virtual reality service company is this "red line" app, which is the virtual reality world blind date and dating platform, and this kind of platform has almost no threshold.

Just like e-commerce, everyone can do it. As long as you have 30,000 or 50,000 yuan, rent a server, and create a web background, you can open an e-commerce website.

However, it is very difficult to do something without a threshold and make it bigger.

Just like before Awaibaba, there were many e-commerce companies in China, but isn’t it the only one who can do such a big treasure? The rest of the dogs are so scattered, and their size is huge.

This requires the correct direction and strategy, certain technical strength, sufficient financial strength, deep background support... and unremitting efforts. Relatively speaking, efforts are the most insignificant.

Yi Feng also knew this deeply. Although his "red line" temporarily occupied the entire market and was not competed by other competitors, who knows how long such a wonderful time will last? Who knows when will a large company like Awai, Penguin, and even foreign countries die, and when will it be possible for a large company like Gugou to enter?

You should know that although Tian'ang's virtual reality software review is extremely strict, it can still be overcome. Once similar products from these large companies are launched, how can their "red line" compete with them?

Therefore, Yi Feng is now discussing cooperation with those big companies and paying a certain share price in exchange for their support. On the other hand, of course, it is to gain the reputation of his own products. In this rare period, let more people know about the red line as much as possible, so that they can download the red line software in the virtual reality world and become its users!

The number of users is the most important indicator of a software. Why is Penguin Company developing so big? Why is Baobao Company developing so big? No reason, because Penguin Company's QQ and Weixin have enough users, and Baobao Company's payment bustard has enough users!

Why do all shared bicycle companies keep raising funds and spending money, hoping to spread their bicycles all over the city? The same is true, and it is also to seize the market as much as possible and occupy enough users in advance!

So how can we attract users? The methods are nothing more than those: placing advertisements, hype, and giving benefits to users.
Chapter completed!
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