Chapter 897 Sales are also crazy
"The lightning-like operation almost blinded my eyes. This creative risk was quickly extinguished by the official within a day. The efficiency of the relevant departments is too high!"
"The people who were eating melons said they were dazzled and were about to buy a 50 yuan one, but when I searched, I reminded me that there were no related products."
"Those friends who have placed an order and bought it, what's going on with your order details? Have the money been returned?"
"The desire to become rich is shattered!"
"It is strongly recommended that these domestic insurance companies launch formal creative insurance, and return insurance has become popular."
"I'm late, who will give me some information about what happened?"
"I'm going to laugh to death!"
"The highest level of dying is that others want to make a fortune in silence, cheat a few brainless fans and cerebral palsy people, but they end up becoming popular on the Internet. I feel sorry for the Lord of the Ring, and it actually makes it a hot search in this way."
"Congratulations to Zhang Chu for his great praise for legal news. Zhang Chu has been writing for less than two years. Through his own efforts, he has won CCTV's legal news, a new era writer, a hot search list with his left hand, and a hot selling list with his right hand. He is enthusiastic and generous, full of youth, and is on legal news to allow netizens to complain together while reading books!"
In less than a day, "The Lord of the Rings" became a hot search in various ways. Different tricks and constantly reversed, which was a good show!
The staff of Hanlin Culture Media were almost crazy about to be happy. This was a slight boost, but I didn’t expect the effect to be ridiculously good.
The word "The Lord of the Rings" is the most search keywords in Qiande 24 hours. Whether it is using a mobile phone or a web page, more and more people want to know what kind of work it is.
The online marketing plan created by Zhou Kang is a classic, and the incident is still fermenting. Various WeChat, official accounts, WeChat and Bo marketing accounts are all marketing this matter as a complete event.
The previous posting of the creation insurance made people shine, but in a blink of an eye, there was a shocking reversal. The creation insurance was directly named by CCTV, and then Taobao took it off the shelves and may even face punishment from relevant departments.
This so-called insurance is essentially a gamble.bo!
Ordinary netizens were immersed in watching dramas and making jokes, and almost all relevant people in the publishing industry were stunned.
Zhang Chu is so lucky!
He is invincible in popularity, but he can even encounter such good things.
Why didn’t the seller get such creative insurance when he signed his own contract and went public?
Why are all good things occupied by him alone?
Those who have this kind of doubt probably have no idea.
The answer is so simple, that is because the other writers are not very popular and famous enough!
Those Taobao sellers are all people who are attracted by money. No matter how high their status is or what awesome works they have written, they can attract attention regardless of whether they have many fans.
If Zhang Chu hadn't always given people the wrong impression of not filling in the hole, these people wouldn't be so obsessed with the launch of a creative insurance policy.
If he quickly finishes a series of works every time, then others will not be able to take advantage of the loopholes.
So after a brief analysis, we will understand that only Zhang Chu can trigger such things, because it was tailored by the sellers for his past records!
People from Hanlin Culture Media naturally will not admit to the public that they have made any efforts in it. Some things are as low-key as possible.
Making a fortune in a quiet voice is the key. Now Zhang Chu has already gained the sweetness. If he is high-profile, he will definitely be annoying.
Even Zhang Chu himself can only classify this as luck, after all, the beginning of the incident was not created by the company!
In the modern market, marketing is a very important thing.
The unnutritious book of "The Book of Answers" is thick, with only a few words per page, but after marketing, it has become a life mentor for literary and artistic girls all over the world. This book is the best case in the marketing industry.
Zhang Chu's book at least has a plot. Although the literary nature may not be particularly high, who can ask a popular movie that is oriented towards the public to have such high literary value?
There was already a blazing fire, and people kept adding firewood to it. It seemed that this was going to be red in half!
Zhang Chu's agency is working hard behind the scenes, and the signed publishing company is not idle either.
Nanhai Publishing Company took this opportunity to sign agreements with several chain bookstores, and also bought the advertisements on the homepage of Weibo and Douban Reading for promotion.
In order to prevent content leakage, they did not send sample books to book reviewers, commentators, scholars and writers in accordance with the traditional model, so there is no word of mouth on the Internet.
A few insiders are also keeping their secrets. An Mi and others did not announce it to the public after reading the first draft printed by Zhang Chu, and they kept their mouths tight.
"This kid Zhang Chu is so lucky! He can be encountered any good things. He should buy lottery tickets, maybe he can win a big prize!"
In Nanhai Publishing Company, Qin Shan, a director in charge of marketing and distribution, laughed, and Zhang Chuke saved them too much trouble.
"Old Qin, how is the pre-sale situation of "The Lord of the Rings" now? You can introduce it to you."
Now is the company's weekly meeting, and everyone reports on the work situation next to each other, so that it is convenient to have an understanding of the overall situation.
Qin Shan put away his smile and looked at the results counted in his hand: "So far, the pre-sale of "The Lord of the Rings" is very good. The pre-sale volume of our company's official website and the Tiangou flagship store has reached 5,000 copies, and the pre-sale number at the official flagship store of Hanlin Culture Media is 38,000. These are all insignificant. The numbers feedback from Dangdang Books and JD Books are 120,000 and 90,000. In addition, the pre-sale volume of Douban, Amazon, China Book Online and other websites is 132,000. Including the incomplete statistics of physical bookstores, all pre-sale volume is 560,000 copies!"
Gu Xinxue carefully recorded all these numbers, and he knew that readers still supported Zhang Chu as always.
At this time, the leader sitting in the main seat asked: "It's only 560,000 copies? The numbers given by Random Bookstore show that "The Lord of the Rings" is already the most booked book in the United States and the United Kingdom in 2020, and it is also the first in the pre-sale list on Kindle. Do we still have the chance to exceed one million pre-sales?"
Qin Shan nodded and said, "The pre-sale has only been on sale for a while. It just happened to meet this Internet hotspot, and it is increasing rapidly almost every hour. We have initially estimated that his book might have a pre-sale volume of 1.2 million at 24:00 on May 7, and now it is gradually starting to make efforts."
"That's good. You can do a good job of marketing and marketing, contact those dealers and bookstores, and strive to get more pre-sales than in Europe and the United States. We will be more confident when we go to Cannes!"
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