Chapter 661 From Best-Selling to Long-Selling
After Ye Shumei discussed these film and television dramas and game adaptations with Zhang Chu, she introduced the topic to Zhang Chu's next work.
"Now "The Da Vinci Code" is so successful in business. No matter what you write in the next book, someone will put these two books together to compare them, which will be very stressful to your new book."
"This is inevitable. If I care so much about sales, I would not have gone to write a book called "The Fifteenth Year of Wanli" after the release of "Ghost Blows Out the Light: Jingjue Ancient City". Anyway, we can just take it lightly!"
Zhang Chu now feels like he is free to write, and does not stick to the subject matter and form.
Now this work has reached the altar, becoming an iconic work among best-selling books, and is also the pinnacle of Zhang Chu's book sales and influence.
As long as the sales volume of subsequent works cannot exceed the price, some media will definitely criticize Zhang Chu with netizens, believing that the work and writing ability will decline seriously!
Many authors will be more precise, and their works that can be published in the past will become extra cautious in this case, and they will face more picky eyes and more sarcastic comments.
According to the writing curve, many people will start to fall to the bottom after reaching the peak. Few people can climb the peak again, and even fewer people like Zhang Chu who have almost no bottom!
Ye Shumei said worriedly: "If you want to write a new book this time, try to prepare as much as possible. For the same topic, others will say that you are old and the same topics, and you have to consider the readers' acceptance issues. It is really difficult to do."
In the past, Zhang Chu's writing speed was very fast, which was a huge advantage.
But now Ye Shumei wants to persuade Zhang Chu to slow down and settle the quality of the work again, and wait until the popularity of Da Vinci's password drops slightly before releasing it.
Others are eager to increase their popularity, but this person has to consider reducing the heat, which is really a headache!
Zhang Chu said, "It's too early to say this now. I have no signs of new books, but I only have one simple idea, that is, to write a work that can be sold for a long time, rather than selling well in a short period of time."
Some works are influenced by time and aesthetics. This generation of readers may like them very much, but the next generation of readers will find them very ordinary.
He has many best-selling books, but only a limited number of them can be called long-selling books.
When I was on the earth, the "Su Shen Ji" by the wild fox under the tree was amazed when it first came out in the early 21st century and was highly sought after by readers.
However, among the new readers more than ten years later, few people know about this work, and even if they have read it, they may not like it.
Many people have similar situations. Now when I look at the Internet in the past few years, I always feel unbearable, but I clearly saw it with great interest!
This is the limitation of bestsellers. It has been too much influenced by the times. In just ten years, I changed from bestsellers to nostalgic works of old bookworms.
Another type of work is a long-term book, and "Ghost Blows Out the Light" is half an example.
Not only was it popular at the beginning, but it has been talked about by readers for many years after it was completed, but its sales have also been increasing steadily!
If you occasionally encounter related movies or TV series broadcast, sales will increase significantly.
In fact, among the works written by Zhang Chu, "The Fifteenth Year of Wanli" is the real long-term book.
Although it doesn't sell much every day, it can be sold for decades or hundreds of years, and other works cannot reach this level.
Netizens often browse news online and beg major publishing houses to reprint and distribute those out-of-print good books. The market demand for this type of work is very high!
After all, good books should last forever and be passed down forever.
Long-term sales books are rare business opportunities and reputations for publishers and the author themselves, which is equivalent to buying a long-term meal ticket.
Excellent works can withstand the great waves of time and ultimately stand on the threshold of long-term sales.
Most of the most prominent positions in bookstores are eye-catching works, such as various autobiography or books about Sad Qiuyue by celebrities, which are adapted from movies and TV series, some works that reveal the shady stories of the officialdom and personal privacy, as well as various works by Internet promoters and mass media.
No matter what the content of these works are, they are easy to sell anyway. However, they are very popular for a certain period of time, but they will become neglected or even ignored after a period of time.
From best-selling to unselling!
Compared with bestsellers, bestsellers are even more of the treasures in the book.
A book struggles to emerge from the endless sea of books and becomes a bestseller, while only 20% or even lower proportions can eventually gain a foothold in the highly competitive book market and will not be abandoned by time and readers, so it becomes more and more precious!
"It is easy to sell well for a while, but it is a challenge to sell long-term sales." Ye Shumei used to work in this industry, so of course she knew how difficult it is to appear a long-term sales book.
As long as a writer can write a long-term book, he will be free of food and clothing in the second half of his life and do whatever he wants.
Zhang Chu wants to bring over the classics on the earth so that he can achieve the goal of long-term sales!
The key to creating a long-term book is still the content.
No matter how novel the topic is, if there is no support from the content, it will eventually be a flash in the pan.
"It's because it's rare that I want to challenge it. This can leave a footprint!"
This is Zhang Chu’s plan for the new book, writing works that can be passed down for ten or a hundred years.
"Then come on, write. We will not conduct any form of manuscript urging, and give you enough time and space to complete it freely."
Of course, Ye Shumei couldn't find trouble with her boss herself. She thought that she would talk to the publishing house later and told Gu Xinxue and Blair not to ask about the new book.
...
Rejecting Xu Xiaofeng's request to drive over, Zhang Chu drove back to the community by himself, so that the assistant would not have to cross half of the city to go home.
At this time, Matcha was rolling on the balcony to bask in the sun, but the few grass seeds on his body exposed its disguise!
There is no such thing at home, so I must have slipped down quietly again.
Zhang Chu picked it up from the ground, held it in his arms, picked it up and threw it into the trash can, and said jokingly: "Matcha, don't bring a nest of small matcha outside then."
This fat black cat with a slightly obese body was swaying and claws, meowing and meowing.
It’s too much to bask in the sun, but get disturbed by the dream!
The bones of the body contracted, and Matcha jumped down from Zhang Chu's arms, then quickly ran to his nest on the ground, curled up into a ball, then closed his eyes and lay down to sleep.
I originally wanted to take the opportunity to have fun with Matcha, but now Zhang Chu doesn't want to disturb this guy's sleep anymore, so as not to be retaliated in the middle of the night.
Sometimes, in the dark night, when Matcha got up alone and couldn't find a playmate, he woke Zhang Chu up and lie on him, and he once lie on him and made him breathless.
After being locked outside the door, I scratched the door with my claws. The sound was so sour!
The final result is that Zhang Chu no longer dares to close the bedroom door!
He came to the study, ordered a takeaway for himself, and then sat on a chair thinking about what to write about the new book.
Nowadays, people are not keen on Confucius' Analects of Confucius, nor are they keen on "Romance of the Three Kingdoms" and "Dream of Red Mansions", but are books that interpret, experience and tell these works.
But what really sells for a long time is not the interpretation of the Three Kingdoms and the joke about the Red Chamber, but the books themselves.
He wanted to make his work sell in a bookstore for a long time, or be borrowed by readers in the library, or even become a work that has been circulated by generations!
“It’s really hard to choose a topic.”
Zhang Chu patted his head. Anyway, there must be a road before the car arrives at the mountain. This time he wants to challenge himself.
Now the readers on the Internet are very lively, and most of them have read it over and over again, so the discussion is very active.
What is a little regretful is that the TV series adapted from Zhang Chu's works are still in production, only the trailer for the second season of "Detective Sherlock" will be released and will be broadcast on Christmas Eve.
But the content of this season was not written and released by Zhang Chu. Zhang Chu just provided the script, and he had no intention of this at all!
The story of Juan Fu and Watson in modern London attracted the attention of many readers. They were all looking forward to Zhang Chu writing the story in advance in words, and some even petitioned online, but there were not many responders.
For most viewers, it would be nice to watch TV series, which would be more intuitive.
Only real readers want to see Detective Sherlock!
Zhang Chu is not planning to hire the rest of the people to write the scripts on the TV series, which is unnecessary and it is easy to destroy the IP of Shenxia.
Not to mention Xia Yuhe on the banks of Daming Lake, even Sherlock on the Atlantic coast had long been forgotten by Zhang Chu.
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Chapter completed!