Volume Four, Section 26: Radical Strategy, Career Prospects
At this time, even Ning Yuefeng, who was the most radical, was hesitant, "What do you mean is to build factories in North China, East China and South China?"
"Yes, not only should the factory be built, but the scale should be larger than the current Xinhu base. At least it should be designed at a scale of 100,000 tons. We must strive to put into full production before May Day next year to form a production scale." Sha Zhengyang's tone was unquestionable.
"Zhengyang, I don't agree. Your idea is too bold and radical. Now we don't know how high the consumer acceptance of this kind of tea drink is, so we can draw a conclusion immediately, which is too hasty." Ning Yuechan was the first to object.
"A tea beverage factory with a capacity of 100,000 tons is not that simple. First, you need to choose a tea production base, contact tea supply, and second, you need to choose a water source. The area involved is very wide and the investment is huge. The Xinhu base is the most cost-effective, and in the end it is more than 6 million. If you choose a location in East China, North China and South China, the production scale of 100,000 tons may exceed 8 million or even close to 10 million!"
"Is Dongfanghong short of money now? How much profit is made in the first quarter of this year? Just the profit of Natural Hall alone is more than enough to build ten factories, right?" Sha Zhengyang was also firm on this issue and his tone was sharper. "What are you doing with so many profits? Is it interesting to count the number all day long?"
"No, Zhengyang, Yuechan means whether the interesting products can adapt to the market now need to be observed. Moreover, building a factory is not something that can be built just by building. If you haven't seen Yuefeng, you are exhausted and disfigured." Jiao Hong saw that Ning Yuechan was red by Sha Zhengyang's words, and quickly explained.
Sha Zhengyang also noticed this and coughed twice. This time he said warmly: "Sister Yuechan, I am not talking about you, but about the mentality of our entire Dongfanghong Group,..."
"What's wrong with Dongfang Hong's mentality? People say that Dongfang Hong is running wildly with her eyes blindfolded, interfering everywhere, and trying to grab a handful of instant noodles here. Now you say that you want to build three factories in one breath, who will be responsible? Or come back to be this home?" Ning Yuechan turned her face aside, "You are hiding on the side and speaking lightly, why don't you come and try it?"
Seeing that he became more and more angry as he spoke, Ning Yuechan was stunning, and Sha Zhengyang was also a little panicked.
The people around were also embarrassed. Why did they make the atmosphere like this without saying anything?
Isn’t it still a stage of discussion now? Why are you so angry?
"Uh, Sister Chan, when I left Dongfanghong, I explained it to you, Sister Hong and Baishan. I have my ideal pursuits, and you also agreed to it. But I also hope that the Dongfanghong created in my hands will continue to grow healthily, so at any time, I will do my best to help Dongfanghong walk on the right path."
Sha Zhengyang lowered his posture and said sincerely.
Ning Yuechan also felt that the eyes of the others around her were on her. If only the two of them were present, she would never give up. But now she needs to take the overall situation into consideration and should give the other party a step, "Hmph, is our current path wrong?"
"The direction is right, but the pace is slow." Sha Zhengyang said in a deep voice: "I said that this is a period of strategic opportunity. We must seize it. Just like the earliest mineral water, once we lose the opportunity, it will be much more difficult to regain it. Look at other brands except Yibao, their investment is not much less than us, but they can only limit themselves to one corner and pose no threat to the natural hall except Yibao."
With the increase in mineral water acceptance, dozens or hundreds of mineral water brands have emerged in the entire domestic market, and there are already seven or eight brands in Hanchuan Province alone.
Qindu, Wuyang, Tonghe, Kuitang and other cities have their own brand of mineral water, but these small brands of mineral water can only have some markets in Hanchuan Province, which is difficult to challenge the overwhelming advantages of Nature Hall.
Now only Yibao can pose a competitive threat with the Natural Hall. Due to the rapid expansion of Natural Hall, Yibao has also stimulated Yibao. The competition between the two sides has spread from the Central Plains, East China to North China and even Northeast China. The current situation is that Natural Hall has an absolute advantage in the southwest, northwest and even central China. Yibao has an absolute advantage in South China, 55 in East China, and North China has a slight advantage in North China. However, in Northeast China, it is still in the enclosure battle of occupying mountains and becoming kings. Natural Hall temporarily takes the lead.
Gao Baishan has just returned from the Northeast. He selected locations and enclosed land in Jingyu County and Fusong County, preparing to build the area into the largest mineral water production base in the north of China to cover the entire Northeast China and Central Plains markets.
At this point, Gao Baishan also firmly believes in Sha Zhengyang's view that the scale of the mineral water market will have a considerable growth period of more than ten or twenty years.
The faster you go now, it is to build a higher threshold for competitors in the future, lay a solid foundation for forming several monopolies in the future, and completely kill those small brands and miscellaneous mineral water in the bud.
"The problem is that we are the only one in the tea beverage market now, unlike mineral water..." Although Ning Yuefeng also agreed with Sha Zhengyang's point of view, she also felt that Sha Zhengyang's point of view was a bit extreme.
"Yuefeng, you underestimate the imitation ability and sense of smell of these competitors. I believe that at the latest next year, we will have competitors. If we speed up the progress and layout ahead, competitors will catch us off guard." Sha Zhengyang continued.
"This year, the profits of mineral water have been invested in its own expansion, but the profits of liquor can be used to support the expansion of tea beverages. Moreover, there are too few varieties of ice green tea and honey jasmine tea. There is also a round of research on the market to see what consumers want in taste."
"We have already considered this point, and iced black tea will be launched as soon as possible." Ning Yuefeng is also quite in the style of a general now. "We will also have some considerations in the future. We will not only focus on tea drinks, but also juice drinks."
"Very good. The beverage industry is a big industry, but the competition will be fierce. Only by constantly innovating can we win the market." Sha Zhengyang glanced at Ning Yuefeng, "In fact, with the example of Xinhu Base, there is no need for much energy to build a factory. The key is to market marketing and channel construction. Yuefeng, this is what needs to be put on the most."
Before he knew it, Sha Zhengyang had brought the rhythm to his side, and his conversation with Ning Yuefeng also showed how much importance Dongfang Hong should pay on this area in the future.
This made Ning Yuechan very depressed. She couldn't help asking: "Where is the instant noodles?"
"Same, according to the plan, didn't I say that Nissing Group can be used as a partner, and our channel advantages can be utilized." Sha Zhengyang waved his hand immediately, "I just made such a suggestion, pointing a direction, and how to decide and how to operate in the end depends on you."
Ning Yuechan couldn't help rolling her eyes and curling her lips, "You have said this, but in the end she said we will decide for ourselves, operate on our own, Zhengyang, do you feel embarrassed? You really became your mouth, we will break our legs."
"Sister Chan, you have to fully mobilize the enthusiasm of the people under your control, and in the cultivation of talents, I think you should also train them through multiple channels. Although the country is still in charge of distribution, many college students have dared to break out of that constraint and choose their own path. Dongfanghong's current influence is also worthy of recruiting in schools such as Hanchuan University, Jiazhou University, and School of Finance and Economics. Only such college students who have been trained from scratch will be our backbone in the future, and we cannot rely solely on ourselves."
Sha Zhengyang's words made Ning Yuechan and Jiao Hong unable to help but curl their lips, "Zhengyang, do you think college students can stand alone after training for two years? Now is not as big as the original creation, investment is getting bigger and bigger, and more and more things are involved. Once a decision is made, the price will be quite huge,..."
"Everyone has to go through that process. If you dare not let go, that is because of the choke. Didn't you and I work hard to get it done in this way?" Sha Zhengyang said seriously: "Sister Yuechan, Sister Hong, Brother Baishan and Yuefeng, you must remember that you will do everything yourself, and then this company will never be big, you must learn to delegate power."
****
When Sun Yan returned home, her father was the only one at home.
"Xiaoyan is back?" Sun Licheng looked at his daughter who grew up and was getting fewer and fewer when he returned home, and his mood was in a complicated and difficult to describe.
"Well, Dad, are you at home alone? Where did mom go?"
"Your mother and her colleagues had a party and were about to have supper before coming back." Sun Licheng leaned back slightly and relaxed a little. He didn't want to talk to his daughter in a serious atmosphere, "Sit down."
"Dad, is there anything wrong?" Sun Yan sat down obediently.
"Is Sha Zhengyang back?" Sun Licheng glanced at his daughter and asked.
"Well, they had a heavy task of attracting investments some time ago, so they were busy for a while and had a holiday in May Day and came back on the 29th." Sun Yan didn't hide anything, "He had a social engagement yesterday."
"It seems that he is doing a very easy job there? I heard that he has been transferred to Wanzhou Economic and Technological Development Zone?" Sha Zhengyang's situation cannot be hidden from Sun Licheng.
Although Zhong Guangbiao is not particularly close to him, after all, he has the experience of working with the Chinese General Factory, so he can still know some of the situation from Zhong Guangbiao, and there is no need to hide it from him.
"Well, he has not served as the deputy director of the Municipal Party Committee Office, but he is also the deputy director of the Municipal Party Committee Political Research Office, but his main energy is focused on Wanzhou Economic and Technological Development Zone." Sun Yan raised his head slightly, "He is now the deputy secretary and deputy director of the Party Working Committee of Wanzhou Economic and Technological Development Zone, which is equivalent to the executive deputy director."
Sun Yan is in a good mood.
Although Sha Zhengyang had a social event yesterday and got drunk, the longer she spent her time in the Provincial Planning Commission, the more she understood this society. The qualifications of the general manager of Dongfanghong Group and the various resources she brought later made Sun Yan realize the extraordinary here.
A company that has achieved output value of several hundred million last year and may be targeted at one billion this year, even in the entire Han city or even Hanchuan Province, can definitely be called a shining star enterprise.
Sun Yan even regretted the decision to support Sha Zhengyang in the first place to give up the work of Oriental Red Group, which was unimaginable in the past.
Hearing the pride in his daughter's words, Sun Licheng had to admit that Sha Zhengyang is indeed not simple.
Although the deputy secretary and deputy director of the Party Working Committee of Wanzhou Economic and Technological Development Zone are still only at the deputy department level, they are actually just a line away from the department level. My daughter's vision is indeed sharp enough.
Although Zhong Guangbiao did not speak extra words on the phone, he also felt that Zhong Guangbiao was still optimistic about Sha Zhengyang, and Sun Licheng also had other channels to understand some situations.
In short, Sha Zhengyang's career development in Wanzhou looks very glamorous.
But Sun Licheng also knew that Sha Zhengyang's bright career was based on Lin Chunming's trustworthiness, and the shortcomings left by cadres like Sha Zhengyang who were promoted by exception were also quite large.
You have taken the lead early. Unless you can follow Lin Chunming all the time in the future, there will be too many uncertainties once Lin Chunming leaves your career, and it can even be said that there will be more negative factors.
Sun Licheng even specifically learned about Feng Shizhang's situation. Lin Chunming and Feng Shizhang's relationship is average, not good or bad, but this means that once Lin Chunming leaves, Feng Shizhang can deal with Sha Zhengyang coldly without much burden.
Sun Licheng also seriously considered the possibility between his daughter and Sha Zhengyang.
It does not mean that Sha Zhengyang's career will be bright, but his and his daughter's future will be happy.
As a person who has experienced it, he is very aware of the great harm and damage caused by this separation between the two places.
If a young man like Sha Zhengyang lives with his daughter for a long time after getting married, the emotional risk here will be too great.
He could even imagine a situation like Sha Zhengyang. If Lin Chunming left three to five years later, if it was well done, he would most likely arrange Sha Zhengyang to a certain county to take charge.
In that case, Sha Zhengyang was in a strong and in charge of the country. There were inevitably some bells around him, and there were no family around him. Who could tell what would happen?
It is impossible for his daughter to go to Wanzhou, and he and his wife will not agree with his daughter to go to Wanzhou. Once they go to Wanzhou, they are thousands of miles away. Who knows what the future will be like?
According to Sun Licheng's speculation, if Lin Chunming leaves Wanzhou three or five years later and Sha Zhengyang goes to the district and county, then in the next three or five years, Sha Zhengyang may have "atoned atonement" for his extraordinary promotion and the letter of becoming the main leader, which means that he needs to complete the "redemption" of his previous "salvation" of overtaking in line and overtaking in terms of qualifications and age.
Chapter completed!