Fortunately, Tang Tingguang's knock on the door finally broke the embarrassment. Sha Zhengyang and Jiao Hong both subconsciously breathed a sigh of relief. If this continues, neither of them knows what it will turn into.

While Tang Tingguang and Jiao Hong were talking about the employees at the county winery, Sha Zhengyang went out.

As soon as I went out, the phone rang and it was Wang Shu who came.

"Qiu Ju's lawsuit" has been fully released and has received a good response.

Lao Touzi's pinnacle work, nothing to say, has attracted the attention of many people.

However, the commercial value of domestic films in this era is still difficult to reflect. The group of people who like to watch movies in China have been separated by methods such as video and television, and it will take at least more than ten years to re-cultivate.

It is already very good to achieve the current effect. Sha Zhengyang did not expect to be as effective as the commercial movie of Xiaogang Cannon twenty years later.

The Red Flag Song has exposed her face several times in the movie, but it is hard to say how effective it can be. After all, this is still an art film. Even if domestic commercial films and imported foreign blockbusters have not yet begun to enter the country, the audience is uncertain how many of them are.

However, Sha Zhengyang doesn't care about this. The film "Qiu Ju's Sue" is a classic and destined to be recorded in the history of films. Even if it is mentioned in another twenty years, it is not a loss to try out the crack advertisements in this film.

"Qiu Ju's lawsuit" is only one aspect. After all, Dongfang Hong didn't pay much for this matter. What's more important is another thing Sha Zhengyang entrusted to Wang Shu, that is, on CCTV advertising.

Wang Shu has been worried about this in the past two months, and Mao Guorong also flew to Yanjing twice, mainly discussing the issue of advertising filming with advertising agencies.

Nowadays, CCTV advertising has been entrusted to advertising agencies, but how to set it up depends on Dongfang Hong’s own intention.

The Ming and Qing dynasty ancient cellars of Hongqi Winery have been completely restored. They cannot be said to be new. After the renovation is completed, it is necessary to make the necessary old ones, otherwise it will look too fake.

According to Sha Zhengyang's vision, advertising should highlight the historical precipitation of Dongfanghong, so it can be learned from the advertisements of Jian Nanchunhe in his previous life.

The palace wine in the Tang Dynasty, today's Jiannanchun, the long-lasting years wine, a song of Tuopai love, these words are catchy, long aftertaste and charming, and they impressed Sha Zhengyang very deeply.

If a short advertising video reflecting the historical charm of Oriental Red can be shot, coupled with powerful advertising slogans, and spread through CCTV, the number one advertising player, Sha Zhengyang believes that Oriental Red's brand reputation can be established nationwide.

At that time, the Oriental Red Guojiao 1949 was launched just right, and it was a big hit.

If the plan goes well, Oriental Hongguojiao 1949 can be officially launched in November, but it will definitely adopt hunger marketing methods in the early stage, and the quantity will be limited to each province.

Of course, some special channels will be adopted to supply some high-end venues, but there will be limited supply for ordinary sales in society, forming an expectation.

Sha Zhengyang also learned about CCTV's current advertising situation through Wang Shu. At present, CCTV's advertising department remains the same. Tan Xisong, who has created the advertising bidding king, has not yet entered the CCTV advertising department.

Upon hearing this news, Sha Zhengyang couldn't help but sigh in secret. He was very afraid that he had brought great changes to the liquor industry, which in turn affected the personnel changes of the CCTV Advertising Department, which has always regarded the liquor industry as the biggest funder.

Now Dongfanghong has not made the most perfect preparations and it will take a year to accumulate, so Sha Zhengyang does not want any changes to bring surprises.

However, at this time, CCTV's advertising effect has begun to become prominent. According to Wang Shu's investigation, Kong Fujiajiu has been in contact with CCTV, and it seems that she is also preparing to make an investment in CCTV's advertising.

This made Sha Zhengyang a little nervous.

Before the CCTV bidding king came out, Kongfu Family Liquor was also a hit on CCTV advertising and soon became the leading figure of Lujiu. If it weren't for the Kongfu banquet that accidentally fought with his same family in the 1994 King's Battle, it would be impossible to tell whether there would be any Qin Chi wine scene in the future.

According to Sha Zhengyang's vision, Dongfang Hong can show her face on CCTV by the end of this year.

After completing the research and development of Dongfanghong Guojiao 1949, Dongfanghong already has a benchmark brand wine that can be proven. Moreover, after the merger of the county winery, the production capacity of liquor can be quickly increased to more than 12,000 tons, or even 14,000 tons, which is enough to support Dongfanghong's expansion to the whole country.

If the new factory starts production and operation at the end of 1993, low-end products such as Hongqi Daqu can be completely taken over. Dongquan Factory will take over the production of high-quality Dongfanghong, while the County Winery Factory and Hongqi Winery mainly focus on aged Dongfanghong and Guojiao Dongfanghong series. Such a perfect sequence will be successfully created.

After clearly telling Wang Shu that the advertisement of the Oriental Red series appeared in CCTV's advertisement in 1993, Sha Zhengyang discussed several TV series that he was in contact with Wang Shu.

In addition to "Enjoy the End" and "I Love My Home", there is also a movie "Beijing People in New York" directed by Zheng Xiaolong and Feng Xiaogang, starring Jiang Wen, who also came into sight.

This is also a drama that is destined to be popular, and of course Sha Zhengyang will not let it go.

He asked Wang Shu to contact the producers of any film and television drama that can produce Dongfanghong and even Natural Hall products to see if there is any chance to cooperate.

Another thing is that Lao Cui’s Beijing concert has begun to show signs. The China Cancer Foundation is operating the procedures for it, and as the main sponsor, Dongfanghong has no choice but to do so.

If Lao Cui, as the spokesperson of Dongfang Hong, can hold a concert in Beijing, then the radiation power is definitely not comparable to that of holding a concert in other cities.

The phone took half an hour to call, and it was not finished until the phone became hot.

Wang Shu is increasingly evolving into a core member of the company. His current scope of work is no longer limited to the legal level, but is more responsible for the company's work in brand building and product media marketing.

This overlaps with Mao Guorong's responsibility, but Mao Guorong is more responsible for channel construction and regional marketing tactics and strategies, while Wang Shu should be responsible for strategic marketing and brand building, and Wang Shu is becoming more and more capable.

Neither Thunder nor Wang Shu himself had thought that he would just make a match or even provide voluntary help. Now it has evolved to this point, and it cannot be said that it is fate.

Without Thunder's introduction, Wang Shu would not have had this opportunity, and Sha Zhengyang would not have known Wang Shu, let alone the following things.

But now Wang Shu has escaped from the influence of thunder and has gradually proved himself with his personal abilities and qualities. This is the fundamental reason why he can gain a foothold in Dongfanghong.

"What's the matter? I've been fighting for so long?" Jiao Hong asked with concern when he saw Sha Zhengyang coming in.

"Wang Shu's phone call talked about "Qiu Ju's lawsuit". Maybe the movie is praised so much, and the above are also very concerned. He probably wants to go abroad to win awards. Maybe he hopes we can sponsor some of it." Sha Zhengyang looked for a battery in the bag he carried with him, but the battery was not brought.

"Then let me do it." Jiao Hong turned over and wanted to get up to get his bag, but she pulled the wound and turned pale. Sha Zhengyang quickly held the other party, "I'll do it myself, don't move!"

He lifted the big bag next to him in the cabinet, and opened the zipper with a squeak. Sha Zhengyang suddenly heard Jiao Hong's urgent shout: "Zhengyang, don't!"

Sha Zhengyang looked at Jiao Hong with a blushing face as shy as a little girl in love. He turned his head and saw that in the bag that had been opened, in addition to a handbag, purple-red lace briefs, bra of the same color, and a pack of sanitary napkins. Then he realized and gave the bag to the other party in awkward manner.

Jiao Hong glared at Sha Zhengyang with some angrily: "Why are you so frivolous? Can you move a woman's bag at will?"

"Aren't I afraid that you will pull the wound?" Sha Zhengyang laughed and scratched his head.

For some reason, Sha Zhengyang's stupid head scratching suddenly hit Jiao Hong's softest part of her heart, making her feel warm.

The big boy's movements were so straightforward and natural, just like the younger brother who was still in high school ten years ago, and the same was true for his own criticism.

Take out the battery from your handbag and hand it to Sha Zhengyang. Sha Zhengyang also took off the battery and charged the battery with the charger placed on the bedside table by Jiao Hong.

The ten phones I bought in this batch are all of the same model. The Motorola 8900 is a bit rougher in workmanship, but it is much lighter than the brick-type 8800 and not so eye-catching.

"Do you think you can sponsor it?" Jiao Hong also asked along the question.

It was already a little late, but Jiao Hong was reluctant to let Sha Zhengyang go. Even if she just talked here for a while and talked about work, Jiao Hong felt at ease.

The factory arranged someone to take care of the care, one security guard was responsible for the safety and the other female worker was responsible for the care. However, Tang Tingguang was very sensible and knew that Sha Zhengyang and Jiao Hong had something to say, so he sent the people aside.

"Well, I think the film "Qiu Ju's lawsuit" has profound meaning. It is important to the top. Such stories abroad will probably also attract the joy of those European and American countries. They should win the award. Zhang Yimou is quite famous in Europe. Of course, winning the award in Europe is not of great significance to our oriental red wine industry. Just think of making a good relationship and may have to cooperate in the future."

"You really think it's long-term." Jiao Hong moved her body to make herself more comfortable, and then subconsciously pressed her clothes.

Noticed Jiao Hong's actions, Sha Zhengyang yelled, "Sister Hong, I was really unintentional just now..."

"No need to explain, you know what you think. The eyes just now were like a soldering iron, making people feel nervous." Jiao Hong's face became hot again. Even she didn't know why she suddenly became red in love. It was not like this before.

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Chapter completed!