Chapter 431 First Day Downloads
As the exhibition progresses, the popularity of Overwatch continues to ferment.
Many game media were present at this exhibition, and they all noticed the most eye-catching new game "Overwatch".
After being baptized by the phenomenal game "League of Legends", the media are no longer surprised by Chen Mo's actions. Chen Mo's emphasis on "Overwatch" has made these game media smell the smell of big news.
Although only training mode and human-computer battles were opened at the exhibition, and no one knew what it would be like to fight against players in Overwatch, just judging from the current information, this game is already attractive enough.
The game media's attention is mainly focused on the world view, hero setting and gameplay innovation of "Overwatch".
"New Game Quick Report: Directly hit Chen Mo's new work, VR shooting game Overwatch!"
"Chen Mo: Overwatch will be a free VR game!"
"Overwatch Heroes Appreciation: The prototype is based on different countries and regions around the world"
"FPS with skills? Can Overwatch continue the success of League of Legends?"
"The Most Popular Overwatch Hero at the Exhibition: The Flying Pharaoh Eagle's Full Skill Analysis"
...
After this period of fermentation, whether it is hot discussion among players, media publishing or some related video information, more and more players have begun to know about this brand new VR game "Overwatch".
Of course, the huge gimmick of "free vr game" also played a great role in publicity, and it can be said that it has made great contributions.
The game circle, which was originally a bit quiet before the Spring Festival, was instantly detonated. At this time, Chen Mo launched such a critical VR game, which surprised everyone.
Under the eager expectation of players, Overwatch is officially launched!
This time was just right, just before the Youplay Game Exhibition ended and the popularity had not completely subsided. It happened to be a week before the annual game award ceremony held by the Tourism Committee.
Many players have been impatient for a long time. As soon as Overwatch was officially launched, players all downloaded it.
After all, it is a free game, let’s talk about whether it’s fun or not!
On the day "Overwatch" was launched, a download trend was set off among the domestic VR game players. Whether it was Thunder Interactive Entertainment or FPS game players, whether you have learned about the specific situation of this game or not, as long as you know "Overwatch" and know that it is a free game, you all went to download it and happily added a happy VR game cabin.
Free games, you can lose money if you can’t get it!
Soon, the number of downloads of "Overwatch" on the first day came out, successfully exceeding 400,000!
This data also shocked all the industry insiders, and many people sighed that free games are just willful!
You should know that, based on the current domestic situation, there are more than 1.3 billion mobile phone users, about 500 million PC users, and only about 100 million VR users.
In other words, the players in VR games are one-fifth of those of PC players.
Before this, the highest monthly sales of domestic VR games were also maintained by Chen Mo, with "Minecraft" 4.22 million. This is the sales of the second month of the launch of the VR version of "Minecraft". Because this game is relatively slow, it reaches its peak in the second month of its launch. In the future, sales gradually decline and stabilize.
Before "League of Legends" was launched on the PC terminal, after so much promotion and publicity, there were only 390,000 players on the first day.
The number of players on the first day of "Overwatch" was more than "Minecraft" and "League of Legends", which many people were unexpected.
Of course, it is not fair to compare this, because "Minecraft" has a charging threshold after all, and it is a relatively slow-heating game, so the popularity cannot be popular all of a sudden. Comparing free games with buyout games is a bit like a hooligan.
However, when "League of Legends" was launched, it was not particularly optimistic. The number of players only increased explosively in the middle and late stages.
From the picture, when "League of Legends" was first launched, it had no special advantages compared to other games on the market, and the moba gameplay was not recognized by most players at the beginning, so it is normal for few players to have fewer players on the first day.
If we look at the current data, the number of players in "League of Legends" is growing wildly every day, and it has successfully exceeded 10 million in a year of launch. If we compare the current "League of Legends", the daily download volume of "Overwatch" is 400,000 yuan, which is not a number worth boasting about.
Although the first day of "Overwatch" downloads are supported by the gimmick of "free games", the data cannot be expanded without limit. After all, time is relatively hasty, and Chen Mo did not take too much resources to promote it.
However, Chen Mo is confident that this strong growth momentum will continue after "Overwatch" is launched.
...
The first-day sales data of "Overwatch" made a large number of game designers jealous. Obviously, Chen Mo's VR game became popular, at least there were enough players and enough topicality.
However, it is too early to say that this game is successful.
After all, this is a free game, and the number of downloads does not mean anything. Many people follow the trend to download it, and come for the "free" gimmick. It is very likely that they will stop playing it after playing for a few games. It is impossible to convert into core players, and it is even more impossible to recharge in the game.
Whether Overwatch can recover the cost depends on two factors: one is the player's long-term retention rate, and the other is the player's paid data.
As long as one of these two data is not good, Overwatch will probably still be cool. After all, as a VR game, its investment is much greater than that of PC games. If you cannot recover the cost, it will be a loss and gain publicity.
...
After downloading Overwatch, players couldn't wait to enter the game experience.
In a certain fps game player group.
"Overwatch is available for download today. Will anyone come to play it in a team?"
"Is it the free VR game I mentioned before? It's open to download today?"
"Very good. I've been waiting for a long time. Let's go decisively!"
"Free? Which big guy is so generous, even VR games are free?"
"Who else can you do, Chen Mo."
"Sure enough, as long as there is a game designer in China who causes trouble, his first reaction will be him."
"He finally started to make fps games! I thought before that, Chen Mo is such a game design genius, making mobile games, and pc games into one. When will it be made? It really waited, faster than I thought!"
Chapter completed!