September.

On the fourth floor of the experience store, Chen Mo's own studio.

Sitting opposite him was a slightly fat middle-aged man, who didn't look too old to be 40 years old. This is Yan Huang's chairman, Zhang Kevin.

This time, when Zhang Kevin came to the imperial capital, he came to see the performance of the "League of Legends" competition in holographic projection, and on the other hand, he was to have some specific matters about the finals with Chen Mo.

Regarding how much ticket price for this finals, Zhang Kevin and Chen Mo have certain differences.

According to Yan Huang's previous experience in holding e-sports competitions, the ticket price is basically set between 100 and 300, and 150 is an intermediate level.

However, because the venue rental cost is too high this time, and the investment in various equipment is relatively large, if you collect tickets at this price, you may lose money.

Of course, Zhang Kevin knew that Chen Mo planned to turn the League of Legends competition into a series, which was a relatively long-term goal, so his opinion was that this World Championship would lose a little, with a lower price, which would increase popularity and play a certain publicity role.

However, Chen Mo asked to set the ticket price between 180 and 580, especially in the front row, where you can clearly see the large screen and holographic projection, and even the contestants' facial expressions can be seen clearly. Chen Mo thinks that selling 580 is not expensive.

Zhang Kevin was a little hesitant: "Mr. Chen, I think your pricing is still slightly higher, because there are not so many e-sports competition audiences in China at present. Based on our previous experience, front tickets worth 300 yuan are already a bit expensive. After all, traditional sports, like some basketball games, the front tickets are only sold for 500,800 yuan, and the e-sports competitions are still too niche. This ticket price..."

Chen Mo smiled: "Mr. Zhang, this is the World Finals of "League of Legends". It only once a year, and this year is the first. To be honest, I think this money is too cheap. I don't wonder if the ticket price for the finals will be two or three thousand in the future, let alone only 580."

Zhang Kevin was still hesitant: "But Mr. Chen, you also have to consider the number of audiences..."

Chen Mo said: "At present, the number of global players in League of Legends is about to exceed 7 million. This size is far greater than all previous competitive games, including Warcraft, which is not of the same magnitude at all. Moreover, the game mode of "League of Legends" is different from the first-person game. Its third-person perspective is very suitable for watching the game, and the visual effect of the game is far greater than that of any other game."

"Also, this global final will also launch a series of linkage activities, such as buying tickets and getting skins, limited avatars of each team, limited figures, etc. In fact, the commemoration of this ticket is of great significance, so don't worry that no one will buy it."

"The highest price is 580, which is already very cheap."

Kevin Zhang was still a little hesitant.

Chen Mo smiled and said, "Mr. Zhang, I know much more about the popularity of "League of Legends" than you, so don't worry, just follow the price I said."

Zhang Kevin thought about it carefully and found that he really didn't seem to have any other reasons to refute, so he had to nod and accept Chen Mo's statement.

"Okay, the ticket price is set from 180 to 580. I will contact the relevant ticketing company. As for the promotion method of this competition, do Mr. Chen have any good ideas besides regular publicity?" Zhang Kevin asked.

"It doesn't matter, you Yan Huang just need to promote it in the conventional way. I'll do the rest." Chen Mo thought for a while and said, "Also, remember to use an electronic ticket and directly use your ID card to enter the venue."

Zhang Kevin was stunned: "Electronic ticket? The cost of the electronic ticket system is much higher."

Chen Mo nodded: "Yes, you need electronic tickets too. Beware of scalpers."

Zhang Kevin was a little hesitant: "Mr. Chen, scalpers shouldn't be eyeing an e-sports competition, right? Based on our previous experience in organizing competitions, some low-priced tickets worth 100 yuan may not be sold out. If there are scalpers, it will increase our income..."

Chen Mo shook his head: "Listen to me, use electronic tickets."

Seeing that Chen Mo's attitude was more firm, Zhang Kevin stopped insisting. After all, this was not a big deal. So many things before have already made concessions, so there is no need to persevere for such small things.

However, Zhang Kevin was still a little guilty. The ticket price was so high and it was an electronic ticket. Chen Mo's psychological expectations for this S1 World Finals?

Can this ticket be sold out?

If no one buys high-priced tickets at that time, for the sake of the on-site effect, you can only hire an additional person to serve as the on-site audience.

If that's the case, the scene would be a bit bad.

However, Zhang Kevin also knew that Chen Mo had the final say in the whole competition and he did not have much decision-making power. Therefore, the relevant plan was quickly finalized and was done completely according to Chen Mo's specifications.

...

On September 8, the news that the "League of Legends" S1 World Finals will be held in the Magic City will spread throughout the entire "League of Legends" player circle within one day, and it will soon spread to the European server, American server and Korean server.

In addition to conventional publicity methods, Chen Mo also posted news about the S1 World Finals on the homepage of the national server client and overseas client, including the time, location, list of participating teams, schedule, etc.

In addition, Chen Mo has also opened a page on the official website of "League of Legends", which will release some news about this World Finals continuously. This page will be updated continuously during the World Finals.

During the World Finals, there will also be a special live broadcast page on the client homepage to broadcast the entire competition live.

Chen Mo also posted a long Weibo post introducing this S1 World Finals.

"Tickets to the "League of Legends" S1 World Finals have been officially released. You can click on the ticket purchase link on the official website to purchase tickets."

"This World Finals will be held in the Magic City Yuanda Plaza, and 16 teams from all over the world will compete for the Supreme Glory of "League of Legends": Season 1 Championship Trophy."

"All players who watch the game at the competition will receive a new skin in the game: Riven of Champions League. Players who purchase VIP tickets will also receive a limited figure from the Card Master."

"At the same time, all team avatars will be opened this time. Players can purchase avatars in the game to support their favorite teams (each summoner is limited to 2). If the team wins the championship, you will receive an additional treasure chest reward."

"This S1 World Finals will be the e-sports event with the highest specifications and best performance on site so far. We will give every summoner who comes to the scene the most exciting e-sports viewing experience!"

The news of the "League of Legends" S1 World Finals immediately caused an uproar among the players.
Chapter completed!