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2855 [Box Office Appeal]

"Brother Tian, ​​is this sketch really interesting?" Wang Qixian asked Xia Tian in confusion.

The performances of the three actors on the stage made her basically confused. She neither understood Northeast dialect nor the difficult times twenty or thirty years ago, so she had no resonance with this show at all.

Therefore, when she saw everyone laughing so hard that she felt very surprised and puzzled.

"Of course. The two people who play the old couple are the queen of the Chinese sketch industry." Xia Tian nodded and introduced to Wang Qixian, "The reason why their program is scheduled so late is because the whole party requires the finale of them. Do you know, there are countless billions of viewers across the country, and there is no rest yet, just waiting to watch their program.

After watching their program, everyone should set off fireworks and rest. Because the next program will not have much meaning. It can be said that if the Spring Festival Gala loses the two of them, the whole party will be meaningless."

"Really?! Wow!" After listening to Xia Tian's introduction, Wang Xiaoxian looked at the two actors who were not amazing on the stage and couldn't help but be surprised to hear from ear to ear.

She never thought that the two actors would be so charming that hundreds of millions of people would wait to watch their shows without sleeping. I'm afraid this kind of audience favor would not be even in summer, and they are really amazing.

"Brother Tian, ​​if that's the case, then you can sign these two actors. The film and television dramas starring them must be popular." Wang Xiaoxian then suggested with a smile.

"That's not necessarily." Xia Tian shook his head and said, "Although these two actors are very popular with the audience, they have no box office appeal. If you ask them to shoot a movie, you will definitely lose money. However, working with them on TV series is still a good choice. However, the two of them have high pay and low cost performance, so asking them to film may not be worth it."

Actors who are not interested in the audience are destined to be unable to bear the box office. Artists with poor reputations in the industry have become hostile to their movies as soon as they were promoted, and the box office will naturally be bleak after they are released.

Just like those traffic stars, although their likes and comments on Weibo are among the best, they can be on the hot search from time to time. They seem to be popular among the public, but in fact, most of the data is copied by themselves and is not reliable at all.

Except for the brainless fans, passers-by have a bad impression of them. People like them act in movies and at most cheat on brainless fans of money. When normal viewers see their names, they will know that they must be bad movies and don’t watch them. Therefore, their movies usually have a high box office.

But actors who are popular with the audience may not be able to bear the box office. Although many actors and audiences like it, they will not pay to support it. Just like Zhao Benshan, hundreds of millions of people in China like him. If the Spring Festival Gala is not available, he will feel that the New Year will not be around. But despite this, the box office of the movie starring Zhao Benshan is not much higher.

In Xia Tian's opinion, the reason why actors such as Zhao Benshan, who have a high audience popularity have no box office appeal is mainly because they lack personal charm.

...

Movies are dream-making machines. People spend money to watch movies in the theaters in order to "realize their dreams".

The reason why the box office of the "Iron Man" series is so high is because Tony Stark satisfies the dream of male audiences to pretend to be x. Whoever doesn't want to be a wealthy family, surrounded by beauties, is very intelligent, is unique, and has an extremely powerful armor. Whoever doesn't accept it will do whatever he wants!

"Charlotte's Troubles" released by Happy Twist fulfills the audience's dream of returning to the past, making up for shortcomings, becoming rich and famous, sleeping in school beauties, beating in love with rivals, and being carefree for a lifetime; "The Richest Man in Xihong City" fulfills the audience's dream of getting rich overnight, having a net worth of one billion, and buying two bowls of soy milk, drinking one bowl and pouring one bowl.

It is precisely because people enter the theater to realize their dreams and will substitute themselves as the protagonist, so they require the protagonist to be very personal, so that the audience can gain greater pleasure when substituting them.

Therefore, the male and female protagonists of commercial films usually choose tall, powerful and handsome types, such as Chow Yun-fat, Cheng Long, Liu Dehua, Gu Tian-fat, Lin Qingxia, Wang Qixian, Tom Cruise, Brad Pitt, etc.

Another reason is that TV is free to watch, and it costs money for viewers to go to the cinema to watch movies.

Since the money is spent, the audience will subconsciously ask for more rewards. If an actor's performance on the big screen is no different from his performance on the small screen, or even worse, the audience will subconsciously think that he has been deceived and think that he has suffered a loss.

Some very famous TV actors have not supported many audiences when starring in movies because they cannot come up with better things to the audience.

For example, Chen He performed well in the variety show "Running Man, Brothers" and the TV series "Love Apartment", which attracted a large number of audience support. Even if a scandal of suspected marriage cheating was revealed, it still couldn't stop his popularity. However, the movie "Super Express" starring him had a box office accumulation of only 62 million.

In comparison, he is also a member of "Running Man, Brothers" and has also appeared in so many TV series, but the movies "Breakup Master", "Villain Angel", "Riding the Wind and Waves" starring Deng Chao can achieve good box office because his performance on small screens and on big screens is different.

Deng Chao's acting skills on the big screen are absolutely domineering. He not only won the recognition of the Best Supporting Actor Award at the Hundred Flowers Awards and the Best Actor Awards for the Golden Rooster Awards, but also won the Best Actor Awards for the Golden Horse Awards.

Similar ones include Shen Xuan, Xu Zheng, Wang Feiqiang, etc. Although they often appear on small screens, perform sketches, TV series, and variety shows, when they appear on the big screen, they will still bring better things to the audience. So when they pay to watch their movies, the audience thinks the money is worth spending and there is no waste.

...

The reason why Zhao Benshan could not bear the box office was because he lacked personal charm. According to what he said, Zhao Benshan had a pork waist and was over fifty years old. It is difficult for an old man who is not handsome and old to make the audience feel immersive, and it is naturally reasonable to not attract the audience.

As for Song Dandan as an actress, few actresses can bear the box office in the Chinese film industry. Even first-line actresses like Fan Bingbing, Zhang Ziyi, Li Bingbing, Zhou Xun, and Yang Tianbao are mostly responsible for vase roles and rarely bear the box office alone.
Chapter completed!
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