After launching a series of rich functions, Lightning Email has attracted many email service providers to follow suit.

For example, timed sending, multiple people sending, address book, email blacklist, keyword blocking, super large attachment transmission, letter templates, etc.

Even Lightning Mail's own business model has been imitated. For example, hotmail jointly publishes an electronic version of the magazine with Times Group to attract users to pay for subscriptions.

However, although they followed closely, the gap with the Lightning Email is becoming more and more obvious.

Because Lightning Email has the first-mover advantage. When it launches new features and is so popular, competitors have just learned about these new features. They will have to wait at least for a while for research and development and upgrades.

Users are not so loyal and stay and wait for them to upgrade. When they find that the function of the Lightning Email is very practical, they jump to the Lightning Email as soon as possible, and they won't give their competitors too much time.

What's more, the competitors had just copied a feature, and Lightning Email immediately launched a new feature. As soon as they caught up, they were about to fall behind and had to invest in research and development immediately.

Because Lightning Mail has summer investment, a big family, strong army, and a first-class R&D team, so its technology upgrades faster.

Other email service providers may not be as strong as Lightning Email in terms of scientific research strength. Lightning Email launches a new feature, which may be completed in one month for design and research testing. However, for competitors, due to insufficient scientific research strength, it is likely that the results will be achieved within two or three months.

As the cycle continues, even if these companies are rushing to catch up, the gap with Lightning Email is still getting bigger and bigger. This is called one step ahead, one step ahead.

...

Now, Lightning Mail has launched new features and content subscription services.

Lightning Email users subscribe to the latest Marvel comics, news, movie reviews, health guidance, stories, essays and political reviews on the platform...

Some of these contents come from corporate parties, and some come from freelance writers. They all signed contracts with Lightning Email and posted their manuscripts on the platform "Lexiang Reading" provided by Lightning Email.

According to the contract provisions, the content party must ensure that its manuscript is created by itself and does not involve infringement. Otherwise, once an accident occurs, the platform party has the right to terminate the cooperation agreement and assist the infringed party in regaining its rights. At the same time, it also reserves the right to sue and compensate the infringing party.

In addition, it is also stipulated that the platform has the right to review the content provided by the content party and has the right to block the content for different countries and regions.

Content parties can choose different cooperation models based on the content they provide. The cooperation models are divided into three types: paid subscription, free subscription and customized fees.

Paid subscriptions, subscribe according to the length of the content and the number of words. Generally speaking, they are suitable for serialized comics.

Free subscription is the content provided by users for free, such as gossip news, movie reviews, health guidance, etc. The profit model is that Lightning Email adds advertisements to the content page, and then charges advertisers' advertising fees based on click-through rates, and divides them proportionally with the content provider.

Customized charges are relatively wide applicability. The content party may think that this article is very valuable, so he has the right to charge a higher subscription fee. Or it is a trial release comic, and in order to accumulate popularity as soon as possible, he can choose to reduce the subscription fee.

However, in order to prevent the damaging of the pricing system and causing subscription confusion, custom charges are usually only targeted at highly-known content parties. In order to prevent people from taking advantage of the loopholes in custom charges, they set a high-price charge, but the result is a pool of dogs, which cheats users' subscription money.

...

Because Lightning Email has tens of millions of users, and the news subscriptions launched in the early stages also have a huge paying user base of millions, and the results are very impressive.

Therefore, when Lightning Email set up a content distribution platform and invited various publishing companies, freelance writers and others to cooperate, it was almost a response.

Soon, the content broke through 500 stores, and the content provided was also diverse. There were comics, entertainment information, car test drive experience, celebrity gossip news, food recommendations, and travel guides... and it was divided into English, Chinese, Japanese, German, French, Russian and other languages ​​according to the region.

As long as users log in to their email address, they can choose to subscribe to their favorite content in the email address. Once the content party updates, users will receive notifications through their email address, which is simple and convenient.

Payment means purchasing Tianxia coins for recharge through Tianxia Wallet founded by Xiatian.

Tianxia Wallet is one of the newly launched network services in Xiatian. Tianxia Coin is a virtual currency issued in Xiatian, and its function is similar to QQ Coin.

Each dollar is exchanged for 100 Tianxia coins. Tianxia coins can be used to pay for subscribe content. You can pay fees to the 陈官网 through govorks. You can purchase apps on the Tianqi mobile website, you can shop at the Tianqi mobile direct store, you can rent discs at the Blockbuster Audio and Video chain store, you can book tickets at the Tianxia Cinema, and you can buy clothes at the Dupeng store...

It can even be founded in the summer, operated by Dennis Richards, an online retail site known for selling cheap clothing, and can be purchased. It can be said that it has many uses.

In addition, in order to attract users in the early stage, the summer also launched a "10 get one get one get one" discount. Get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get one get

As a result, the number of users registered and recharged by Tianxia Wallet immediately increased sharply.

The 10% interest rate is extremely terrifying for most people. You should know that the annual interest rate of ordinary bank deposits is only about 2%.

Nowadays, the preferential policies launched by Tianxia Wallet can get one-tenth of the reward immediately, which is really great. Although Tianxia currency is a virtual currency, because it can pay fees, shop, and buy things, it is real currency.

Therefore, many people rushed for tens of thousands of dollars in one go, and then took the money to shop crazily at stores under the Tianxia Group. They felt that one-tenth of the rewards they gave were in vain, and they were not frivolous.

But Xia Tian seemed to suffer a loss and gave out hundreds of millions of dollars in vain, but in fact he made a profit without losing money.
Chapter completed!