After Jobs took over Apple Computer again, he still asked the company to continue to take the high-quality route.

This faces a big problem, that is, the operating system of Apple computers is seriously outdated, and lags behind Microsoft's indos and the genius of World Technology in terms of aesthetics, functionality, operation, etc.

The operating system is the soul of the computer, and it is naturally extremely important for Apple computer companies. Once Apple's own system is not good, then no matter how high the configuration of its computer is, it is just a bunch of useless electronic waste, so you can't imagine creating high value.

Therefore, it is an urgent matter for Apple to develop a new system. However, it is too late to develop a system by itself. After all, time does not wait for anyone, and a new system needs to be successfully developed, and there is no need to think about it if it takes three to five years.

So the best way is to introduce a relatively mature operating system from the outside world, and after a certain degree of modification, it can be applied to Apple computers.

The nextstep operating system, xstep operating system developed by next software company, is an operating system developed based on BSD.

BSD full name Berkeley software suite (berkeley-softare-distribution), developed by the University of California, Berkeley, is a Unix-like operating system.

Unix is ​​one of the earliest computer systems launched in the world. It was developed by Bell Labs in 1962. After its launch, it has become popular and has a wide range of branches in the fields of military, industry, education, infrastructure, etc. To this day, there are still many computers running Unix systems around the world.

The famous Linux is developed by Unix. However, Unix is ​​a charging system, and users need to pay high licensing fees to Bell Labs. Therefore, after the launch of the free and open source Linux, the market share of the Unix system was greatly impacted, and the nextstep developed based on Unix also lost a large market.00

However, the functions of unix itself are actually very good. It has stable performance, simple and efficient, and high security, which is exactly what Apple is very eager for.

Therefore, Jobs' acquisition of next software company seems to be a loss of public and private, but in fact it solves the core problem of Apple's "operating system".

With the nextstep operating system with next software, Apple will develop its own operating system, which will achieve twice the result with half the effort. It saves time and money, and can be said to be a very cost-effective transaction.

As for the 400 million US dollars, although it sounds like a lot, think about a company like Hotmail, which has just been founded for more than a year and dared to bid for 200 million yuan.

Next software company has been established for nearly ten years and has launched very good products, which can better solve the actual problems Apple is facing now. Of course, it is not a loss for 400 million US dollars.

If it were the boss of Apple Computer Company in the summer, he would have made the same choice.

...

After Jobs successfully won nextstep software company, Apple's R&D department immediately took over the operating system and "Applied" it.

Although the nextstep operating system is good, it does not have a particularly powerful advantage compared to indos and genius, so Jobs needs to further strengthen it.

In terms of interface, functions, operations, safety, etc., there must be at least two aspects that surpass your opponent in order to win a place in the future. Otherwise, why do people have to spend a high price to buy Apple computers?

In addition to developing systems, Jobs also drastically cut off many poorly profitable projects. For example, the Newton tablet computer in 1993, Apple's low-end computer Macintosh Classic, Macintosh LC and other products, and instead promoted Poer-Ma, which was developed in cooperation with IBM and Motorola.

After throwing away these burdens, Apple can stop the bleeding in time and go into battle lightly. The key is that Apple cuts off low-end products, which will also help it reshape its image of high-end products and avoid being smashed by these low-end products.

Poer-mac is a computer jointly developed by Apple Computer Company, ibm, Motorola and other companies. It uses the third-generation Poerpc chip jointly developed by Aplle-ibm-Motorola.

This chip is not worse than Intel's computing speed. After all, the blue giant ibm has accumulated no worse than Intel in the computer field. Even Intel has grown up with the support of ibm.

Motorola is also a giant in the chip manufacturing industry. Its chip design and manufacturing capabilities were even stronger than Intel in the late 1970s.

The outstanding hardware configuration and the process design that Apple has always been good at make Poerma not only look good, but also has very strong hardware. Although the operating system is a little behind, it is enough for some fields and some people.

Therefore, after the launch, sales were pretty good, barely regaining some face for Apple, which has been declining in recent years.

...

Apple Computer, under the management of Jobs, is gradually recovering its vitality.

On the other hand, Xia Tian’s acquisition of these Internet companies was not satisfactory.

The only website he negotiated was govorks, the founder of this website was willing to sell the website to Summer for $70 million.

The reason why he regressed is that similar payment websites have appeared in other states in the United States. If he doesn't sell it, the same will be true for buying other websites in the summer.

What's more, although the govorks website caters to the needs of the people and has good visits, it still has not found a profit model and has still lost money since its establishment.

In the long run, it is difficult to make profits through other methods besides selling advertisements on the website. However, Internet advertising has not yet formed a trend, with small advertising volume and low advertising prices, so it is impossible to make money in the short term. Therefore, it is better to sell the website and cash out in time. Seventy million US dollars is enough to do a lot of things.

The govorks website was acquired for US$70 million, and the number of users has reached 40 to 5 million. After it becomes popular in the future, it is normal to reach 40 to 50 million. Such a large number of customers has laid a very deep foundation for him to launch a virtual wallet.

Therefore, Xia Tian happily agreed to this condition and acquired the govorks website for $70 million. At the same time, he invested $50 million to promote the govorks website.

In addition to advertising, more people are welcome to use govorks to pay fees, they are also contacting various states, cities and counties in the United States, and strive to popularize govorks' business throughout the United States.

In this way, the number of govorks users will grow in multiples, bringing more customer traffic to the virtual wallet launched by Tianxia Technology.
Chapter completed!