Summer does not pay much attention to the future development of Rolling Stone Records.

After all, he is just a small shareholder who holds 30% of the shares, not a controlling shareholder, so naturally there is no need to worry about Rolling Stone Records.

However, he still pointed out a way for Rolling Stone Records, "The future music trends are r&b and electronic dance music, as well as young and beautiful youth idol groups."

In the 1980s and 1990s, the more popular music genre in the Chinese music circle was pop, that is, pop music.

In fact, pop music is not an accurate concept. All music types can be called pop music as long as they can be recognized by the public. For example, disco, rhythm and blues, jazz, rock music, reggae, hip-hop, etc.

But pop music is not as strong and distinctive as rock, disco, reggae, and hip-hop. Overall, pop music is a popular song that learns from many people's strengths, absorbs the essence from various music genres, and evolves into popular songs that are more consistent with the aesthetic needs of the public.

However, the public aesthetics are changing. After singing pop music for decades, the audience is tired of listening to it, so the future music trend is the more novel and exciting r&b and electronic dance music.

r&b, also known as R&B, was born in the Black Man community in the 1940s. Its characteristics are fresh rhythms, changeable sound quality, and good at lyricism. In the early days, it was even known as "rhythm resentment song".

R&b was not very popular with listeners at the beginning of its birth. The most popular music genre at that time was rock, and R&b didn't attract the attention of the recording industry until the 1990s. Until then, it was misunderstood for rock, soul and gospel music.

After being recognized by the industry, r&b music quickly ushered in an explosive period. At that time, a large number of singers singing r&b music were born in Europe and the United States, such as Arthur Boy, r.kelly, Whitney Houston, Maria Kelly, etc.

After this trend hit the Chinese music scene, singers such as Tao Zhe, Zhou Jielun, Wang Lihong, Hu Yanbin were born, and it also led a new trend of Chinese pop music.

...

Electronic dance music originated from disco music that was popular in the 1970s. After more than 20 years of development and changes, the music genre has gradually become richer, and many genres have been born, such as house, tehno, jungle, drum & bass, edmtrap, hardore... Each has its own characteristics.

Early electronic dance music was not popular in the United States. Because electronic dance music was born in Europe and was associated with European club culture, it became very popular after its birth.

Electronic dance music was briefly popular in the United States in the 1970s. At that time, Hollywood in the United States also filmed many musical and dance films, such as the popular "Grease", "Weekend Night Fanatic", etc. The starring John Travolta was also known as the "Dance King", and even the President and the President met him in the Hundred Palaces.

But in the 1980s, disco cooled rapidly in the United States. Because there were not many changes in disco music, it mainly had 4/4 beats, had strong beats, and each beat was very prominent.

Basically, all songs can be adapted into disco dances as long as they follow this rhythm. In the past life, the Hi-J versions of the popular songs on the Internet were made.

It is precisely because it has not changed much and is too simple that it can easily cause aesthetic fatigue. In the American music market, which is under huge competitive pressure, it will naturally become out of date very quickly.

Until around 2000, with the evolution of electronic dance music, various music genres emerged one after another, and it became more and more colorful, and it regained the recognition of the American people.

...

South Korean idol groups are also mostly in the style of electronic dance, singing and dancing.

Because of its bright rhythm, agile dance postures and beautiful appearance, it is very popular among young people, and a Korean wave whirlwind has been blew in East Asia and the world.

In fact, the release of South Korean idol groups is in line with the popular group style in the music industry back then. For example, backstreet boys, super boys, boy zones, hot girl groups, etc., were all very popular back then.

However, the style of this combination is teen-pop, which means it attracts teenagers who are in their teenagers. People at this stage are in the period of high-speed hormone secretion, which is prone to impulsiveness and seducement, but at the same time they are very fickle.

When the backstreet boys became popular, thousands of fans did nothing all day long, just chasing the backstreet boys. They listened and watched every concert, even overseas.

When the South Korean idol group Hot became popular, fans were there every day at the door of the captain Wen Xijun's house, and they refused to leave until late at night, hoping to meet their idols.

The degree of obsession with idols can be seen.

However, the teen-pop combination cannot be popular for too long, because fans will always grow up. Once they grow up, their thoughts will change and they will naturally lose their fans. Even if they still like those people, they will not be as crazy as they were when they were young and will be desperate to chase stars.

The new generation of teenagers, with a change in taste, usually do not like the idol group a few years ago. Just like the "Tianlong Ba Mo" that the post-80s likes is Huang Rihua's version, while the "Tianlong Ba Mo" that the post-90s likes is usually Hu Jun's version.

Therefore, even a boy group like the Backstreet Boys will be outdated a few years later and will no longer be as beautiful as it was back then.

But even though the idol group's acting career was short, it really made a lot of money during its glorious period.

The record sales of Backstreet Boys reached more than 30 million copies, making it one of the most popular albums in the world. Moreover, the Global Tour has sung one after another, earning hundreds of millions of dollars.

South Korean idol groups are also very profitable, such as bigbang, Dongfang Shenqi, superjunior, exo, etc., not only make money by making records, concerts, and advertisements, but also make millions by simply meeting fans and singing a song or two.

In fact, it is not difficult to build an idol group. Taiwan’s Little Tigers, F4, Fahrenheit, She, etc. were very popular. However, Taiwan’s record companies were too short-sighted and did not establish a trainee training system implemented by agency companies such as S&M, YG, and JYP, which led to the Taiwanese idol group always feeling a little out of reach.

Moreover, although the Taiwanese idol group is pretty good, because it lacks skill training, it often only has good looks but no other talents.

For example, f4, Fahrenheit, 5566, etc., you either have no singing skills, no dancing, or you can’t sing or dancing, and you have many shortcomings.

Although fans are attracted by their appearance, they have no talent to keep their fans. Therefore, their popularity is lost quickly, and they have failed before they even build up their popularity.

In comparison, many idol groups in South Korea have received artistic training since elementary school. Singing, dancing, talent, variety shows, demeanor, expression management, etc., and select the best ones from the best. The combinations cultivated are both full of colors and skills, which are naturally easy to attract people.
Chapter completed!