1656【Hugh Hefner】
"I agree with homemade content, but we have to take it easy. We can start with small-cost dramas and TV movies, accumulate experience slowly, and then consider large productions." Xia Tian thought for a while.
"The boss is right, I think so too." David Chambers nodded in agreement, "hbo has been making homemade TV movies in recent years, and the response is quite good."
"Well, if you want to attract audiences, you must be unique and have nothing to do with others. Otherwise, if you follow the crowd, you will never be as good as a public channel." Xia Tian suggested again.
美国很多有线电视台都跟彩虹传媒一样,从制作公司手中购买内容进行播放.比如在公共电视台播出过的美剧,比如从院线撤下来的电影等等,内容上并没有太大区分,也因此收视率方面相差不多.
To stand out and widen the gap with other cable TV stations, you must have unique, novel and interesting content.
The reason why hbo is unique among many American TV stations is because its series are unique.
For example, it has launched epic TV series such as "Brothers" and "Bloody Battle of the Pacific", and the screen effect can even be comparable to the movie "Save Private Ryan"; for example, it has produced "Prison Storm" with a prison theme in the 1990s, nearly ten years ago than "Prison Break". For example, it has launched "Six Foot Under" with a funeral industry theme, which is unique in the United States; for example, it launched "Game of Thrones" with a well-made production and huge investment, and can be called an epic fantasy masterpiece...
It is precisely with these unique and ingenious self-made dramas that hbo has broken through the fierce competition among thousands of TV stations in the United States. While other TV stations are declining in performance, they can still make $1.7 billion per year (net profit).
It is precisely because of this that hbo has the confidence to shout loudly, “it’s-not-tv, it’s-hbo!”
"I've recorded it." David Chambers nodded.
"Then let it go, try it first, don't be aggressive, but don't be too conservative," Xia Tian said immediately.
"yes."
...
"Okay, if there is nothing to do, then go and do it." Xia Tian waved his hand.
"By the way, boss, Mr. Hugh Hefner wants to buy back the shares of the other half of the plyboy channel." David Chambers suddenly said to Xia Tian again.
"Why is this?" Xia Tian asked in surprise when he heard this.
"It's probably because he thinks that cable TV is more popular in recent years, and the number of subscribers on plyboy channel has increased, so he plans to take it back." David Chambers explained.
plyboy Channel is a Chengren cable TV channel jointly established by Yidian Gongzi Group, Rainbow Media Group and 1982, which specializes in broadcasting romantic movies.
When it was just founded, there were only 12 million cable TV subscribers across the United States, and now it has increased to 39 million. It has doubled and it has to be operated by the previous bleak operation. After years of development, it has begun to turn losses into profits and achieve profits. Last year, the net profit had reached 5 million US dollars.
Chapter completed!